Brixton-based market research & content development agency providing consumer insights and brand strategy across media, youth, and entertainment #mrx
London
Joined July 2012
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The Hook team had a brilliant time at #TCMC yesterday 🤩 We're ready for another day of inspiring talks!
Today is World Environment Day, celebrated annually on 5 June, and encourages awareness and action for the protection of the environment.
We must take action, now ✊🐠
⭐Amy’s CMC Top Pick⭐
Amy can’t wait to see Emotional Development- Meaningful Conversations. A discussion around how we prepare kids for the future, and open up family discussions on big, often challenging, topics?
@childmediaconf #TCMC
It’s time. Hook, along with our panel of kid's experts, will be hosting a lively discussion on the golden rules for attracting, and keeping, young fans and how to build superfandoms- groups of highly engaged, loyal and involved young audiences. #tcmc
thechildrensmediaconference.…
Is the summer of loved already over? Hook's Rosie explores the rise and fall of #LoveIsland
hookresearch.co.uk/love-isla…
Women in sport are tackling taboos around menstruation👏 Read more: hookresearch.co.uk/period-po…
Succession has come to an end (sobs). Hook's co-founder, Nick Fisher, reflects on how much the show gets right regarding the media landscape and news: "Big news brands still influence the world we live in."
hookresearch.co.uk/how-much-…
Could you answer these SAT-based maths questions that KS2 kids endured last week? Congratulations to everyone who sat their #SATS recently!
#nationalnumeracyday
A wide range of brands have recently launched new products in partnership with leading autism charities. hookresearch.co.uk/autism-aw…
At Hook, we talk to kids every week about their lives, which invariably involves #mentalhealth.
We asked kids to share with us what they do to protect their mental health 💖 What do you do?
#MHAW #mentalhealthawarenessweek
Penguin Random House surprised morning commuters by installing a book vending machine in Exeter St David’s station. What a great way to brighten the journey to work! 🥰
#PenguinRandomHouse #ExeterStDavid #Books
Public libraries are an often underestimated, important part of local community.
In our latest article, Sian Toop reminds us of their power.
Read more: 🔗 hookresearch.co.uk/the-impor…
#community #publiclibraries #publiclibrary #library #libraries #childrensbooks
What were the biggest Kids animation trends of 2022? 🧒👦
Hook was invited to the MDEC 2022 Kre8tif Conference in Kuala Lumpur to share our thoughts on how we think this space will evolve in 2023 📺
Check out this interview: ow.ly/JL7G50NGYGW
There is no category of the bookshop that is as fascinating as Young Adult Fiction & undoubtedly, the ever-changing YA category is an exciting space in publishing today 📚
Check out Hook's thoughts on YA fiction: hookresearch.co.uk/why-young…
#YAfiction #bookstagram #bookresearch
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Subscribe to our newsletter: ow.ly/JWHi50NBeP9
#research #insights #marketresearch
Desriee Asomuyide, founder of Little Omo, spoke with us: “It was the birth of my son that first inspired me to start my entrepreneurial journey. I was shocked to find such a lack of representation in the learning materials and toys available to him.”
🔗hookresearch.co.uk/inclusive…
