The Future of Podcast Advertising Is Here - Driving better yield for podcasters. Delivering better results for advertisers. https://teapawt.org/t.co/6Y4LhCyjMG
Joined November 2024
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We've fallen into the classic trap of creating an X profile but not updating it. So here's a post.
Podscribe released new podcasting trends data from Q3 '25 reporting that RON & programmatic buys grew ~2.5x in 10 months, now making up nearly 1 in 3 impressions...
On one hand, that's a clear indication advertisers are looking for scalable solutions. On the other hand, that's a bit of a blow to the value of host-read ads deliver.
Here's the full report: lnkd.in/eEhtiNwK
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For those interested, AdBridge's solution provides the best of both worlds.
If you're interested to learn more, let's chat! DMs are open or contact @jamesIII
Here's our first tweet and it's a banger. We were featured on Marketecture's 'Justify Your Existence' podcast segment. Listen to our interview where we outline the way in which we are advancing creative with context in a way that is reinventing native advertising
Ari can't ski, but he went to Sundance anyway and watched a bunch of branded content. Read his wrap-up in this week's newsletter.
Also we interview @AdbridgeAI about their native context solution.
Link below: 👇