@JPBriscoe

Digital. Diver. Runner. Dad. Teddington. And Wine.

 London
uk.linkedin.com/in/jamespbriscoe
Joined January 2009
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  • Followers464
49Media
How Programmatic Disruption Is Creating a Fourth Era of Digital Marketing adweek.it/2MqIfKS

How Programmatic Disruption Is Creating a Fourth Era of Digital Marketing

While there is still some resistance from a handful of players, we’re moving toward a model in which all media is bought by AI-driven platforms.

adweek.com
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Here we go... in-housing? Should be interesting after Sir Martin’s comments this morning #atsl19 With @59A_LTD ...
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James Briscoe retweeted
matt bush@mattjbush22 Aug 2019
She pulls no punches, an excellent and challenging speech, definitely worth a watch
The TV Festival@TheTVFestival22 Aug 2019
If you missed @dorotheabyrne's amazing MacTaggart speech yesterday you can catch up right here: youtube.com/watch?v=-XIEFKEw…

The MacTaggart Lecture: Dorothy Byrne | Edinburgh TV Festival 2019

Subscribe for more: http://bit.ly/EdFestSubAs one of the longest-...

youtube.com
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Check out my latest article: Social Media Is Making Us Miserable: Here's What You Can Do About It linkedin.com/pulse/social-me… via @LinkedIn

Social Media Is Making Us Miserable: Here's What You Can Do About It

*This piece was inspired by many conversations on digital wellbeing with, Paul Marsden, check out his site. Digitalwellbeing.

linkedin.com
James Briscoe retweeted
Percept@perceptaudit7 Aug 2019
For our first event, we discussed the benefits of inhousing & brands looking at how their agencies are performing. Here’s a clip of our CEO, @slightlywinded outlining the issues facing brands. For the full video, click below: ow.ly/Nq3y50vqt9n #DigitalMedia #Inhousing
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Damian Burns@damianburns2 Aug 2019
😎
A piece I wrote on DTC for the drum thedrum.com/opinion/2019/07/… via @thedrum

How DTC brands are ripping up the rule book

thedrum.com
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🎉👍😀🍺
Percept@perceptaudit29 Nov 2018
Looking forward to #uksearchawards tonight @JPBriscoe
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James Briscoe retweeted
Tom Goodwin
@tomfgoodwin23 Nov 2018
So a 1/5th of what Alibaba does on singles day ??!
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James Briscoe retweeted
Percept@perceptaudit21 Nov 2018
9 Paid Search Trends that won’t die linkedin.com/pulse/9-paid-se… #ppc #paidsearch #ppctrends #paidsearchtrends #google #ppctips

9 Paid Search trends that won’t die

Every year, we audit billions of clicks and impressions for some of the biggest advertisers in the world. With 2019 just around the corner, here’s what we found.

linkedin.com
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James Briscoe retweeted
Percept@perceptaudit19 Nov 2018
Black Friday and Cyber Monday Ad Extensions - Get up to speed now and give your campaigns a crucial edge this Friday: support.google.com/google-ad… #blackfriday #BlackFridayWeek
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James Briscoe retweeted
Brett Berson
@brettberson19 Mar 2018
Adobe's pivot to SaaS is one of the most impressive tech stories that I haven't heard many talk about. Now a 110+ billion dollar company ($20b more than Salesforce for context).
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budrington 🎀@Budrington9 Mar 2018
I am not normally this pink. So cold but so fun. Hopefully manage a bit further next week.
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James Briscoe retweeted
Oobah Butler@Oobahs6 Dec 2017
I made the shed I live in London's top-rated restaurant on TripAdvisor. Then I actually opened it. Ladies & Gents, after months screening phone calls from begging customers, eat it up: The Shed At Dulwich vice.com/en_uk/article/434gq… @viceuk @vice
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The prize for 'Best Attribution Solution' goes to @SYZYGY_NY #dtausa
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Ok ok, I admit it ninja warrior is the best thing on TV.
its lack of digital strategy has insulated the brand against a fake news... thedrum.com/news/2017/02/20/… via @thedrum

The contrarian publisher: Ian Hislop on fake news and Private Eye's digital abstinence

thedrum.com
James Briscoe retweeted
Damian Burns@damianburns10 Jan 2017
The Digital Strategy chief at The Economist believes display advertising will be dead within 8 years. Worth a read. pressgazette.co.uk/economist…
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Great first episode from @brucedaisley : itun.es/gb/iLF7gb.c?i=379745…
Forget 2017 predictions - What have we learned in 2016? via @forbes forbes.com/sites/tomfgoodwin…
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