I’ve been using Grok bot for about a week now and it’s the most underrated content tool I’ve ever seen. - Every morning it sends me posts in my niche that did way better than the account usually does - It tells me why it worked (hook, format, why it got shared) - I flag the ones I like, it gives me rough ideas based on brand pillars and past content. - It keeps a list of ideas I don't have time for and puts them in tomorrow's batch - Once a week it checks who's following me, so I know I'm reaching buyers and not just other writers I still edit and post everything myself but it cuts down the research process a TON.

The Twitter playbook behind 70M+ views for our clients: - 2-3 posts every day (including weekends) - Stories from your biz, life, and experience - Zero engagement pods (or AI comments) - Post articles and QRT them for bonus views - Track every post and review winners at EOW - 1-3 lead magnets every single week None of it needs a big following. It just needs your buyers seeing you every time they open the app.

I’m begging you to just post on Twitter I don't get why anyone selling any sort of offer isn’t doing this on top of everything else right now Referrals are great but you can’t decide when you get them Ads work ofc but leads stop the day you turn ads off Cold outreach slaps but conversion is infinitely higher with a brand around it Hiring a lead gen agency works as well but why not get more traction and leads? Meanwhile Twitter content: - Your buyers already scroll it every day, so you don't have to get them to go anywhere new - Out-of-network posts get shown to people who don't follow you, so a small account can reach buyers on day 1 - You can DM anyone with open DMs, no connection request needed - The replies under those posts tell you exactly what your buyers are confused about - Every post works like a mini case study your buyer can read without visiting your website - Your profile shows your last 50 posts, so a buyer can binge your entire worldview in less than 10 minutes - You can post 2-3 times a day without annoying anyone, unlike email - You can test a new angle in an hour and know by tonight if it works - You don't need a big audience. One of our clients did $800,000+ in 6 months on a sub-6k account - Buyers DM you already knowing what you do - It costs only $10/month to post (Twitter premium lol) The other channels aren't bad at all. They just stop the moment you stop paying or pushing. Content is the only one where what you posted last month still brings in traction and DMs this month.

I scroll Twitter too much so I got Grok bot to make me a list of words to mute Will update if this works

BTW if you see a drop in impressions over the next 2-3 weeks it's likely not because your tweets suck Midterms are coming up and everyone's feed is gonna be overrun with politics Happened 2 years ago during the last election. Likely will happen again. So don't change up your entire Twitter strategy for this. Stay calm, don't panic, find a trusted adult if needed.

my inbounds:

Elon just said Twitter now pushes posts that people read all the way through. So here's how to get people to finish your posts: 1. Use open loops If you give away everything in the first line they have no reason to keep reading. Tell them what's wrong/what they get first. Our brains are scientifically wired to want to close open loops. Which means when we hint at fixes and only answer them further down, it increases post retention. (btw YouTubers do this all the time. The best way to write good posts is to model them off high performing YouTube videos) 2. Whenever you start writing a post, think “what problem am I trying to solve?” Then use the first line (or first few lines max) to describe that problem in specific detail. Use their language, as much as possible. e.g. instead of saying something like "growth is hard” say something like "my posts get views but nobody books a call." If they recognize the problem and see this post as a way out of it, they keep reading. (if your post is an entertainment post, this counts too. The problem then is “boredom” and your goal should be to make it attention grabbing and interesting) 3. Keep your lines short Long paragraphs on a phone look like a ton of work Most people on Twitter are here for a dopamine hit, not to expend effort reading. Short lines with space in between are easy to keep reading. 4. Cut anything that doesn't move the post forward If you want someone to get to the end, make the end easier to get to. Read each line and ask if the post still works without it. If it does, delete it. 5. Read it on your phone before you post 80%+ of people use Twitter on phone. A post that looks decent on a pc could end up looking like a giant wall of text on phone. Best to double check.

Shooting my shot here @clientascension. I’ve been following you guys since 2023. You have 100s of student case studies and success stories and years of content from Daniel Fazio. I think there’s a huge opportunity here to turn all of that into another customer acquisition channel on Twitter. So I wrote a full article on how I’d do it. Including a rewritten case study to show exactly what I’d change (sent to your DMs) For context: We’ve generated 70 million impressions mostly in B2B/related niches, and a million in client revenue from organic Twitter content in the last year alone. I’ve followed @danielfazio’s content since Dec 2023 so this is a brand I’d genuinely love to work with.

Unpopular opinion: Having a “good brand” has less to do with writing 10/10 posts and more to do with writing a crap ton of 6-8/10 posts. I’m not saying to write posts that are intentionally mid. But forcing yourself to only write bangers only makes you freeze up and not post ideas which would otherwise have helped many in your space. And honestly, you can't tell which post is going to do well until it's out. Some of our clients' biggest posts were ones they almost didn't send because they thought it was too simple. Meanwhile the ones they spent hours polishing got a normal amount of views. The 10/10s come from posting enough 7s to find out what your market actually cares about.

One of the easiest ways to stand out on Twitter is to do something no one has seen before #̢̛ͥ̀̽̽ͨ̌̓͆̇̀̽ͦͨͫͯ̏̎̇̈̚͜҉̕͢͏͡҉̸̶̛͢͡҉̵̨̭̳̘̹̫͔͖̜̠͖̫̲̖̱̤̻̖͉͢͞͡ͅͅ͏̸̷̢͑̊̀̐ͣͭͭ̉͂ͨ̽͒̊̎͛ͪ̊̎ͩͧ̀͝͠͠͏̸̵̵̷̵

Hiring someone full-time to run your content is the most expensive way to grow on Twitter. They learn the platform on your payroll, and any experiments are run on your account. Full-time hire: - Months of hiring and training before you get any results - If they leave, you have to start from scratch The other options aren't free either. Writing it yourself: - Nobody knows your business better - The only cost is your time - which is worth a lot - You’ve got to figure out your entire writing, ideating, and posting system yourself Freelance ghostwriter: - Cheapest option by far - Usually ends up sounding nothing like you - You still come up with every idea and double checking every post DFY agency (how we run it): - A dedicated writer, backed by 5,000+ client posts we've tracked - Posts are live within 7 days - 10-15 minutes a week of your time - 100% in-house - Typical clients get 5-15 booked calls a month from month 2 A full-time hire makes sense once you know exactly what works for your brand. Until then, you want people who've already figured it out across 50+ other accounts.

One easy way to find post ideas is to look back at previous winners. 1. Check how many likes an average posts of yours get and triple that number. 2. Paste this into Twitter search: from:yourhandle min_faves:[number mentioned above] until:[date 2 months ago] 3. You’ll have a filtered lists of your own outliers 4. Update the post or change up any examples used (or just rewrite the first 2 lines tbh) Allows old followers to revisit your best work and allows new followers to see winners they’d have missed otherwise. Pretty cool and easy way to pump out content.

A simple trick I’ve picked up after launching 100+ lead magnets for founders is a simple way to make sure people actually want it on launch day: (It takes a good amount of time so I’d only recommend it for bigger and more important lead magnets that you post. e.g. a free guide or a big swipe file) Spend 3 days promoting your lead magnet as if its a $2000 product. Let's say your lead magnet is a complete cold email guide. Day 1, post about the cold email advice your buyers have followed for years, and why it doesn't work. Day 2, post about how that advice keeps them stuck, like sending more emails to lists that were never going to buy. Day 3, post about what your methods do differently, as well as case studies and results to back it up. If you’ve done small product launches before, this is similar (just shorter). By launch day, your audience has spent 3 days reading about a problem they didn't know they had. So when the lead magnet drops, it's the obvious next step. (And when they find out it’s free, it makes it even better) If you launch it cold, nobody knows why they need it yet. This is actually how I got started launching lead magnets when I was a nobody with close to no results, 3 years ago. My first 3 lead magnets all did pretty well: 1st lead mag: 40k views, 200 followers overnight, 350 opt-ins. 2nd lead mag: 45k views, 250 followers overnight, 300 opt-ins. 3rd lead mag: 30k views, 180 followers overnight, 250 opt-ins. You can drastically increase your lead magnet’s performance, opt-ins, and leads by just spending some time promoting it beforehand. Works for any offer and any niche.

wait since when did ChatGPT get so good? now it's making whole color-coded comparison charts and generating images and multiple choice questions to make things clearer very cool.

When I was younger I told a girl I liked that I wanted to pursue content creation full time. Pulled up a YouTube channel I had started and flipped through my (unimpressive) analytics. The look she gave me was enough to keep me from mentioning it to anyone else for the next 5 years So I kept this awkward dream a secret while I continued to pursue my craft behind the scenes. Eventually I had YouTube videos hit 1-2 million views I grew an instagram page to 15k in 3 months And because of how ill confident I was back then, I'm glad I didn't tell everyone Because they'd likely have successfully convinced me to quit Now I write content as my job. It's the coolest thing in the world and I've gotten to meet and network with the very people I grew up watching on YouTube. I'm super blessed to be doing this. But deep down, A part of me still fears telling people about it I told my friends that I scroll Twitter for a living I told my grandmother that I'm unemployed I brush it off when my closest friends ask me It's crazy how much of an effect other people's opinions from years ago can have on you. Even if they never said anything in the first place.

Here's how to write a week of posts (14 of them, 2 a day) without coming up with a single new idea: 1. Open your last 3-5 sales calls Your buyers already told you what makes them doubt, what confuses them and what almost stopped them from buying. Each of those is a post. 2. Write down every objection and question (ideally 10-20) 3. Write a short post answering each one 4. Go deeper on the 2-4 most common ones Turn those into client stories, a transformation post, or a case study. 5. Fill the gaps with client moments - the red flag you spot on the first call - the deal you walked away from - what happens in week 1 with a new client - why your best client stayed Here's the percentage of each that we use: 70% buyer pains, 20% stories and client results, 10% random. Your buyers have been writing your content for you on every call. You just have to write it down.