We're excited to share that our build for FX Alien: Earth the Wreckage: Code Red at San Diego Comic-Con 25 for Creative Riff won the Ex Award for Best Fan Convention or Expo Experience! Check out eventmarketer.com/event/ex-a… to see the award and a video of the project.

A thoughtfully designed activation can generate excitement, curiosity, surprise, nostalgia, or delight. When people leave an event talking about how your activation made them feel, you’ve accomplished something traditional advertising often struggles to achieve.

Set fabrication for the COS Autumn Winter show in NYC Client & Design: Bureau Betak #cos #setbuilding #fabrication #experientialdesign #customset

Using raw materials like wood, stone, bamboo, and linen creates warm, inviting spaces while signaling your brand’s commitment to environmental responsibility. Our in-house carpentry and material sourcing teams can help you integrate these elements tastefully and effectively.

Ad fatigue has made it increasingly challenging for brands to capture attention using traditional advertising. Experiential marketing has become such a powerful strategy because it invites people to participate in your brand story instead of just asking them to watch a commercial

Behind the scenes of our install for Valentino at the Safari Inn Client & Design: Blue Revolver Fabrication: MadeFirst West #vendetta #fabrication #experientialdesign #popup #behindthescenes

"Vendetta Motel" at the Safari Inn Client & Design: Blue Revolver Fabrication: MadeFirst West #vendetta #fabrication #experientialdesign #popup #custumbuild

Our build for Scout Motors at Jazz Aspen Snowmass We love when the project perfectly matches the atmosphere, especially in a beautiful mountain town 🏔️ Client & Design: New Moon Fabrication: MadeFirst #aspen #customfabrication #experientialdesign #popup #designbuild

When your activation includes an eye-catching backdrop or an immersive environment, visitors will naturally want to photograph and share it online. Every social media post introduces your brand to an entirely new audience beyond the people who attended in person.

MadeFirst West helped out with Little Cinema's F1 booth at D23, fabricating display plinths and an LED-integrated car platform. Client & design: Little Cinema #D23F1 #tradeshow #customfabrication #brandactivation #lafabrication

Our MadeFirst West shop fabricated this painted plaster photo moment for The Girls premiere party debut. Event: Maison Madera Florals: Cobra Lily Fabrication: MadeFirst #thegirls #fabrication #popup #losangeles #experientialdesign

MadeFirst specializes in building experiences. Our integrated approach allows us to create visually striking, structurally sound experiences built to fulfill your goals: we’ll transform your vision into a memorable experience that captures attention and inspires engagement.

Whatnot Live in Chicago, IL July 2026 Client & Design: Way L.A. Photography: Matt Ryb Pictures Fabrication: MadeFirst

If you’re ready to create a pop-up shop that draws a crowd, a trade show exhibit that becomes the talk of the convention floor, or a branded activation that leaves a lasting impression, MadeFirst has the creativity, craftsmanship, and technology to bring your vision to life.

Our build for Afterpay's "Play in 4" experience at Fanatics Fest 2026, based around a dynamically moving hoop on a robotic arm Client & design: Acronym Fabrication: MadeFirst #experientialdesign #fanaticsfest #roboticarm #integratedtechnology #customfabrication

No, it's not AI. It really happened. Argentina fans pulled down a giant Messi jersey as life-size jerseys were passed through the crowd, honoring what may be his final World Cup. Cheers to the GOAT. Client & design: Extra Credit Fabrication & logistics: MadeFirst

VISA X FIFA Dinner on the Pitch at Met Life Stadium Bars, pedestals, vases, and tables fabricated by MadeFirst West Client & Design: David Stark Design

Liquid IV Flavor House at Project Glow For this 30x30' maze-style interaction, MadeFirst fabricated vinyl wrapped walls, interactive rotating hexagon windows, themed LED light pieces, dimensional logos, and a giant Cherry Ring Pop.

Spotify X ESPN NBA Finals watch party MadeFirst fabricated a vinyl-wrapped tunnel entrance, faux-stone tunnel walls with 3D-printed elements, backlit chemetal logos, the King's Court with integrated speaker walls, and a themed locker room photo-moment.

Apple Ads Hospitality Suite at Miami F1 MadeFirst fabricated a custom LED racetrack logo wall along with a matching TV wall, merch booth, bar, and display stands. Check out MadeFirst.com for more pictures!

Storytelling through spatial design reinforces different aspects of your brand identity through a story arc. MadeFirst will work with you to develop interactive demonstrations and thematic zones for your trade show booth that reflect your message and invite people to explore.