AJMarTech | Influencer & Partnership Marketing

📈 Key changes to check when assessing your site increases/decreases after a Google Update to identify the cause of your traffic change, besides your queries rankings changes: 1. Changes in Ranked Pages inclusions in Search Features and Search features Inclusions in SERPs. (with @Semrush) 2. Changes in ranked pages and queries cannibalization (with @Ahrefs) 3. Before/After SERP similarity and intent shift (with @awebranking) These changes will allow you to not only detect additional causes of your traffic changes, besides queries position shifts, but also, patterns followed by these shifts to take action to optimize your content accordingly. But what questions to ask when doing this analysis? Here's a list of the top questions to assess your content quality, helpfulness and experience when doing your rankings shifts analysis for relevant queries after an update: docs.google.com/spreadsheets…