Isentia

LLMs are answering questions about your organisation right now. What are they saying? And which sources are shaping those answers? Introducing AI view, the AI Visibility tool designed specifically for PR & Comms. bit.ly/3PxEWno

🇦🇺 What's shaping Victoria's 2026 state election conversation? - The leaders' debate takes centre stage. - One Nation gains more attention on social media than in news. - Campaign tactics dominate, while health and cost of living feature in news Read: bit.ly/4ejfA5W

🇳🇿 Final week of NZ’s 2026 election: What’s dominating the debate? Our Media & Conversation Tracker breaks down the centre-right vote splitting, NZ First’s social surge, and why cost of living is ruling the agenda. Full insights here: bit.ly/4izfqbY

When people ask AI about government services, who is actually shaping the answers? We used Isentia's AI View to track how difference LLMs source Australian public-sector info, and why being mentioned doesn't mean you're the source. 📎 Read blog: bit.ly/3Uexa4l

As AI agents move from buzzword to handling complex workplace tasks, comms leaders face a crucial turning point. Join to watch our panelists discuss Agentic workflows, PR strategy, and human judgment. 📅 Wed, 18 Nov | 2–4pm SGT 📍 Mandala Club, SG 🎟️ bit.ly/4krHKPU

How does AI describe your brand? Join Isentia in KL on 24 November for a hands-on masterclass exploring media insights, AI visibility and practical approaches to reputation management. 📍 Achieve, VE Hotels | 2–6pm MYT 📎 Register: bit.ly/3WCA5Ex

How can comms teams make executive reporting more valuable in the age of AI? Join Isentia’s Prashant Saxena to explore how to move beyond media mentions, surface emerging risks and deliver insights that support better business decisions. Register here: bit.ly/4iIjkAl

🇳🇿 What is the NZ election conversation this week? We explore: - TOP emerges as a potential kingmaker. - Law & Order trends stronger on social. - Minor parties gain more social attention. 📎 Read tracker: bit.ly/4dUV0IP

AI communications need to go beyond efficiency. Public trust depends on accountability, human oversight and fairness. In this clip, Isentia’s Ngaire Crawford shares insights from our recent webinar on AI in Public Sector Comms 📎 Watch the full webinar: bit.ly/4jyxAg8

🇳🇿 What’s driving NZ's 2026 election conversation? We explore: - Greens and Te Pāti Māori face backlash over Mongrel Mob meeting. - Labour, Greens and ACT face fiscal policy criticism. - Greens get more attention on social than in news. 📎 Read tracker: bit.ly/4dK8bfD

How are AI data centres shaping public trust in Australia? 🏛️ Join bit.ly/4zWyI27 and Isentia’s Ngaire Crawford for insights into the media narratives shaping perceptions of AI and data centres. 📅 20 October | 12–1pm AEDT 🎦 Teams Register: bit.ly/4zyt6dQ

AI is moving beyond answers to action. What does this mean for the future of PR? Join us for a panel with Kelly Weber (Aquila Clean Energy), Ting Wei Toh (LinkedIn) and Prashant Saxena (Isentia) on agentic AI, reputation and trust in 2027. 🎟️ Register: bit.ly/4yU4zAe

🇳🇿 What’s driving New Zealand’s 2026 election conversation? We explore: • National’s welfare policy and the reactions to it • The Greens’ growing share of social conversation • How major party policies are landing on social media 📎 Read tracker: bit.ly/4dvritO

Conversational AI is pushing gov comms leaders to rethink how they want to be perceived. Ngaire Crawford will explore in her masterclass this AI landscape of risk, regulation and reputation and how comms team can navigate this challenge. Register: bit.ly/4hBMpfj

How is the Australian media shaping public trust in AI? In our new report, created with InnovationAus, Ngaire Crawford explores the narratives driving AI coverage, from data centres to environmental impact, economics and social licence. Read here: bit.ly/4hGd1g4

How do different LLMs represent your organisation? Our latest blog explores how different LLM methodologies affect how organisations are represented and what this new layer means for reputation. 📎Read the blog: bit.ly/4xzFLfe

What if you could listen to your morning briefing on the commute? 📱 Isentia Audio Briefings turn the key stories from your Daily Briefing into a short, professionally voiced audio update, ready whenever reading the full summary isn't practical. bit.ly/4xnBBal

The hierarchy that exists between Tier 1 & 2 publications today is being challenged. AI models are how audiences discover information, requiring organisations to rethink how they show up to remain visible in an AI-mediated environment. 📎Read blog: bit.ly/3Tl07ef

Last week we co-hosted a webinar with IABC APAC on measuring brand visibility in AI answers. Takeo Apitzsch (Hoffman Agency) shares a key insight — AI consults far more sources than it ever cites — meaning most of what shapes an answer never gets visible credit. Watch below👇

Is AI shaping how audiences discover and trust your brand? Join us for a webinar with IABC APAC to explore how a brand's visibility can be measured as the information discovery and LLM landscape evolves. 📎 Register here: bit.ly/4gJpVZm

Brilliant to have co-hosted PR in the age of AI recommendations with IABC APAC with a room full of comms professionals in the tech, banking, FMCG, infrastructure, and education industries. Huge thanks to the panel for an insightful discussion and to everyone who joined us! 💫