Clive Roach (@CliveRoach) header
Clive Roach (@CliveRoach) profile picture

Freelance Social media marketing ; Social media strategy, social listening, analytics, campaign calendar management, event speaker, blogger and podcaster

Eindhoven
Joined February 2009
Concentrate your social energy where engagement is flowing! Rather than targeting on demographics alone, Spotify organizes listening around real-time moments like Exercise, Driving, Chill, Party, and Gaming, so a brand can show up when a fan is actually in the headspace the message is built for. One of the many insights from the blog article "Social Media Engagement – Which Platforms Perform Best?" cliveroachblog.com/social-me… #SocialMediaMarketing #EngagementRate
🤖 Made with AI
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AI Generated Content in Marketing Discover how AI-generated content is transforming marketing. Explore the reasons behind the increasing use of AI, its impact, and the future. - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/ai-genera…
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I.T. staff tend to have High Conscientiousness, and Low Extraversion.. using the "DISC Assessment" and the "Big Five Personality Traits (OCEAN)" - Do you agree? Which role is like you? Read the full blog and see what is said about the other 7 roles: cliveroachblog.com/ultimate-… #CrossFunctionalAlignment #DigitalMarketing #Leadership #TeamDynamics #OrganizationalPsychology #SocialMediaStrategy
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Social Listening Deep Dive - Insight Categories How can you use social listening to deep dive from 300,000+ results down to the 20 you need to see? Use Insight categories from Sprinklr. - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/social-li…
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I cannot remember why I was doing this 13 years ago, and I certainly can’t think why I took a selfie, but hey, it’s great looking back
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Insight Driven Command Centre Command Centres enable you to be "Insights-Driven". They are a valuable addition if you want to get real time social media updates. - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/insight-d…
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Six Steps To Becoming A Social Media Business 6 key steps for social media business success. Promote campaigns and pilots that prove social media contributes towards business goals. - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/six-steps…
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Instagram Video Programs - Top 10 Top 10 Instagram Video Apps; FilmoraGo, Ripl, Animoto, iMovie, KineMaster, Motionbox, Adobe Express, Instories, Movavi Clips, Quik by GoPro - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/instagram…
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#TheDress That Broke The Internet #TheDress That Broke The Internet - White And Gold Or Black And Blue? Many brands created posts related to the #TheDress viral phenomenon but how aligned were they to their brand messaging? - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/thedress-…
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Judy in disguise - A 1968 psychedelic POP classic Another one of my music videos, based on my vision for this tune going back to when I was very young. I have based it on a 1960s psychedelic type theme. #1960s #60sMusic #PsychedelicPop youtube.com/watch?v=dcpT6bvT…
🤖 Made with AI
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Correlation Is Not Causation Correlation Is Not Causation. They are not the same thing. Marketers need to be careful when drawing inferences from Social Data. - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/inside-so…
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The Future of AI Avatars in Marketing Discover how Luo Yonghao's AI livestream is reshaping digital marketing. Learn how avatars can scale sales, events, and customer engagement for your brand. - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/ai-avatar…
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Six Steps To Becoming A Social Media Business 6 key steps for social media business success. Promote campaigns and pilots that prove social media contributes towards business goals. - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/six-steps…
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5 low cost ways to do social media listening Discover 5 low-cost ways to do social media listening using free tools, keyword tracking and competitor monitoring to uncover insights fast. - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/5_low_cos…
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Video Marketing Tips - Basic Equipment Video marketing tips to get started. This blog post addresses the equipment choices. Add more sophisticated equipment as you gain experience. - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/video-mar…
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Someone peeking at your mobile screen? #mobile #privacy
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Compliance staff tend to have High Conscientiousness, and Low Openness.. using the "DISC Assessment" and the "Big Five Personality Traits (OCEAN)" - Do you agree? Which role is like you? Read the full blog and see what is said about the other 7 roles: cliveroachblog.com/ultimate-… #CrossFunctionalAlignment #DigitalMarketing #Leadership #TeamDynamics #OrganizationalPsychology #SocialMediaStrategy
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3 Steps for Big Data Visualization Discover the 3 steps to be successful with big data visualization using command centers. Be creative, go beyond the basics, master insight based dashboards. - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/3-steps-f…
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Looking back at the Dolly Parton Challenge Looking back, the Dolly Parton Challenge was the first global viral meme of 2020. What were the viral success factors that drove it? - Follow for daily social media marketing tips #SocialMediaMarketing cliveroachblog.com/dolly-par…
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