Leveraging unified marketing & commercial measurement, optimization, data management platform, software and consulting to drive consistent, incremental value.

NY | CT | IL | India
Joined March 2014
Ipsos MMA has been named a Leader in the 2025 Gartner® Magic Quadrant™ for Marketing Mix Modeling Solutions for the second time! Read our announcement below and come back next week to access your complimentary copy of the report mma.com/about/thought-leader…
23
We're excited to welcome Jennifer Lebski as our new Vice President of Analytic Consulting! This appointment continues our momentum following our recent analytics team expansion and leadership additions. mma.com/about/thought-leader…
35
Exciting momentum continues at Ipsos MMA as we welcome Joseph LaSala as Vice President of Marketing. mma.com/about/thought-leader…
20
Proud to share how Nationwide transformed their marketing measurement approach - featured in a new Forrester case study. Read the full story in "How Nationwide Modernized Its Marketing Mix Model" - a new Forrester case study mma.com/case-study-how-natio…
19
Ipsos MMA's Pat Cummings Discusses How Unified Marketing Measurement Solutions are Delivering Stronger Top and Bottomline Gains for Brands and Marketers Marketers bit.ly/48TPDFN
6
85
Ipsos acquires the New Vehicle Customer Study (NVCS) from InMoment. NVCS is the largest & longest-running syndicated automotive program in N.A. providing valuable insights into consumer behaviour in the automotive industry. Read the Press Release 👉 bit.ly/48S5XH6
54
📣 Exciting news! @ipsosus has just been named the No. 1 Most Innovative Supplier in the 2023 GRIT Business & Innovation Report, against 49 other finalists in a total field of 1,380 companies. Find out more 👉 bit.ly/3rLINBr #Ipsos #InnovationLeaders #GRIT2023
51
Innovative and solution-focused advertising executive comes to Ipsos MMA with 15 years of analytic, media, marketing mix, attribution and planning experience bit.ly/45qG4eg
107
In response to the imminent deprecation of cookies and the continued data privacy concerns among consumers, Ipsos MMA has introduced Agile Attribution, a unified marketing measurement platform.bit.ly/3Kh01tL
2
33
Highly skilled advertising and analytic executive comes to Ipsos MMA with almost 20 years of media, marketing mix, attribution and planning experience. bit.ly/3ZDM41Y
29
Welcome Charlie Hinton to the Ipsos MMA team as Vice President, Analytic Consulting! We are very excited about the experience and proven leadership she brings to the team and our clients. bit.ly/3Fe8ca9
39