@EquationDigital

equation is your go-to paid media agency. We’re geeky, paid search experts who action timely optimisation that drives performance & increases ROI.

 Manchester, England
equationdigital.co.uk/
Joined April 2019
  • Tweets298
  • Following25
  • Followers35
251Media
equation digital retweeted
Google Ads
@GoogleAds5 Oct 2021
We’re making data-driven attribution the default attribution model for all new conversion actions in Google Ads — as well as removing all data requirements, and adding support for additional types of conversions. Learn more ↓ goo.gle/3FjzTgg

The future of attribution is data-driven

Data-driven attribution supports more conversion types with no minimum threshold and will be the default for all new Google Ads conversions.

blog.google
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equation digital retweeted
Google Ads
@GoogleAds31 Aug 2021
Starting June 30, 2022, responsive search ads will be the only Search ad type that can be created or edited in standard Search campaigns. (Existing expanded text ads will still serve.) Learn more about this update and how to set up your ads for success → goo.gle/3kIdwaS
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54% of holiday shopping happens after #BlackFriday and #CyberMonday. By optimizing your unified pricing rules, you can better capture advertiser spend during the holidays. Learn how → goo.gle/3gRlVXq
Capture advertiser spend with unified pricing rules

ALT Capture advertiser spend with unified pricing rules

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Leads from paid search not converting to sales? Look into these three points if your lead gen campaigns are not working the way they should. via @adamproehl: searchenginejournal.com/impo…

3 Important Considerations for Your PPC Leads

Are your leads from paid search not converting to sales? Look into these three points if your lead gen campaigns are not working the way they should.

searchenginejournal.com
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Pleased to announce the launch of our new website!🎉 Head over to ingenuitydigital.com and take a look! #connectedagency @IDHLGroup
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equation digital retweeted
Statement@statement_leeds7 Oct 2019
We're beyond excited to announce the launch of the new Statement site! A huge thanks to the team for all their hard work - it's truly paid off! Head over to the new site and check it out: bit.ly/2ViYpYs #connectedagency #ecommerce #shopify #shopifyplus #digitalagency
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The official showreel from Tuesday's #PAIDMEDIAMANC19 event in Manchester. Thanks to all our delegates and partners for getting involved. lnkd.in/dqDW5hw @CroudMarketing @ForwardRole @EquationDigital @edit_agency @GLDigital @wearebindltd @SmokingGunPR @DQnA
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We're just 7-weeks away from #PAIDMEDIAMANC19 in association with @ForwardRole @edit_agency @CroudMarketing @EquationDigital @GLDigital @BringDigitalUK - Registration details here: bit.ly/32zIM1S
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equation digital retweeted
NetConstruct Ltd@NetConstruct5 Aug 2019
We're at it again! This Friday we are holding our 4th Annual 24hr Gaming Marathon, where we'll be live streaming on Twitch to raise money for @PancreaticCanUK Please help us smash our £1k target this year by donating via our Just Giving Page bit.ly/2MGY4fQ #LifeatNC
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equation digital retweeted
MarTech@martechismktg26 Jul 2019
Amazon’s high-flying advertising growth levels out by @ginnymarvin mklnd.co/kEHauSk
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The team are excited to announce that we are on the move!! As from Thursday 1st August, our new office address will be: Ingenuity Digital, 5th Floor, @WeWork 10 York Road, Lambeth, London, SE1 7ND @IDHLGroup
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equation digital retweeted
Google Ads
@GoogleAds3 Jun 2019
Still catching up on #GoogleMarketingLive product announcements? Don't worry, we've got your back with a comprehensive summary here 😉 → goo.gle/2Qvx8j2
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Google is expanding when it shows ads to “people in targeted locations” by @ginnymarvin selnd.com/2EMrggR
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