
- Principal and Gender-lens Angel Investor at @AfriTrustGroup. - VC at @EnygmaVentures - Award winning financial educator, keynote speaker and writer
Cape Town, South Africa
Joined February 2009
- Tweets4.3K
- Following185
- Followers1.6K
- Likes2.3K
Pinned Tweet
Super #excited to announce our final #investment for 2020 as @EnygmaVentures - USD $650,000 in @premiercreditzm in Zambia 👏🏾.
🍾 Congratulations to Chilufya and Eugene for this huge milestone 🏆.
#investinginwomen #investinginafrica #enygmaventures #reimagine #equality
Lelemba C Phiri retweeted
We’re excited to announce @Lelemba, Co-founder & Partner at ATG Samata, as a speaker at the AfricArena Grand Summit 2025! 🚀
She’ll speak on:
🎙️ “State of the Diversity Pledge”
✨ Get your tickets now!
🇿🇦 SA: quicket.co.za/events/339945-…
🌍 Int’l: eventbrite.com/e/africarena-…
Lelemba C Phiri retweeted
Join @Lelemba, @thandz_x, @KorberPhum35621, @AshimUwaje at AfricArena Grand Summit 2025! 🚀
🎙️“State of the Diversity Pledge”
Moderator: @SuzeSmith7474
📍CTICC, Cape Town | 2–3 Dec 2025
🇿🇦SA: quicket.co.za/events/339945-…
🌍Int’l: eventbrite.com/e/africarena-…
Lelemba C Phiri retweeted
𝗗𝗿 𝗟𝗲𝗹𝗲𝗺𝗯𝗮 𝗣𝗵𝗶𝗿𝗶 𝗖𝗮𝗹𝗹𝘀 𝗳𝗼𝗿 𝗛𝘂𝗺𝗮𝗻-𝗖𝗲𝗻𝘁𝗿𝗲𝗱 𝗔𝗜 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗮𝘁 𝘁𝗵𝗲 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝘃𝗲 𝗔𝗜 𝗕𝗿𝗶𝗲𝗳𝗶𝗻𝗴
At the Executive AI Briefing hosted by @pranary1 held at Pamodzi Hotel this morning, Dr @Lelemba Phiri, partner at ATG Samata, delivered a thought-provoking session that challenged leaders to rethink how they show up in an AI-driven world. Her message was clear: people don’t follow policies or speeches, they follow behaviour. If leaders are not visibly using AI in their own work, teams are unlikely to embrace it.
She spoke openly about the fear many employees, especially middle managers, are carrying. As AI takes over routine tasks, many worry about relevance, job security and identity. When these fears go unaddressed, they often show up as quiet resistance, even when organisations are investing heavily in new technologies.
She explained that the familiar workforce structure is changing fast. The “average performer” role is shrinking, while those who learn to work confidently with AI are becoming high-impact contributors. AI, she stressed, doesn’t replace human value but strengthens it. Judgment, creativity, empathy and local context still matter, and AI simply helps people work faster and better.
For leaders, the choice is simple: ignore the shift and face skills decay, or invest early in continuous learning and safe spaces for experimentation. She closed by reminding leaders that the real work isn’t the technology itself, but guiding people through the change because that’s where the true advantage lies.
Lelemba C Phiri retweeted
“2025 has been a year where the ‘tourists’ left and the builders stayed,” says @Lelemba of South Africa-based #ATGSamata.
In private-sector development circles, some wondered: Might markets weaned off foreign aid be better off in the long run?
hubs.li/Q03Yj1FH0
Lelemba C Phiri retweeted
This week, we're joining @TechSafari for an in-depth conversation on the 2025 Africa Investment Report.
We're moving beyond the headlines to explore the structural shifts @briter_co has tracked: the changing origins of capital, the expansion of industries beyond fintech, and what these trends mean for Africa's venture future.
Join @DarioGiuliani with @idrisayobello (@LoftyIncVC ), Riki Yamauchi (@NovastarV ) & Dr @Lelemba (ATG Samata) to hear from those building, backing, and tracking the ecosystem.
Register: luma.com/dtf1g0ck
🙌🏾 Yes... You asked for it... It's on its way 🫶🏾
Subscribe to get chapter 1 for FREE here substack.com/@drlelembaphiri
Lelemba C Phiri retweeted
Join us in this #ABANmasterclass to gain valuable knowledge from industry experts like @Lelemba (Co-founder & Partner at @AfriTrustGroup) & explore innovative strategies & key insights to navigate this complex landscape.
Register👉bit.ly/3XU2rZt to be part of the event!
Lelemba C Phiri retweeted
Only 1 day left until the #ABANmasterclass - July Edition! Are you ready to transform your approach to liquidity in African tech? Join us tomorrow as @Lelemba, @IsaacEwaleifoh and Segun Cole share their invaluable insights.
The registration is still open: bit.ly/3Y4igx5
✍🏾Why should entrepreneurs understand their numbers?
📹 @heavychef
#FinancialEducation #entrepreneureducation #entrepreneurdevelopment #financialinclusion
Lelemba C Phiri retweeted
Super excited about this session at the Audacious Angels Summit 2023! Join us!
💸 Register now: jellycorn.io/audacious-angel…
#angelinvesting #vc #gendersmart
Check out my latest article: Dear Investor, a clear and swift NO is kinder and more cost-effective for everyone linkedin.com/pulse/dear-inve… via @LinkedIn
Advice that's never given enough "If you want to become an entrepreneur and avoid too many mistakes, try and work in the industry you want to launch in for at least a year to learn" - @EgoIwegbu - Co-founder & CEO of @thegoodmineral & @misssalonSA at @pranary1 #pranaryevents
Investing in African Women? Lose the Saviour Complex. Yes, it's rife with investors and financiers. Read my latest article on this critical topic.
linkedin.com/posts/lelemba_g…
Lelemba C Phiri retweeted
Five inspirational women @JeSuisSekai, @Lelemba, @euniceajim, @Hema and Caroline van der Merwe chatted about "Building a more womencentric and diverse startup ecosystem in Africa" in a panel at the #AfricArena2023 New York Summit in the @AWSstartups Loft New York. #techevents
Lelemba C Phiri retweeted
Five female fund managers in #SouthAfrica exemplify the range of tools #genderlens funds are deploying.
Lessons from @lineacapital, @SweepSouthSA, @AfriTrustGroup, #Womvest, @SechaCapital and @Five35V. @Lelemba @burney_ma @HemsVallabh
impactalpha.com/how-women-le…
Lelemba C Phiri retweeted
Going to be going live in 10 minutes to discuss how you can get wealthy through Real Estate.
Watch here: bit.ly/3Y0pDCa
Thankful to have been featured in the May/June @FastCompanySA magazine. I really enjoyed sharing insights into my operating system. Special thanks to @wesleydiphoko and team for the privilege. Grab a copy if you're in SA.
#genderlensinvesting #investinginAfrica #investinginwomen
Lelemba C Phiri retweeted
Settling in for the @pranary1 monthly networking & learning event! This month we’re focusing on reducing marketing friction & boosting sales #pranary #gamechangers
Lelemba C Phiri retweeted
.@2xGlobal will launch its new report on March 14 with @Lelemba of the @AfriTrustGroup, @NativeWomenLead’s @vrroanhorse and @wajisa of @MakhersStudio, which produces affordable #modularhousing from recycled shipping containers.
Read more: impactalpha.com/frontline-co…



















