This is the voice of https://teapawt.org/t.co/imIZCp5Qyi, mostly its founder Andy Plesser. Even if you don't like beets, hope you enjoy the show.
New York, NY
Joined June 2008
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Loyalty marketers are gaining influence over corporate strategy, armed with something executives increasingly find irresistible: actual evidence of what customers want, rather than another round of educated guessing. 📊 At the @EpsilonMktg Loyalty Summit, Chris Kurylec of @vaillantuk told Beet.TV contributor David Kaplan how data-driven loyalty programs are earning marketers a seat at the executive table, where the rewards are bigger, the decisions are tougher and nobody gets double points on Tuesdays.
Visit Beet.TV for this video (lnkd.in/eWYHKq7U) and much more! #CustomerLoyalty #LoyaltyMarketing #CustomerExperience #Epsilon #BeetTV
Join us at the Beet Retreat L.A., Nov. 4-6 events.beet.tv/la 🌴😎🎤
More than 80% of marketers have caught AI serving up inaccurate audience insights, yet remarkably few bother to verify the results, perhaps deciding that fact-checking is somebody else's problem. 🤖📊 Jason Mander of GWI tells Beet.TV during Advertising Week New York how the company's Artificial Confidence research exposes a troubling gap between AI skepticism and actual oversight.
Visit Beet.TV for this video (beet.tv/2026/10/gwis-jason-m…) and much more! #ArtificialIntelligence #MarketingResearch #ConsumerInsights #GWI #BeetTV #AWNY26
Join us at the Beet Retreat L.A., Nov. 4-6 events.beet.tv/la 🌴😎🎤
What’s next for digital? And how are industry leaders preparing? The Beet.TV Leadership Series at @eMarketer Summit: The Future of Digital features voices from across research, brands, agencies and platforms for a series of video interviews featuring: Nate Elliott, Sarah Marzano, Blake Droesch, Sky Canaves and Max Willens of @eMarketer; Heather Physioc of @VMLYR; Carol Reed of @Ogilvy; Felicia Zhang of @barkeeperfriend; Matt Collins of @weareMNTN and Sean Black of Audience Path / @Dailymotion
Watch the series: lnkd.in/ecSwFW5K
#BeetTV #EMARKETER #DigitalMarketing #MarketingLeadership
AI promises to revolutionize healthcare advertising, but patients generally prefer being treated like human beings rather than data points with a prescription and a copay. 🩺🤖
At the Beet.TV Leadership Summit with @OmnicomMediaGrp, Melissa Gordon-Ring of @OmnicomHealth tells Beet.TV contributor David Kaplan why empathy and trust must remain central to healthcare marketing, even as AI gets better at everything except convincing an insurance company to let you speak to an actual person.
Visit Beet.TV for this video (lnkd.in/eiRq3Kyq) and much more! Reported by @robwilliamsNY #HealthcareMarketing #AI #Advertising #OmnicomMedia #BeetOM
Join us at the Beet Retreat L.A., Nov. 4-6 @ 🌴😎🎤
Marketers used to celebrate impressions, clicks and attention, but CFOs have an annoying habit of asking whether any of that actually made money. 💰
At the Beet.TV Leadership Summit with @OmnicomMediaGrp, Jake LaDuke of @databricks told Beet.TV contributor David Kaplan how AI-powered predictive analytics could help marketers forecast business results before campaigns launch, giving CMOs something more convincing to bring to budget meetings than a colorful chart and an optimistic smile.
Visit Beet.TV for this video (beet.tv/2026/10/databricks-j…) and much more!
#Advertising #AI #MarketingAnalytics #Databricks #OmnicomMedia #BeetOM
Join us at the Beet Retreat L.A., Nov. 4-6 events.beet.tv/la 🌴😎🎤
Andy Plesser retweeted
I can’t wait for our DMSbyLUMA event coming up on 11/9 in NYC. We have the most extraordinary day planned for the invite-only group of CEOs from many companies that comprise the digital media ecosystem. Highlights include:
- Top quality speakers from the sector’s leading companies
- Exchange breakout sessions that makes everyone a participant
- LUMA’s State of Digital
- Tons of networking
- A special creative announcement
- Introduction of the LUMAscape Hall of Fame
The industry is here!
dmsbyluma.com
Streaming services spent years convincing us to pay extra to avoid commercials, only to discover that commercials might be where the real money is hiding. 📺💰 At the Beet.TV Leadership Summit with @OmnicomMediaGrp, Cody Coleman (@codyaustun) of @CoactiveAI told Beet.TV contributor David Kaplan how AI can help advertisers discover valuable opportunities buried in streaming content, giving brands a better reason to show up than simply interrupting the good part.
Visit Beet.TV for this video (lnkd.in/eTmbsvDh) and much more! Reported by @robwilliamsNY #Streaming #CTV #ArtificialIntelligence #Advertising #Coactive #OmnicomMedia #BeetOM #AWNY26
Join us at the Beet Retreat L.A., Nov. 4-6 events.beet.tv/la 🌴😎🎤
Andy Plesser retweeted
AI could unlock streaming’s untapped ad value. Coactive CEO Cody Coleman explains how in Beet.TV:
beet.tv/2026/10/ai-can-unloc…
Connected TV advertisers want precision targeting, better measurement and frequency controls, because seeing the same car commercial 47 times doesn't necessarily make anyone want to buy the car. 📺 At the Beet.TV Leadership Summit with @OmnicomMediaGrp, Miles Fisher of @Roku Advertising explained how data collaboration and clean rooms are helping advertisers reach the right viewers at the right moments, preferably before those viewers reach for the mute button.
Visit Beet.TV for this video (beet.tv/2026/10/roku-bets-on…) and much more!
#ConnectedTV #CTV #Advertising #Roku #OmnicomMedia #BeetOM #AWNY26
Join us at the Beet Retreat L.A., Nov. 4-6 events.beet.tv/la 🌴😎🎤
Andy Plesser retweeted
At LUMA, we believe that the advertising technology landscape suffers from PERSISTENT FRAGMENTATION which creates dark corners that have myriad adverse consequences. AI's introduction of agentic workflows and intelligent decisioning will be a strong catalyst for RATIONALIZATION and CONSOLIDATION that will result in an improved ecosystem with:
- FEWER PLAYERS, doing
- MORE VOLUME, at
- LOWER TAKE RATES, with
- BETTER QUALITY
I sat down to discuss AI's catalyst for CONSOLIDATION in Ad Tech with LUMA EIR and top operating executive Pooja Midha @missmidha at the NYSE for @Beet_TV.
This will be a major theme at our DMSbyLUMA event coming up on November 9, the leading CEO event in the industry. dmsbyluma.com/
Programmatic advertising is undergoing a major power shift, with targeting decisions moving closer to the supply side and 37% of spending through the @OpenX marketplace now using supply-side targeting. 🎯 In a Beet.TV interview ahead of the Beet Retreat LA, Tyler Romasco of @OpenX explains why advertisers are rethinking their reliance on DSPs and discovering that sometimes the best way to reach an audience is to meet it halfway.
Visit Beet.TV for this video (beet.tv/2026/10/supply-side-…) and much more!
#BeetRetreatLA #OpenX #ProgrammaticAdvertising #AdTech #BeetTV
Join us at the Beet Retreat LA, Nov. 4-6 events.beet.tv/la 🌴😎🎤
A big thank-you to the @NYSE for featuring our Beet.TV interview with Christine Gambino of @Omnicom on "NYSE Live" with Kristen Scholer!
Christine shared her perspective on how AI can help brands navigate the growing complexity of social media, retail media and AI-powered search, while improving campaign planning and performance.
Watch the full interview on Beet.TV (lnkd.in/g98bcAwG) and explore more interviews from the Beet.TV Leadership Summit with @OmnicomMediaGrp during @advertisingweek New York. #NYSE #Omnicom #OmnicomMedia #BeetOM #AWNY26