The AI-native platform for self-storage operators. Everything you need to operate, grow, and delight.

New York, NY
Joined November 2021
Today, we're thrilled to announce our $63M Series A. This accelerates our mission to build the future of self-storage with AI-native tech. With 400 operators and 500k units on our platform, we're just getting started. Read more: cubbystorage.com/blog/cubby-… youtube.com/watch?v=aj7gD7Cz…
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What’s more important than 600 introductions? 30 solid relationships. Chris Michaels of Storage Rebellion explains.
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A tenant goes overdue on the 6th. Somebody on your team is supposed to notice by the 8th, text by the 10th, and email if there's still no payment. Workflows moves it into Cubby. Pick the trigger, narrow it with conditions, chain the steps.
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"How long do 10x10 units sit vacant before they rent, by facility?" That question used to be a report request, an export, and a pivot table. With the Cubby Connector it's a sentence typed into Claude or ChatGPT, and the answer comes back from your live data in a few seconds.
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Rob DuBroc of On Track Storage has reps in Kentucky answering calls for facilities in Florida. When an existing tenant calls in through Cubby Calls, their account opens in a new tab before the rep picks up. So the rep can answer like they're working the counter at that facility.
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Ten facilities ran a first-month-free promo from September through December. Total move-ins came in 22% above the same stretch YoY, while the non-promo baseline stayed flat. The catch: promo tenants left about 15% sooner. Online move-ins stayed a median of 95 days vs 112.
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Net of the discount and the shorter stays, the promo still came out about $5,000 ahead on a $16,600 counterfactual, roughly 30%. Read the full analysis by Cubby's Nathaniel Hardman: cubbystorage.com/blog/first-…
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"Storage was always incredibly profitable, and those profits masked the inefficiencies," says Robert Kapp, owner at Keep it Simple Storage.
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When margins are fat, a slow process doesn't cost you anything you'd notice. Now storage is "a 6 to 10% margin game," and at that level operators are "forced to lean into technology." Full conversation can be heard here: youtu.be/W2enxXkNgcQ
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When you choose a FMS, your tenants' records, payment activity, and personal details move into someone else's systems. You should ask that vendor the same questions you'd ask about a facility's gates and cameras. cubbystorage.com/blog/cubby-…
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Reservations get treated as soft leads. The data says otherwise. Across 6,300 reservations on Cubby between February and May, 54% turned into a move-in within 21 days. That's 1.8x the rate of an abandoned checkout and 9x the rate of a contact form.
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The spread between operators was wide, from 42% to 67%, which is the interesting part. The reservation itself is worth a lot. What you do in the first 48 hours after it is worth more. Full breakdown: cubbystorage.com/blog/self-s…
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Most storage operators run some version of an agent incentive. In this walkthrough, we describe a comp plan to Claude in plain English. Claude uses the Cubby Connector to build a live incentive tracker and publishes it to Canvas in Cubby.
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“You can’t give them a 30-year old facility management system, they’re not going to be okay with that.” Rob Kapp on the moment his daughter saw the legacy tools many storage businesses were running on.
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Most operators treat the first rate increase like a move-out trigger. So they delay it, shrink it, or skip it. We pulled 74,000 leases across 68 operators on Cubby and followed every tenant from move-in through their first year.
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Past 100%, those tenants retain about 16 points worse than everyone else. So the routine increase, with 30 days' notice, costs you essentially no extra move-outs. The aggressive one does.
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