Thank you to JetSynthesys for partnering as the Signature Partner at the CII Big Picture Summit 2026. We appreciate your valuable support and contribution to making the Summit a success. #CIIBigPictureSummit2026 #JetSynthesys #MediaAndEntertainment #CII @FollowCII @JetSynthesys @NavaniRajan

A sincere thank you to Netflix for partnering with #CIIBigPictureSummit2026 as our Signature Partner. Your association contributed to meaningful conversations on The New Economics of Media & Entertainment, supporting dialogue on the evolving landscape and future of India’s media and entertainment industry. We look forward to continued collaboration and shared opportunities for the industry. #MediaAndEntertainment #BigPictureSummit2026 #Netflix @netflix @NetflixIndia @FollowCII

A heartfelt thank you to Sony Pictures for partnering with #CIIBigPictureSummit2026 as our Principal Partner. Your partnership contributed to the success of the Summit, strengthening industry conversations on The New Economics of Media & Entertainment and the future of India’s media and entertainment landscape. We look forward to building on this association and driving meaningful industry collaboration. #MediaAndEntertainment #BigPictureSummit2026 #SonyPictures @FollowCII

Thank you to Prime Video for partnering as the Prime Partner at the CII Big Picture Summit 2026. Your support contributed to meaningful industry conversations and valuable exchanges on the evolving media and entertainment landscape, reinforcing the importance of collaboration in shaping the industry's future. #CIIBigPictureSummit2026 #PrimeVideo #MediaAndEntertainment #CII @PrimeVideo @FollowCII @MIB_India

The masterclass From Screens to Presence: Reimagining Media in the Age of AI at the CII Big Picture Summit 2026 featured Niraj Ruparel, Creative Technology Lead, WPP & WPP Media, on 15 October 2026. The session explored how AI, robotics and emerging technologies are transforming content creation, personalisation and audience engagement. An interaction with a humanoid brought this evolution to life, demonstrating how technology is extending media experiences beyond screens into the physical world. #CIIBigPictureSummit2026 #MediaAndEntertainment #ArtificialIntelligence #CreativeTechnology #Robotics @MIB_India @NetflixIndia @PrimeVideoIN @PicturesPVR @SonyPicsIndia @followcii @CII4WR @cii4nr @CII4ER @YouTubeIndia @JetSynthesys @NavaniRajan

A heartfelt thank you to YouTube for partnering with CII as the Principal Partner for the CII Big Picture Summit 2026. Your support contributed to meaningful conversations and valuable industry engagements, strengthening the dialogue on the evolving media and entertainment landscape. We look forward to continuing this association. #CIIBigPictureSummit2026 #YouTubeIndia #MediaAndEntertainment #CII @YouTube @MIB_India @FollowCII

"Taking a step on your own requires letting go of some of the creative control you’re used to. You have to let people who are better than you at certain craft take the reins. It’s scary to invite others into your vision and trust them to execute it—but that’s the true key to growth and scale." — Aishwarya Singh, Creator, The Desi Studios | "The Creator is the New Studio", CII Big Picture Summit 2026 @MIB_India @NetflixIndia @PrimeVideoIN @PicturesPVR @SonyPicsIndia @followcii @CII4WR @cii4nr @CII4ER @YouTubeIndia @JetSynthesys @NavaniRajan #CIIBigPictureSummit2026

"AI and human creativity go hand in hand, but the human touch remains irreplaceable. When I bring my perspective to the table and collaborate with two or three other minds, it unlocks a completely different POV on gaming—and that human collaboration is just as important." — Naman Mathur (Mortal), Gaming Creator | "The Creator is the New Studio", CII Big Picture Summit 2026 @naman_mathur @MIB_India @NetflixIndia @PrimeVideoIN @PicturesPVR @SonyPicsIndia @followcii @CII4WR @cii4nr @CII4ER @YouTubeIndia @JetSynthesys @NavaniRajan #CIIBigPictureSummit2026

"Creators today are building and owning full-scale shows on YouTube, investing directly into their own channels and IP. What makes YouTube unique is the deep community connection—real-time audience feedback helps us constantly evolve and sharpen our formats. Scaling that kind of production takes serious investment in cameras, lighting, sound, and talent. Today, our studio supports a team of 40 to 50 people, proving that creator-owned IPs are driving real jobs and economic impact." — Mahesh Keshwala (Thugesh), Creator | "The Creator is the New Studio", CII Big Picture Summit 2026 @thugeshofficial #CIIBigPictureSummit2026 @MIB_India @NetflixIndia @PrimeVideoIN @PicturesPVR @SonyPicsIndia @followcii @CII4WR @cii4nr @CII4ER @YouTubeIndia @JetSynthesys @NavaniRajan

Highlights from Day 2 of the CII Big Picture Summit 2026. The second day brought together industry leaders, creative professionals, and media experts for engaging discussions and valuable perspectives on the evolving media and entertainment industry, with a focus on shaping the future of India’s global media companies. #CIIBigPictureSummit2026 #MediaAndEntertainment #IndianMedia #CII @MIB_India @PrimeVideoIN @PicturesPVR @SonyPicsIndia @followcii @CII4WR @cii4nr @CII4ER @YouTubeIndia @JetSynthesys @NavaniRajan @NetflixIndia

I think generally across India, we've always been known for the songs. The music that our movies have, has travelled far for many years now, where people have listened to songs that have come out from here. And I think with time, now we have a lot of new talent that's coming, with new songs reaching a much wider audience. Which is a great thing, because the way we have new shows and new genres in the industry, there are opportunities given to a lot of new music directors, artists, technicians, so their work reaches a global audience. Arjun Das, Actor, at the session “Into the Southverse: Dissecting the South Indian Content Boom”, CII Big Picture Summit 2026 - @iam_arjundas #CIIBigPictureSummit2026 @MIB_India @PrimeVideoIN @PicturesPVR @SonyPicsIndia @followcii @CII4WR @cii4nr @CII4ER @YouTubeIndia @JetSynthesys @NavaniRajan @NetflixIndia

What streaming has done is find all these beautiful stories and creators across languages from the South. Each of these industries is different from the others: audience behaviors are different, and the grammar of storytelling differs. Malayalam cinema grammar is different from Tamil cinema choices and grammar; Telugu cinema is very ambitious and action-oriented or comedic; Tamil cinema storytelling is more high-concept. So, I think all of these are different industries, but they are so prolific and so rich, and that is why we have audiences across the country and across the world watching them. Monika Shergill, Vice President - Content, Netflix, at the session “Into the Southverse : Dissecting the South Content Boom ”, CII Big Picture Summit 2026 - @NetflixIndia #CIIBigPictureSummit2026 @MIB_India @PrimeVideoIN @PicturesPVR @SonyPicsIndia @followcii @CII4WR @cii4nr @CII4ER @YouTubeIndia @JetSynthesys @NavaniRajan

Tamil has become very famous, more so this year for having a lot of writer-director stars in the movies. As a story teller, as a creator or as a producer, I think what we want and what we already have from a platform as global and as Netflix is trust to trust that the content we bring has some merit in it, it has some calibre in it to reach large audiences. ~ Soundarya Rajinikanth, Filmmaker, Producer & Creative Entrepreneur, at the panel "Into the Southverse: Dissecting the South Indian Content Boom", CII Big Picture Summit 2026 - @soundaryaarajni #CIIBigPictureSummit2026

Audience is constantly evolving. When you go back to 90s, exposure to international movies was almost nil. Only few people who had the luxury to own a DVD player had access to international movies, but then came the internet. International movies have become easier to access and watch . Elan, Actor, Director & Writer, at the panel "Into the Southverse: Dissecting the South Indian Content Boom", CII Big Picture Summit 2026, at the session Into the Southverse: Dissecting the South Indian Content Boom at CII Big Picture Summit 2026 @MIB_India @NetflixIndia @PrimeVideoIN @PicturesPVR @SonyPicsIndia @followcii @CII4WR @cii4nr @CII4ER @YouTubeIndia @JetSynthesys @NavaniRajan

I strongly believe AI will not replace humans. Technology has come and gone, but human creativity continues to matter. When animated films first emerged, we saw how a fish on screen could make us cry. Their success over the years has also been driven by the voice actors who bring these characters to life. ~ Meghna Ghai Puri, President, Whistling Woods International, at the Valedictory Session “Lights, Camera and Melody: The Subhash Ghai Story”, CII Big Picture Summit 2026 @SubhashGhai1 @MIB_India @NetflixIndia @PrimeVideoIN @PicturesPVR @SonyPicsIndia @followcii @CII4WR @cii4nr @CII4ER @YouTubeIndia @JetSynthesys @NavaniRajan #CIIBigPictureSummit2026