We make FUEL for busy people. Great tasting, healthier, convenient food and drink to power you through the day🚀
Joined March 2012
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POV: your breakfast is giving ✨main character energy✨
Find our Golden Syrup Porridge Sachets in ASDA, Morrisons, Tesco and Ocado. Selected stores, subject to availability.
Breakfast game, upgraded ⬆️
Our high protein Ready To Eat Porridge is here!
❌No water ❌ No faff
Just stir and go 🥄
Available now in Sainsbury's!
Select stores only. Subject to availability.
Porridge season is officially here 🍂
Find our Salted Caramel Porridge Sachets in ASDA and Ocado. Subject to availability.
✨ All the comfort of a cinnamon bun… in a pot of creamy porridge. ✨
Available NOW in Morrisons. Select stores only. Subject to availability.
Your morning, sorted🤝
Ready to Eat Porridge is here. No water, no waiting 🥄
Available now in Sainsbury's! 🥣
Select stores only. Subject to availability.
🆕 Breakfast hack unlocked 🔓 Ready To Eat Porridge is here😏
❌No water ❌ No faff
Find them now in Sainsbury's!🥣
Select stores only. Subject to availability.
Your spoon’s new happy place ✨🥣
Available NOW in Morrisons. Select stores only. Subject to availability.
Meet your new grab-and-go breakfast 🤌
High Protein Yogurt & Granola Pots now available in Asda and Morrisons! ✅ Select stores only, subject to availability.
Breakfast made easy 😊
High Protein ✅ Source of Fibre ✅ Delicious ✅
Available in Morrisons, Tesco, Asda and Sainsbury's, and online via Ocado and Amazon. 🚀
Select stores only. Subject to availability.
Three’s a crowd? Not when it’s hoops cereal.🥣
Our Multigrain Hoops are high-protein, high-fibre, and 30% less sugar* 🤌
*30% less sugar compared to similar shaped breakfast cereals
