Loop is going to be at @ecomnorthsummit in Toronto, Oct 29-30, and we're excited! 🍁 Bring your hardest subscription question, let’s figure it out together 🤝

Selling subscriptions in New York? We’ve got you covered! On October 1, New York City’s Click to Cancel rule went into effect. Companies now have to give subscribers “a straightforward cancellation process in the same method as sign up.” Here's how Loop's cancellation flow ensures it's merchants stay compliant 🚀

150+ founders and DTC folks in one room? 👀 We’re in. Loop’s heading to Amplify Austin on Oct 27 to talk subscriptions, retention, and turning first-time buyers into customers who stick around. See you there 💜

@peachycleanmen grew MRR 10x in just 12 months 🍑 With their biggest acquisition season around the corner, the men's gut-health brand moved to Loop to tackle the leaks that could cost them subscribers. Flavour fatigue, failed payments, cancellations. They got ahead of it all before BFCM brought in ~1.75x more new subscribers. That's how you get ready for growth! Full story below 👇

We found that brands using personalized dunning campaigns recover ~30% more failed payments. The opportunity isn’t in retrying harder. It’s in retrying smarter, with tailored recovery strategies for each customer segment and precise control over every retry, incentive, notification, and email. That's the thinking behind Dunning Campaigns 💜 Now live on Loop 👇

That's a wrap on @ecommerceexpo London 🇬🇧 @piyush_jn's "Churn is a Choice" talk in one line: LTV = order count × AOV. Acquire the right subscribers, reward consistency, save the cancels, upsell relentlessly. Thanks to everyone who stopped by the booth 💜

Subscription data shouldn't need a translator. Loop MCP is live! ask a question → get a straight answer. no dashboards, no cross-referencing, no waiting on a report. running multiple stores? switch between them in the same chat. want your own view of the business? build it with a prompt. merchants have been on it for weeks: catching churn before it snowballs, spotting which cohorts are slipping fastest, making the call in minutes, not days. one of our most requested features. also one of our favorites. and we're just getting started. lots more coming to Loop MCP. your subscription data. just ask 👇

Every DTC event has two acts: the panel, then the real talk after, once nobody's recording. We're hosting an event that skips straight to act two. Off the Record, Thu 24 Sep, ROKA Canary Wharf, London. RSVP: luma.com/l1fncu3d

If you've been waiting to take the LTV and retention talk out of the group chat and into a real room, this is it. Around the Sound: Sept 24 @ Daniel's Broiler, where real operators share what worked and what didn't. More details here: luma.com/adrk9y91

We’re getting our partners together in London for dinner 📷 In the Loop is a night of good food, drinks, swapping what’s working, getting a preview of what’s next at Loop, and getting competitive on the games floor. Sept 22 | Partners only: luma.com/ip6wgb7n

The SAG Awards of e-commerce. And it’s one week out. 🏆 The Golden Cart Awards 2026 hit Cipriani 55 Wall Street on September 17, and @LoopEngine is proud to be part of the night alongside CartStars, presented by @klaviyo 15 awards. Operators, brands, partners and events that genuinely moved this industry forward. Here’s what we love about it. Every nominee was picked by their peers. No applications. Just recognition, earned. Black tie. Big night. 🥂 Congratulations to every nominee! See you on Wall Street.

KittySpout treated retention like something you tune, not a switch you flip once. Rebuilt their cancel funnel + payment recovery with our team. Impact they saw: churn down ~15%, ~50% of failed payments recovered. Their words: "Loop is a partner vs just a tool." Full story here: loopwork.co/customer-stories…

Loop's at @beanstalkHQ from Sep 14-16 in Brooklyn. Three days with the brands actually disrupting subscription commerce. @piyush_jn & @sakshi3 on the ground the whole time. Come talk payment recovery, churn, and customer portals that actually work for you. Register here: loopwork.co/events/beanstalk…

Boston, we'll see you in a week! Loop is at K:BOS 2026, Sept 9-10, Hynes Convention Center. The biggest wins never come from a session. They come from what you build afterward. So let's build something. Come talk to us about turning first time buyers into subscribers, the churn signals your flows should be catching, and @klaviyo and @LoopEngine wired together properly. Find us on the expo floor. We will be the ones talking retention way too enthusiastically.

"Best decision ever." That's a co-founder emailing us, a year after moving his brand onto Loop. HelloBello sells fresh and frozen dog food out of Vienna. Every plan is calculated for one specific dog - portion size, recipe mix, delivery rhythm - across three markets. When a subscription is that personal, the experience around it has to be too. So HelloBello didn't want to configure a portal. They wanted to build one. Theirs, in their own front end, in their own language. That's a real ask of a subscription platform. It means every action a subscriber can take has to run through the API - pause, skip, reschedule, swap, cancel and land back cleanly enough that the brand's numbers still say something true. Loop's API carried it. Almost 3 years on, that's still where their subscriptions run. Full story: loopwork.co/customer-stories…