Matt Lady retweeted
We're always writing minority equity checks into $10M-$50M consumer brands. We like the complicated deals other investors pass on. Send me deals!
We can help you:
-Juice net margins a lot, very quickly
-Take money off the table and still run your company
-Buy out a cofounder who's checked out
-Get through a near-term cash crunch
What we look for:
-$10M-$50M revenue
-Profitable or not
-US based
DM me.
Matt Lady retweeted
It's kind of crazy how big the creators-for-creators niche is now. There are thousands of people now whose ONLY creative output online has been how to make creative output online, feels v. weird and bad to me
Matt Lady retweeted
I’ve been sitting on an idea for a while.
I think it could meaningfully change how brands approach LTV, retention, and eventually acquisition. To my knowledge, it’s never been done this way. Blue ocean, as they say (advantage to you).
Recently, I’ve been tinkering on it with a couple of the sharpest people I worked with at KnoCommerce.
We’re looking for a few brands willing to experiment with us. Who’s interested?
Matt Lady retweeted
Being 10x more involved with your kid than your parents ever were with you, while somehow feeling 100x more guilty about falling short, is the official millennial parenting experience.
Matt Lady retweeted
AI is making your brand mediocre.
That’s why I’m launching @TheStartersHQ: the human layer behind your business.
We give you direct access to the people who have built category-defining brands so you can:
➔ Learn from their expertise
➔ Consult 1:1 with them
➔ Hire them to execute for you
Because as AI makes execution cheaper...
Human brilliance becomes priceless.
Matt Lady retweeted
Who are the best YC companies you know?
We want to invite them to chief marketer SF on Nov 3rd.
Our attendee list is packed with marketers from the best teams in the world, but we'd love to have more early stage startups too.
If you're a founder/marketer at a YC company, use this link to register: runneth.com/events/chief-mar…
chief marketer is coming to san francisco 🔥
on nov 3rd, learn how the best marketers in the world are winning the feeds.
- @orenmeetsworld - internet's creative director
- @hectorserrranoo - growth @WisprFlow
- tim davis - growth @ElevenLabs
- @joshguilbaud growth @function
- @couuor - cmo @ridgewallet
- adam degregorio - creative @wearehims
- anna tutckaia - growth @ManychatHQ
- @DenneyDara - evangelist @runneth
- @alyshadotmd - creative strategy @runneth
apply to attend: runneth.com/events/chief-mar…
Matt Lady retweeted
I need your help with this thing I’m overthinking lately:
What are the pros and cons of posting a podcast on YouTube under the podcast channel vs my personal account?
For context, I recently started posting on Instagram and TikTok on my personal account, and I also have a channel for my pod on YouTube, but the pod doesn’t have social channels so I end up posting clips on my personal accounts to promote it.
I really don’t want to create social accounts for the pod outside of YoTube because it will be way too much work to create content for this AND my accounts.
All accounts are fairly small so I don’t care if let’s say I started posting the new episodes on my personal YouTube channel and just consolidate everything there.
Feels like the only pro for keeping it separate is that if at some point I want to sell my company, the pod would be able to be a part of the deal.
But I guess I could just launch the channel later if we got to that stage?
Other than that I don’t see any reason for keeping it separate.
I don’t want to monetize it, the only reason for having the pod is to create useful content that gets us leads, which btw is already doing at only 20-ish subscribers lol
Thoughts?
Matt Lady retweeted
Looking for a CPA that specializes in Ecom for a California company. Who should I talk to?
I haven’t even used it yet
But having watched a bunch of their recent talks and YouTube’s and digging in further…
@runneth is gonna be HUGE for marketers
Not JUST executional work
But tying it across all of your biz context and disparate tools
Will be your marketing OS
hey @runneth did i just make up you having a mobile app or announced thats coming?
apologies if i made a mistake
cc @jamesmulvey @alyshadotmd
Matt Lady retweeted
Who is the best demand planner / inventory forecaster you know?
Looking to pay for 1-2 hour consulting sessions with a few people.
1 take yapper-ish style '3 reasons why' as part of our application to Barry's coder role
didn't think a sticky note static ad would suffice
if not Barry, let us help you build your software!
either something you already have that you want a dedicated team on, or from scratch
The biggest mistake I've made in the last 5 years is keeping my team tiny.
In past jobs, I led multiple large teams, but after doing that for so many years, I got tired of it, so when I went out on my own, I kept my team small.
Now I'm seeing more and more that staying lean has only held me back, especially with getting @urlloveit_ off the ground.
Soooo, now I’m opening up a couple of roles for the best people to join my tiny team.
Top priority: 1 world-class media buyer with an interest in and understanding of creative and CRO, and maybe 1-2 media buyers who want to become world-class.
2nd priority: mid- to senior-level coder/developer and/or someone who's great at vibecoding and loves doing it.
3rd priority: marketing generalist/coordinator who can wear many hats.
If you’re interested in any of the above or see yourself working well with me in any capacity, now's your time to shoot your shot:
hottgrowth.com/hott-jobs
Matt Lady retweeted
Replying to @Jason
Let me help you set up @HQForWork. We will save you $10-20k next month and accelerate all your work.
And we are a @LAUNCH company. 100% money back guarantee if HQ doesn’t blow your claws and sprawl of knowledge bases and bots out of the water.
cc @jacob_posel @sfstefan @IzzyatHQ
We have bots that run on grok, Claude, and codex on your sub, locally or in the cloud, available in slack, telegram, email, iMessage etc. each with federated access to your team and an identity. And you connect outside bots to the same infrastructure. Everything you have done to this point will seem like a build up to what we have at HQ
This is a picture perfect example of the MESSENGER mattering more than the MESSAGE
I’ve seen some variation of this tweet almost weekly (amidst all the other content) since 2019
From so many different voices
But his PROOF makes it cut through.
Keep crushing Zach 👊
So much contradictory bs on here.
As someone that’s built a portfolio of brands that will do over $200m this year…here’s the playbook:
Make good ads that educate and entertain.
Test new offers to unlock performance.
Treat retention like growth, hack it.
Make great products.
Matt Lady retweeted
I want to hire a contract-based recruiting researcher/sourcer for a senior US-based role.
Who are the most talented people you know in the recruiting space?
Matt Lady retweeted
🚨 Hiring Fractional CFO (ECOM)
Looking for the next person to join our team as a Fractional CFO!
You’ll work directly with me and our bookkeepers, CSM and other CFO’s.
We’ll handle the sales, provide our internal dashboard and models to use, and all our SOPs.
You’ll get ownership of your clients finances and are responsible for keeping them profitable and happy! You’ll cover about 5 - 10 brands.
What we’re looking for:
* 3+ Years Ecom experience
* Strong financial modeling experience (3-statements, cash flow, forecasting)
* HIGH level of diligence and ability to juggle clients
* Ability to explain topics clearly and form your own opinions based on data
Fully remote, set your own hours, 6-figure target comp. Preference for Dutch speaking candidates.
DM me if interested!
(Or if you know someone, paying $1K for any intro’s we end up hiring) 🙏🏻


















