Built 2 x $15M online businesses. 📣 Author of The Copyselling System. Find your bottleneck 👇
Very sunny Kelowna, Canada
Joined August 2011
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Joanna Wiebe retweeted
Nobody wants to work for a manager that doesn’t know or respect the work that they do.
Joanna Wiebe retweeted
Michael Jordan put it best:
"I've missed more than 9,000 shots in my career... I've failed over and over and over again in my life. And that is why I succeed."
Same with copy.
You only find the line that wins “by a landslide” by testing a lot of lines that lose.
Grab a copy of my book The Copyselling System for the A to Z on this stuff.
Joanna Wiebe retweeted
I found out how regular Americans build cult-like audiences in 2026...
• It's not rage-baiting
• It's not following trends
• It's not posting 15x a day
It's the same playbook Apple, Harley-Davidson and Lululemon use.
Here's exactly what it is:
Michael Jordan put it best:
"I've missed more than 9,000 shots in my career... I've failed over and over and over again in my life. And that is why I succeed."
Same with copy.
You only find the line that wins “by a landslide” by testing a lot of lines that lose.
Grab a copy of my book The Copyselling System for the A to Z on this stuff.
I found out how regular Americans build cult-like audiences in 2026...
• It's not rage-baiting
• It's not following trends
• It's not posting 15x a day
It's the same playbook Apple, Harley-Davidson and Lululemon use.
Here's exactly what it is:
6 months from now...
You could have people quoting your phrases back to you, defending you in the comments and bringing their friends in.
(No ad budget required)
Want more like this?
Follow @copyhackers. Every day, I share tips on copy, branding and building an audience that sticks around.
Joanna Wiebe retweeted
The internet has turned "being authentic" into a performance.
Now people are strategically vulnerable… intentionally relatable… and carefully unfiltered.
So authenticity has become just another marketing tactic?
Coooooool……..
Joanna Wiebe retweeted
Steve Jobs:
"People don't know what they want until you show it to them."
(True. But they know exactly what's bugging them, and they've already written it in your 3-star reviews.)