Joshua Karp (@JoshuaKarp) header
Joshua Karp (@JoshuaKarp) profile picture

Dad! Partner @LiftoffCrew. Communications + digital consultant. Jew. Alum of too many campaigns.

Washington, D.C.
Joined June 2010
Photo by Joshua Karp (@JoshuaKarp)Photo by Joshua Karp (@JoshuaKarp)Photo by Joshua Karp (@JoshuaKarp)Photo by Joshua Karp (@JoshuaKarp)Photo by Joshua Karp (@JoshuaKarp)Photo by Joshua Karp (@JoshuaKarp)Photo by Joshua Karp (@JoshuaKarp)Photo by Joshua Karp (@JoshuaKarp)Photo by Joshua Karp (@JoshuaKarp)Photo by Joshua Karp (@JoshuaKarp)
Joshua Karp retweeted
This thread is such great advice but the other thing I’d add — don’t be afraid to reach out! Everyone in this industry has gone through this process before and in my experience wants to be helpful!
Replying to @TheStefanSmith
Next up is the impulse to network. Don’t spam folks with messages and cover lots of ground. Big mistake. What do YOU want to be doing in the 2032 presidential cycle? Great. Who will get that job equivalent in 2028? Cool. What job did they have at your point in their career? DM and ask how they got there.
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Joshua Karp retweeted
I’m so BEYOND proud to have run the digital program for @TroyJackson207 this cycle. In 101 days, we started from scratch against a 30-year incumbent, and now, Maine is sending a working-class champion to the Senate. 🧵
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Joshua Karp retweeted
Could not have backfired more for Fairshake
Asked Sherrod Brown if crypto groups made a mistake going after him: “Yeah, they lost,” he said “They spent a lot. They spent $100 million so far.”
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Joshua Karp retweeted
South Carolina AA turnout 2024: 21% 2026: 24% (+3) @AnnieAndrewsMD is our new Senator largely because black voters showed up ! . As I said in the article below : Antjuan Seawright, a Democratic strategist, called them “survival votes.”✔️
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Joshua Karp retweeted
US Senator-elect Annie Andrews (D-SC) arrives at the US Capitol for the 120th Congress new member orientation meetings in Washington, DC, US. REUTERS/Kylie Cooper
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Joshua Karp retweeted
this is very interesting. nationalizing a race in a Red State too early is definitely dangerous.
. @AnnieAndrewsMD’s victory was supposed to surprise you. But more importantly, it was supposed to surprise national Republicans. Smart insight from @JoshuaKarp on how his team advised the campaign on managing the attention economy. onbackgroundcomms.com/p/on-b…
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Joshua Karp retweeted
Hello, DC. Let’s get to work. 🇺🇸
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Joshua Karp retweeted
I started a Substack to talk with smart Dems. And I plan to use the rest of the year to talk to folks who helped us win back Congress, governors' mansions, and a bunch of statehouses. I hope you'll subscribe and more importantly learn stuff w/me along the way. onbackgroundcomms.com/
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Joshua Karp retweeted
Just 101 days. A campaign and a coordinated operation built from the ground up with the shortest ramp from any other competitive race in the country. Thanks to the incredible leadership of @HilaryBarrett91, @DanGottlieb_, and so many others who stepped up against the odds. Maine has been through one hell of a cycle, but we did it. Couldn’t be prouder to help deliver this decisive victory.
Perhaps my favorite front page in the country today. @TroyJackson207 is going to be a phenomenal senator and pulled off beating the toughest Republican incumbent in just 101 days.
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Joshua Karp retweeted
while you were tweeting
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Joshua Karp retweeted
and we took that seriously 🫡
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if the republicans do a public autopsy they'll win everything in 2028
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Joshua Karp retweeted
This is very smart. Most campaigns would have put the poll out to raise money, but they understood the value of staying off the radar a little longer.
Semafor: Annie Andrews knew she was winning in October — but kept the poll secret On Oct. 5, the Andrews campaign received a poll showing her with a 3-point lead over Graham. But the Democrat’s campaign decided against publicly releasing the poll — or any subsequent internal poll — showing Andrews with a lead over Graham, wary of drawing too much attention from national Republicans and jeopardizing a peak at the right time, according to Chas Goldman, a strategist for Andrews. semafor.com/article/11/04/20…
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A big part of winning modern campaigns is managing attention, and no one did it better this cycle than @ZackCarroll and @chas_goldman in South Carolina. semafor.com/article/11/04/20…
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Joshua Karp retweeted
.@BrextonIsaacs joined @AnnieAndrewsMD's campaign at the most important time when few others believed the possibility of a path. There's a lot to unpack and a lot of talent to be recognized here, but this win was possible because he joined this team.
South Carolina, you have shown the nation — in an era of partisan divides, of vitriol and namecalling, in a politics dominated by billionaires, special interests, and insiders in Washington — that we will not bow down. We will not back down. And we will chart our own course.
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Want to say that under oath? cc: @CLewandowski_
Larry Kudlow is correct. We were too successful the first year of the Trump administration.
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Something very wealthy people often fail to understand -- because they are used to money solving all their problems -- is that in politics, message/environment > money
Not a good night for Elon Musk!
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Governor Amy Acton. Senator Annie Andrews. Senator Troy Jackson. Our hearts are full here at @LiftoffCrew. ❤️
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Joshua Karp retweeted
Can confirm.
Staffers are literally popping champage bottles at the DSCC
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