Detroit Lions HC Dan Campbell - Meeting Structure "First of all I know this, you can give them deadhead if you're not careful, so hit them in spurts. You give them 20 minutes, hit them on what you need to hit them on & get them out for a couple minutes, bring them back & keep going." "It needs to be interactive, ultimately we're teachers. We're teachers in football, so how do you communicate & articulate what you're trying to get across to those players. Don't make it more complex than it needs to be, keep it simple where they can play fast, know what to do & make it interactive, make it fun.