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Beyond Bedtime helps children discover and experience the superpower of sleep, so they can wake up ready to thrive. We combine the comfort of cozy pajamas, the

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Joined June 2009
Photo by Beyond Bedtime (@BeyondBedtime1)Photo by Beyond Bedtime (@BeyondBedtime1)Photo by Beyond Bedtime (@BeyondBedtime1)Photo by Beyond Bedtime (@BeyondBedtime1)Photo by Beyond Bedtime (@BeyondBedtime1)Photo by Beyond Bedtime (@BeyondBedtime1)Photo by Beyond Bedtime (@BeyondBedtime1)Photo by Beyond Bedtime (@BeyondBedtime1)Photo by Beyond Bedtime (@BeyondBedtime1)Photo by Beyond Bedtime (@BeyondBedtime1)
Have you ever wondered how much sleep kids really need? Here’s what @AASMorg recommends for health and well-being at each stage of life. #BeyondBedtime #ChildrensHealth #Nonprofit #TomorrowStartsTonight #SleepHealth #SleepIsASuperpower #SleepTips
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Thank you for making the holidays special for children and families facing adversity. 💙 This is what dreaming big for children’s sleep looks like—25 years in the making. 🌙✨ @jccany #BeyondBedtime #PajamaProgram #Nonprofit #TomorrowStartsTonight #SleepEquity
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There’s still time to make a difference in 2025! From now through December 31, your gift will be doubled thanks to our $25,000 match made in loving memory of Caroline Julien Rogers. Don’t wait… tomorrow starts tonight.🌙 Double your gift: beyondbedtime.donorsupport.c…
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As a kid, what was your favorite book? We’d love to hear. 👇 There’s nothing like the magic of a bedtime story and the good night’s sleep that follows. Here are some of the stories on our shelves! #BookLoversDay #BeyondBedtime #Books #BookLover
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Did you know that children who are read to at least 3 times per week are nearly twice as likely to score in the top reading levels at school?! 📖 Invest in bright future: beyondbedtime.org/ways-to-gi… #BeyondBedtime #ChildrensHealth #Nonprofit #TomorrowStartsTonight #SleepHealth
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BIG NEWS!! 📣 Pajama Program is now Beyond Bedtime!!! ✨ Our new name reflects our expanded mission to help children discover and experience the superpower of sleep, so they can wake up ready to thrive. We’re going beyond pajamas—because bedtime is just the beginning. @GenPiturro
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A special behind-the-scenes update from Executive Director Jamie Dyce at a recent Bedtime READY for Kids workshop at our New York City Center! 💫 #PajamaProgram #GoodNightsAreGoodDays #SleepEquity #SleepTips #Nonprofit #Sleep #ChildrensHealth #HealthySleep #BedtimeRoutine #NYC
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Summer #SleepTip 🌅 Block out the late light! If your child’s bedtime falls before sunset, room darkening shades or blackout curtains can make a big difference. A dark bedroom promotes #melatonin production and makes it easier to fall asleep. 😴 #Sleep #ChildrensHealth
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Summer #SleepTip 🌞 Stick to a consistent #sleep schedule. Though summer days tend to have less structure than the school year, try to keep your child’s bedtime and wake-up time consistent. Maintaining structure around sleep helps children thrive during the day.
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May is #BetterSleepMonth! 🌙 Healthy sleep is essential to being at your best. Yet 1 in 3 children in the U.S. don’t get enough sleep each night. As a result, they are facing harmful physical and mental health effects. Learn more about healthy sleep: pajamaprogram.org/join/
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Did you see Pajama Program founder @genpiturro on @KellyClarksonTV?! She shared the early ups and downs of the Pajama Program story and her message of leading with love. Watch the segment here: youtube.com/watch?v=EQRKv64N… @kellyclarkson #PajamaProgram #SleepEquity #Sleep
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#SleepTip of the day: A calming #BedtimeRoutine is the key to a good night’s #sleep for your child. 💤 A warm bath, brushing teeth, reading a favorite story, and lots of snuggles can go a long way. These rituals signal to the brain and body that it’s time to rest. 🧸
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Looking for a few silly reads this #AprilFoolsDay? Our friends at @scholastic put together this list of laugh-out-loud books for kids—full of pranks and practical jokes! Check it out: scholastic.com/parents/kids-… #PajamaProgram #BedtimeStories #KidsBooks #Scholastic #Reading #Books
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Do you know how many hours of #sleep a preschooler (ages 3–5) needs on a daily basis? 💤 You might be surprised to learn that the answer is 10–13 hours, including naps. For more sleep facts and tips, sign up for our email newsletter: pajamaprogram.org/join/ #SleepAwarenessMonth
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We couldn’t have said it better ourselves, @awilliamsisom! 😊 Helping children facing hardship feel cared for is the heart of what we do! #GoodNightsAreGoodDays #HealthySleep #BedtimeRoutine #Nonprofit #Sleep
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Bedtime should be special for every child. Cozy pajamas and sharing a story with a caregiver can help do that. 💫 Thank you for making bedtimes brighter for children and families. Good nights = even better days. #HealthySleep #BedtimeRoutine #Nonprofit #ChildrensHealth #Pajamas
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Have you signed up for Pajama Program’s email newsletter yet? It’s where we share all our best stories, updates, and opportunities to make a difference. 💌 Stay in the loop: pajamaprogram.org/join/ #PajamaProgram #SleepTips #BedtimeRoutine
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#Winter sleep tip ⛄ Warm up before bed! A warm bath or shower before bedtime can help your child relax & wind down for the night. Pair with a fresh set of cozy #pajamas afterward for maximum comfort! For more #sleep tips, sign up for our email newsletter: pajamaprogram.org/join/
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#HappyHolidays from #PajamaProgram!! ✨ On behalf of our team and the millions of children and families you’ve helped support, we wish you a holiday season filled with warmth, joy, and restful nights. 🌙
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Exciting news: In honor of #GivingTuesday today, a generous donor has offered to MATCH all donations, dollar-for-dollar, until we reach $25,000!! This matching gift is in loving memory of Caroline Julien Rogers. DOUBLE YOUR DONATION NOW: pajamaprogram.donorsupport.c… #Nonprofit
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