ICA's Champions #Spotlight focuses on two leading brands: Car Wash Superstore and @KleenRiteCorp. The need for equipment is never ending in the #carwash industry. Whether it's new products or reliable service, Car Wash Superstore and Kleen-Rite work tirelessly for washes!

About 90% of a car wash sale is decided by the time your attendant finishes their opening line. Coach the first 60 seconds. Free kit for managers: hubs.ly/Q04C1z620

It's easy to think of Pulse™'s data as a quarterly asset, but its value goes farther. In 2026, #satisfaction, #growth, and renewal intent have shifted. Pulse™ exposes an important lesson: we must be careful of stagnation. Not a Member? Join today: hubs.ly/Q04BZhDx0

In the newest episode of #CARWASH Exchange, Amanda Beckett, Director of Marketing at Wild Water Express and Ocean Express Car Wash, sat down with ICA's Rich DiPaolo to discuss effective car wash marketing and messaging. Watch the latest episode here: hubs.ly/Q04Bcw5_0

What is #CARWASH Pulse™? #Pulse is a tool for the car wash industry. Every issue delivers insights on consumer behavior, trends, and struggles, and economic developments. Pulse™ data is designed to work for you. The data is waiting. Catch up before Q4 drops later this month!

The value of #CARWASH Magazine goes beyond words on a page; it's about harnessing the #experience of others in the industry and using it to your benefit. These are only a few of the #insights from 2026. Not an ICA member? Join today to read more: hubs.ly/Q04zYK0K0

The latest ICA #webinar is coming on November 6. The webinar will focus on 2026 research from Pulse. - What trends have we seen this year? - How does #data suggest consumers are changing? - What challenges have operators faced in 2026? Don't miss out: hubs.ly/Q04zQLzj0

With the season of pumpkin spice officially upon us, now's the time catch up on #CARWASH Magazine Fall. CAR WASH Magazine is full of #insights you can't get anywhere else. Take advantage of the industry's knowledge. The digital issue is available here: bit.ly/4jaQmd8

90% of every first impression is formed within 1/10 of a second. LEAD took the stage at Carwash Con East this morning & walked through "how to win the first 60 seconds of the customer interaction". Come see the LEAD team at Booth #428 on the show floor if you missed it!

📍 Glow Express Car Wash, Old Bridge, NJ The LEAD team is headed out East at Glow Express. A clear, cultural priority on training, with an LMS to empower those values, Glow's set up a new hiring path, w/ sales training soon to follow. Learn more @ bit.ly/4hKffdu

In #CARWASH Exchange, Rich DiPaolo spoke with Jenny Beadle of Micrologic to discuss why operators need to focus on a revenue operating system. Listen now on bit.ly/4rI6NQi

#CARWASH Exchange with Keith Lutz, CEO of Kleen-Rite, was an episode you won't want to miss! To hear about self-serve, new investment in the industry, and maintaining operational excellence, listen to Lutz's episode on our website today: hubs.ly/Q04x-P4D0 #gocarwash

You can't coach what you can't see. Turbo Wash got visibility into who was engaging across their sites, then made it a competition. One struggling location became a team win. Training visibility changes everything. More LEAD customer success stories ➡️ hubs.ly/Q04xZvcF0

In this week's featured #CARWASH Magazine article, "Time to Sell" by Tom Gresham, we take a peek at when to sell, how to do it, and who the right buyers are. Read CAR WASH #Magazine Fall today to get the full story. Not an ICA member? Join today at hubs.ly/Q04xX3dB0

The Car Wash Show 2027 in Las Vegas will be full of education, connection, and community opportunities. The Show will be held from May 3-5, 2027. Get ready for more great guest speakers, sessions, booths, and community! We'll see you there! Is it May yet? #gocarwash

In "Completion Isn't Comprehension," ICA's Brennan Merkle provides evidence for a new way of thinking about training. The problem isn't more teaching; it's layering traditional education with coaching from knowledgeable staff. Read the full article: hubs.ly/Q04xcctH0

What's the best way to increase #productivity? John Briggs has an answer. In the latest episode of #CARWASH Exchange, Rich DiPaolo sat down with the author to discuss employee productivity. To hear about Briggs's strategies, listen to the full episode: hubs.ly/Q04xc27s0

In the most recent edition of #CARWASH Pulse, we saw some fascinating data. Cancelled/lapsed members are not leaving the business, and 89% of members intend to renew. The most glaring challenge? The economy. View all the #insights on hubs.ly/Q04xbWfk0. #gocarwash

Peak season. Short-staffed. Students leaving. 72–90% learner engagement. These washes spent the summer building repeatable training across every location, not just surviving the busy stretch. Shout to these Summer Adoption Leaders 🙌 hubs.ly/Q04wZM8x0

#CARWASH Pulse Q4 survey is here: bit.ly/4ymB6hH Q4 is about customer loyalty and churn. We need your voice to ensure the findings are relevant to the industry. The #survey takes 5 minutes. Participants receive a set of data points after the survey closes. #gocarwash