We support SMEs to enter new markets via immersive tech including AR, VR & 360° video. We are an EU project funded by @NPA2014_2020

Europe
Joined July 2019
Using augmented reality (AR) in marketing isn’t confined to digital platforms and tools - you can use it in print marketing like brochures too. This is exactly what Finnish brewery, Waahto, did - working with our partner @Karelia_amk: digi2market.eu/how-to-use-au… #AR #immersivetech
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For healthcare services, creating a 360-up virtual tour can help you reach potential clients and fill spaces in services. Find out how it worked for the Tervassalo rehab clinic in Finland: digi2market.eu/how-to-use-36… #immersivetech #marketing #digi2market
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What does 2022 look like for small businesses in Ireland? According to the SFA Business Sentiment Survey Winter 2021, the small business community has muted expectations on their outlook for 2022. You can see the full results of the survey here: ibec.ie/sfa/news-insights-an…
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Your company may have a website, but it probably doesn’t have any 360º tours. Stand out and attract new customers by creating a virtual video tour of your premises. Sign up for FREE support in #VirtualReality #AugmentedReality #ImmersiveTechnology ow.ly/nUSq50HmwGf
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We want to thank everyone for the huge success of our #ruralbusiness day campaign on social media. You helped us achieve AMAZING results! We trended at No 1 in Ireland and had a Reach of almost 3m... #gnotuaithe #yrittäjyys #maaseutu #landsbyggdarfyrirtaeki #digi2market
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Day 2 of the #digi2market conference, exploring #immersivetech marketing methods for SMEs:
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Kohta, klo 16.30, aloitellaan #digi2market-webinaarissa VR/AR/360-kuvaus teemoilla, muistithan ilmoittautua!
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Tom Houston @SentirealCom "Studies show VR can stimulate an emotional, psychological and even cardio-vascular response" #digi2market
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Evelyn Ýr (Lýtingsstaðir): As a rural travel business, a good quality 360 tour helps international tourists to know where they are going and what they can do there. #digi2market @Digi2Market
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Immersive tech for businesses is very content driven. Susan Talbot from @SkillnetIreland: "It is really important to decipher what story you are about to tell" #digi2market @Digi2Market
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@digi2market #digi2market An example of a small VR-product development and the costs:
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Replying to @jack0rlando
@jack0rlando (Retinize): With "Out there eggs" we used Spark AR of Facebook to have less friction in user experience, but there were lots of difficult limitations in the technical development. #digi2market @Digi2Market
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#digi2market 2nd day is on the way! Dr. Helen Jackson (@UlsterUni) explains about the costs of AR/VR solutions: "A simple VR game can be developed in one month"
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Learning how others apply #immersivetech marketing at the #digi2market conference today:
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Culture, history and tourism businesses can benefit hugely from using #immersivetech the #digi2market conference hears:
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Also coming up in final session of #digi2market conference: -Sustainability practices in international outdoor event management - Kimmo Turunen, Kontiolahti Outdoors -University & SME collaboration in environmental management -Lasse Okkonen, Karelia University of Applied Sciences
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Up next at 1pm at the #digi2market conference: - Building a sustainable ecosystem for start-ups - Ingi Björn Sigurðsson (Brum Funding ehf) - Westfjord's Djupid: Innovation Ecosystem - Gunnar Ólafsson (Djúpið)
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And... the winners of the #digi2market draw are: Overall winner of €500 worth of #marketing mentoring: Barry McCloskey Regional winners of a #marketingmentoring session each: Iceland: Helga Margrét Friðriksdóttir Ireland: Helen Coll Finland: Johannes Lasaroff
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Coming up at 10am at #digi2market conference: Immersive tech & SMEs: marketing & training needs-Jack Morrow @retinize - Using VR in the tourism sector-Askell Heiðar Ásgeirsson, 1238, The Battle of Iceland - Assigning costs to immersive tech development-Helen Jackson @UlsterUni