160Characters (@160Characters) profile picture

160Characters shares news and information about mobile messaging and facilitates networking and information sharing within the mobile messaging sector.

Joined February 2009
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Details of new research, OTT and SMS: OTT messaging traffic will be twice the volume of P2P SMS traffic by end-2013: bit.ly/187lPSk
Mobile messaging works well when you concentrate on maximising relevant return from existing customers Opt in & offering value works
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Mobile phone's 40th anniversary: from 'bricks' to clicks gu.com/p/3epzj/tf
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The irony that I'm not going to the gym tonight so I can watch #SPOTY is not lost on me.
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Excited by anniversary for SMS and its potential? Then @160Characters is worth a follow
Replying to @160Characters
@160Characters @mogreet Heard analyst say notifying custs was 2 $$$; I suggested SMS. In fairness it's hard 2C SMS from top of their tower
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If wearing a turban, tutu or hoodie impact valuation in any way then the system is antiquated. #timestheyareachanging
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Don't miss the launch of Payforit 4 next Tuesday @ Connected Summit. PFI4 workshops, seminar and networking drinks too! connectedsummit.com/summit_D…
Twitter, how good at connecting people are you? Can I "meet" s-one on this train b4 we get to London? (arr Kings X 9:26 from Lincoln). Go
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A $1billion blog post - bit.ly/I0ueGj
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The awful trauma of having to explain homosexuality to young children. bit.ly/xe47uc
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From our friends @FrontlineSMS: Using SMS as an Effective Behavior Change Campaigning Tool frontlinesms.com/2012/03/01/…
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Dear @CBOSSgroup you should be very, very ashamed. @GSMA please act on this.
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We'll be at the 160 Characters' Breakfast Briefing as part of the @MWCFringe - come and see the debate @160characters #160bb #MWC
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Presumably most operator execs get free roaming on their own networks. Hope the tax authorities treat personal use as benefit-in-kind
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Ah, this time next week it'll all be over and I'll have an epic hangover #mwc12
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26 billion iMessages since Oct & 100m users. Apple's service must be starting to have erosive effect on SMS among high-val iPhone users.
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After 30 min, I have a 33% response rate in SMS vs 4% in email. This is not a perfect test, but I still find it remarkable.
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Cellusys Gazette is out! bit.ly/fe6hQn ▸ Top stories today via @viva_bh @batelco @160characters
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Did you know that for the average person, it takes up to 90 minutes to respond to an email and only 90 seconds to respond to a #TextMessage.