**CAMPAIGNS WE LOVE** Stranger Things experiential marketing for the win. A lifelike sculpture appeared on Bondi Beach in Australia overnight 🤘 The Empire State Building was made to look like it had cracks in it 👀 Oh to have similar budgets, right?

Didn't they have a lovely time, the time they went to Brum 🤘 What do you reckon @LoveBrumUK? #StarWarsDay #lovebrum #birmingham #maythe4thbewithyou

It's May the 4th and it's annual appraisal day over at the Dark Side. Fingers crossed for this determined employee who is about to demand a pay rise from his boss. #maythe4thbewithyou

SEO DOES WORK. But it is difficult. It requires expertise and time. Lots of it. That's why it can seem an expensive activity - especially when results aren't instantaneous. But when it does work, trust us, it's beautiful.

And from a standing start, this happened ⚡️ Our Paid Social Media campaigns really hit the ground running 🚀 (We have been working with this client for nearly two years now and we can let you into the secret that it just gets better and better). You know where we are 🙏

This client was turning heads. And it was the heads of potential customers 🤟 Our strategy had started to work. Work in the sense that the client was getting SO many more relevant eyeballs. Traction that we'd now need to convert into sales 💰

Preparing for paid social media campaigns. Start building out assets. Assets that will really help with the "basic" sales funnel when it comes to lead generation, lead nurture, and sales.

SEO v SERPS ⚡️ So, that client we were talking about, part of the strategy was SEO. AND IT WAS NOT GOING TO BE EASY 🙏 We were going to have to fight search engines for competitive keywords. Have you ever tried getting the word "boxes" onto Page One of Google, for instance?

Let's tell you more about that client we started talking about last week. That client that wanted help - fundamentally - selling more boxes online. Straight into paid social ads, right? No. We started building a brand......

Bravo to our lovely Josh and Rob for sharing their expertise on two key topics - SEO and the Customer Journey - at the WM5G eCommerce Masterclass, yesterday 👏 Paying it forward, and giving hugely valuable insights. Great work boyos - we're proud of you 💙