When someone shares an idea out loud, your brain unconsciously narrows toward it. It's why most brainstorms produce 20 versions of one idea instead of 5 genuinely different ones. Here's how to fix it on this week's podcast🎧 bit.ly/4wkBQ6k
New podcast: a senior leader once told me their only goal in a brainstorm was: "I just wish my ideas made it onto the whiteboard." Not better strategy. Just to be heard. Learn how better listening leads to better ideas bit.ly/45aCbMT
If you're brain is heat-frazzled, let me take the slack on planning your next creative brainstorm with 5 things to try today
player.captivate.fm/episode/…
🚨Anthropic just showed a 24-minute workshop on how to actually do prompts for Claude.
Taught by the people who built it.
Free. No registration. No paywall.
I've seen $300 courses that don't cover what they teach in the first 8 minutes.
Watch it and bookmark it now
Stuck on a boring brief? Steal from a related world.
"Win back customers" what's that about? Desire.
Who does desire? Chanel. Waiting lists, exclusivity. Drag that back to your brief💡
4 more tools in the new Now Go Create podcast episode 🎧 shorturl.at/4aOEA
A junior creative asked me this week: "How do I get better at creative thinking? Can I come on a public course?"
My answer: not today.
So I built her a free one instead. A self-guided Creative Ninja journey - 5 moves you can run on a real brief today shorturl.at/85lpV