@B2the7

Sharing experiences and telling stories with photography and content. My faves are marketing, performance marketing, SEO and engaging new audiences.

 Louisville, KY
linktr.ee/b2the7
Joined October 2015
  • Tweets60.5K
  • Following4.7K
  • Followers7.2K
5.9KMedia
Content Marketing Mistakes Small Businesses Keep Making b2the7.com/news-blog/content…

Content Marketing Mistakes Small Businesses Keep Making

The content marketing mistakes small businesses keep making, why each one costs more than it looks, and what to fix first. Based on real Louisville accounts.

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Customers search TikTok, Pinterest and Reddit the way they used to search Google. If your content only lives on your website, you miss that research. Pick one or two platforms and answer questions. b2the7.com/news-blog/trendin… #SocialSearch

Trending Topics in Marketing for Small Business

Trending topics in marketing worth following: social search, AI shopping bias, human led content, and on platform buying. Kept current for small business.

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Ranking found social links in 67.66% of Google AI Overviews. And Facebook now lets you tune your feed in plain language. Social and search are blurring, and an active presence feeds both. b2the7.com/news-blog/marketi… #SocialMedia

5 Marketing Trends: Week of October 19, 2026

Five marketing trends for the week of Oct 19, 2026: Gemini 4 Argon in AI Mode, Bing’s Topics Portfolio, Google Ads AI Max reports and Facebook feed controls.

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Forty leads that go nowhere help nobody. One or two right size prospects moving forward in a six month B2B cycle can be worth more than all of them. Measure pipeline, not just clicks. b2the7.com/news-blog/b2b-mar… #B2B

B2B Marketing Solutions in Louisville, KY: What Works

B2B marketing solutions in Louisville, KY: what works for long sales cycles, how success gets measured, and how enterprise experience scales to your business.

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Check out B2The7's video! #TikTok tiktok.com/t/ZTfR5WH4M/

TikTok · B2The7

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Customers search TikTok, Pinterest and Reddit the way they used to search Google. If your content only lives on your website, you miss that research. Pick one or two platforms and answer questions. b2the7.com/news-blog/trendin… #SocialSearch

Trending Topics in Marketing for Small Business

Trending topics in marketing worth following: social search, AI shopping bias, human led content, and on platform buying. Kept current for small business.

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Google's new Search Console AI report shows impressions. Not clicks. You can see you were shown in an AI answer, but not whether anyone visited. Don't over-read that number yet. Worth knowing, not celebrating. b2the7.com/news-blog/digital… #SEO

Digital Marketing News and Updates for Small Business

Digital marketing news that matters to small business: Google AI Max, the Amazon ad lawsuit, ChatGPT Ads growth, and more. One page, updated as things change.

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5 Marketing Trends: Week of October 12, 2026 b2the7.com/news-blog/marketi…

5 Marketing Trends: Week of October 12, 2026

Marketing trends for the week of October 12, 2026: AI Overviews on brand searches, Google's AI content warning, AI shopping bias, ChatGPT Ads and PMax tests.

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B2B Marketing Solutions in Louisville, KY: What Works b2the7.com/news-blog/b2b-mar…

B2B Marketing Solutions in Louisville, KY: What Works

B2B marketing solutions in Louisville, KY: what works for long sales cycles, how success gets measured, and how enterprise experience scales to your business.

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5 Marketing Trends: Week of October 12, 2026 b2the7.com/news-blog/marketi…

5 Marketing Trends: Week of October 12, 2026

Marketing trends for the week of October 12, 2026: AI Overviews on brand searches, Google's AI content warning, AI shopping bias, ChatGPT Ads and PMax tests.

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Social Media Platform News: October 2026 Roundup b2the7.com/news-blog/social-…

Social Media Platform News: October 2026 Roundup

Social media platform news for October 2026: Instagram posts in Google, Meta's AI agents, LinkedIn's AI writing tools, and Reddit's role in buying decisions.

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ChatGPT News October 2026: What It Means for Marketing b2the7.com/news-blog/chatgpt…

ChatGPT News October 2026: What It Means for Marketing

ChatGPT added shopping tools, expanded ChatGPT Ads, and put agents in Slack and Teams. Here is what the ChatGPT news means for small business marketing.

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AI search visibility is real. The frantic one week sprint a viral video demands is not. Build it steadily with consistent, specific, well-linked content. Slow beats panic every single time. b2the7.com/news-blog/most-vi… #GEO

Viral AI Trends October 2026: What's Worth Your Time

Viral AI trends for October 2026, sorted into what a small business should try, watch, or ignore. A straight-talk filter for separating AI hype from value.

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Google AI Overviews now show on over 80% of brand name searches, up from about 26% a month ago. Have you searched your own business name lately? Here is what to check first. b2the7.com/news-blog/marketi… #MarketingTrends

5 Marketing Trends: Week of October 12, 2026

Marketing trends for the week of October 12, 2026: AI Overviews on brand searches, Google's AI content warning, AI shopping bias, ChatGPT Ads and PMax tests.

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Digital Marketing News: What Changed in September 2026 b2the7.com/news-blog/digital…

Digital Marketing News: What Changed in September 2026

The digital marketing news small businesses need this month: Google AI Max, Meta placement changes, Gemini on Android, and ChatGPT citing Reddit far less.

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Louisville Product Photographer: Cost, Prep & Process b2the7.com/news-blog/louisvi…

Louisville Product Photographer: Cost, Prep & Process

Hiring a Louisville product photographer? Learn what changes the cost, how to prep your products, and how I plan shoots so your photos actually help you sell.

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Social Media Marketing Trends for Small Business 2026 b2the7.com/news-blog/social-…

Social Media Marketing Trends for Small Business 2026

Social media marketing trends for small business that one busy owner can actually use in 2026: searchable video, founder voice, fast replies, and what to skip

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Advertising Industry News September 2026: What Matters b2the7.com/news-blog/adverti…

Advertising Industry News September 2026: What Matters

Advertising industry news for September 2026: Microsoft's AI Max default, California's AI ad law, and what Amazon and the FTC mean for small business.

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Small Business Marketing Trends 2026: What Works b2the7.com/news-blog/small-b…

Small Business Marketing Trends 2026: What Works

Email is outpacing social, AI is now standard, and your customers are watching every dollar. See which 2026 small business marketing trends deserve your budget.

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Paid Social Advertising Louisville: Real Costs | B2The7 b2the7.com/news-blog/paid-so…

Paid Social Advertising Louisville: Real Costs | B2The7

What paid social advertising really costs for a Louisville small business, how I set up a first campaign, and what to expect in the first few months of ads.

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