VP of Marketing & Comms @Pex, Former @Factual @RubiconProject, iPhone Photographer, Fantasy Football Champ, and @LasBest Advocate
Sunny LA
Joined November 2009
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- Following574
- Followers440
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Jaclyn Frattali Petrovich retweeted
TikTok has more music than any other platform we've analyzed, with 85% of videos containing music.
As the platform deals with licensing renewals, it's clear just how important music is to its creators. Read our full TikTok data report for more ⬇️ pex.com/blog/2023-tiktok-dat…
Hey @cvspharmacy, your former employee clearly stole gift card numbers from us during a purchase and you still won’t reimburse us for the fraud. Poor customer service and ridiculous response time. Take responsibility for your employees and pay us back.
Jaclyn Frattali Petrovich retweeted
Thank you @musicbizworld for having our CEO @synopsi on the podcast to talk about modified audio fraud on streaming services and how we can get $$ back into the hands of the rightsholders. Give it a listen or read the transcript here. musicbusinessworldwide.com/p…
Jaclyn Frattali Petrovich retweeted
Millions of dollars in royalties go unpaid because of audio and metadata matching limitations. At Pex, we add the power of melody and phonetic matching to find the most uses of music and get rightsholders paid. Check out the content we've matched: pex.com/blog/how-melody-and-…
Jaclyn Frattali Petrovich retweeted
That's a wrap on #MusicBiz2023! Huge thanks to @SeronaElton @vfimedia @vnvnvnvn and @SoundCloud for joining Pex's @Cmac13 to speak about accurate ownership data and new revenue opportunities 👏👏👏
Jaclyn Frattali Petrovich retweeted
It's not just moderators that allow piracy to go viral, but also inadequate technology or a complete lack of it. At Pex, we identify uses of audio & video even if modified from the original, and track 20+ platforms (including Twitter). Learn more here: pex.com/products/discovery/
A Twitter user posted the entire “Super Mario Bros.” movie and got 9 million views before Twitter’s understaffed content moderators finally realized what was going on and took it down more than seven hours later. forbes.com/sites/paultassi/2…
Jaclyn Frattali Petrovich retweeted
I can’t stress enough how important this is, both for us and hopefully for the music industry.
We’re becoming a rightsholder with primary focus on UGC platforms, bringing industry tested services to all creators regardless of their size, status or influence.
Meet RME, the modern rights organization fixing digital attribution and royalties. RME is powered by Pex technology & today announced the launch of its services to provide proper attribution and transparent royalty payments for all creators. Learn more ⬇️ rme.com/2022/10/03/introduci…
Jaclyn Frattali Petrovich retweeted
Hard to explain how important this innovation is. While many claim possession of this technology (like YouTube), ours actually works.
We are finally ready to showcase 8 years of R&D and technical innovation. I think many will be quite surprised.
Our melody matching technology enables more compositions to be identified and brings us one step closer to our vision of attribution for all.
Learn how melody matching compliments audio to find more revenue for songwriters ⬇️ pex.com/blog/name-that-tune-…
Congrats to our fearless leader @synopsi for being named a Visionary CEO by @LATimes C-Suite magazine! Thank you for leading @Pex each day with passion and compassion. latimes.com/b2b/c-suite-2022
Jaclyn Frattali Petrovich retweeted
Pex technology can identify all types of audio, not just music. @800lbRecords leveraged Pex to identify uses of comedy content on social media. Read the case study to learn how they are proactively protecting their artists' content. pex.com/blog/800-pound-goril…
Jaclyn Frattali Petrovich retweeted
“The challenge is not how many people watch the livestream,” he says. “The challenge is what happens with that video afterwards.” Our CEO
@synopsi spoke to @MiaRSato @verge on the need to prevent the spread of toxic content across platforms. theverge.com/2022/5/17/23100…
Happy #WorldIPDay from all of us @Pex! Today we celebrate creators and the importance of ownership. Read our latest blog with insights from producer and entrepreneur @kwesigotit and learn how to protect your content pex.com/blog/inside-rights-w…
Hooray for in-person events! 🎉 Reach out to our team if you plan to attend. #MusicBiz2022
Are you headed to #MusicBiz2022? We'd love to meet with you! Reach out to schedule time with our team -- Larry Mills, Sales, Jim Griffin, Policy, and Chris McMurtry, Product.
See you in Nashville! @Griffin747 @cmac13 @MusicBizAssoc
Jaclyn Frattali Petrovich retweeted
Can social media success help predict winners at the #GRAMMYs? We tracked 22 nominated songs and found over 1.6 million copies of them across various platforms.
See who took home the award for Most Copied Song in our latest blog ⬇️ pex.com/blog/which-grammy-wi…
Jaclyn Frattali Petrovich retweeted
GoFundMe Ukraine Relief: gofundme.com/c/act/donate-to… UNICEF: unicef.org/ukraine/en National Bank of Ukraine: bank.gov.ua/en/news/all/nats… 6/6
Always thinking about our team in Ukraine and their resilience. Please contribute to the organizations at the end of the thread if you can. 💙💛
Jaclyn Frattali Petrovich retweeted
Proud to have been named one of America's best startup employers by @Forbes! While our HQ is in America, we are a remote company with Pexers in 16 countries 🌎 Come join us ➡️ pex.com/careers/
forbes.com/lists/americas-be…
Proud to work alongside you @kirstinestewart! You're an innovative, thoughtful leader and inspiration to women everywhere.
Congratulations to our CRO @kirstinestewart for being named a @TheDMZ Woman of the Year! This award honors inspirational women within the Canadian tech space for their outstanding accomplishments and contributions 👏 👏 👏 dmz.ryerson.ca/announcing-dm…
Jaclyn Frattali Petrovich retweeted
Happy International Women’s Day! At Pex, we make our salaries transparent to end the pay gap and #breakthebias. We are so proud of our diverse team!
Learn more about our culture and benefits ➡️ pex.com/careers/ #InternationalWomensDay
Jaclyn Frattali Petrovich retweeted
Displaced is a book @sarakerens and I published in 2015 documenting the Syrian Refugee Crisis. These same narratives are dominating the news again.
We're donating all sales to @RedCrossUkraine, and @usedarkroom is matching donations.
Order here: syriandiaspora.com