Unlock the power of real programmatic OOH.
Joined May 2018
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Place Exchange by Broadsign retweeted
@YourOAAA & @PlaceExchange advocate for DOOH as a smarter, longer-lasting alternative to the Super Bowl. DOOH drives action with 76% of consumers reporting action after seeing an ad and 74% of phone users engaging directly.
Source: lnkd.in/gAMH8bSk (OAAA members-only)
Place Exchange by Broadsign retweeted
🚀 DOOH delivers 7.5X more reach + 10X more CPM value than a Super Bowl TV ad 🏈
The biggest day in sports + advertising is fast approaching, and as brands gear up for the big game we're making the case for DOOH as a smarter, longer-lasting alternative.
oaaa.org/blog-posts/dooh-del…
Place Exchange by Broadsign retweeted
PUBLIC Leverages @PlaceExchange’s PerView Solution dailydooh.com/archives/16689…
Place Exchange by Broadsign retweeted
Best Buy Canada / @PlaceExchange Partnership dailydooh.com/archives/16571…
Place Exchange by Broadsign retweeted
Canada Gets @PlaceExchange’s PerView Measurement Solution dailydooh.com/archives/16556…
Place Exchange by Broadsign retweeted
Introducing the 2024 Top 50 Programmatic Power Players! Meet the top agencies, tech providers, and strategic partners handpicked by the AdExchanger editorial team. View the list here: adexchanger.com/go/2024-powe…
Place Exchange by Broadsign retweeted
SPEAKER ALERT – @Wovenmedianews & @PlaceExchange are presenting at #RetailMediaSummit! June 26 in Chicago.
Learn how programmatic SSPs partner with solution providers to further help retailers draw national brand dollars to in-store advertising.
p2piretailmediasummit.com
Place Exchange by Broadsign retweeted
We're partnering with Place Exchange to enhance programmatic advertising in Europe with LaunchPAD!
Get ready for seamless access to premium DOOH media, starting with the UK.
Unlock new advertising opportunities and reach your audience with precision! 👇
🔗 clearchannel.co.uk/latest/pl…
#PlatformForBrands
Place Exchange by Broadsign retweeted
A HUGE congratulations to all of the winners of our inaugural @DPAAglobal Leading Women in Digital Media Awards!!! 🏆♀️ Cayla Marie Vinzons (@PlaceExchange), Allie Barnard (@Captivate), Natalia Rojas (@Broadsign), @DebbieBenadiba (@TalonOOH Canada) #DPAAsummit
Place Exchange by Broadsign retweeted
“@PlaceExchange is a prominent name in the industry, and we’re eagerly anticipating the prospects this partnership brings on a global level,” says @SeanGadsby, Head of Programmatic at @BackLite_Media.
#backlitemedia #placeexchange #ooh #dooh
campaignme.com/backlite-medi…
Place Exchange by Broadsign retweeted
One third of programmatic OOH spend going to video-enabled screens @PlaceExchange mediapost.com/publications/a…
Place Exchange by Broadsign retweeted
Anthony Matyjaszewski is chatting with @samba_tv's Jagdip Sekhon, @PlaceExchange's Deirdre Sullivan, and @Ketch_Digital's Jonathan Joseph about forecasting privacy concerns for of out of home advertising, connected TV, the #Metaverse, AR/VR, gaming, AI and more! #NAISummit2023
Place Exchange by Broadsign retweeted
Chief Executives from the 3 largest US OOH companies share their perspectives on the current state of the market & predictions for its future.
@LamarOOH’s Sean Reilly
@OUTFRONTMEDIAUS’ Jeremy Male
@ccoutdoor’s Scott Wells
Moderated by @PlaceExchange CEO Ari Buchalter
#OOH2023
Place Exchange by Broadsign retweeted
We'll be at The 2023 OAAA Geopath OOH Media Conference tomorrow! Join us in discussion at the Data Innovation Track.
Laura Brandes, @rapport_US
Kumi Ebihara, @TheTradeDesk
Dave Etherington, @PlaceExchange
Sean McCaffrey, @FueledByGSTV
Roey Franco and Rob Levine @Firefly_Cities
Place Exchange by Broadsign retweeted
#OOH vs. #Superbowl: which gets #advertisers better ROI? A $7M spend in OOH takes your budget dollars further from better CPM, #recall, and consumer relevance. Check out our research with @PlaceExchange to dig into the numbers. oaaa.org/blog-posts/sales-ti…
Place Exchange by Broadsign retweeted
What could you achieve with a $7M #SuperBowl campaign? Nearly 1B+ impressions for starters. See why going big with #OOH has BIG rewards in our latest research with @PlaceExchange and their PerView solution. oaaa.org/blog-posts/sales-ti…
Place Exchange by Broadsign retweeted
“To capture a greater share of the pie, OOH needs to leverage the same currency as the majority of other media spend: impressions." @PlaceExchange CEO Ari Buchalter ensures we don't get the wrong impression when sharing the importance of accountable measurement in #ooh. I❤️puns.
Place Exchange by Broadsign retweeted
#OOH was always considered strong in branding, reach, and awareness, but often deemed lacking in traditional performance tactics. That's changing. In @Adweek, @PlaceExchange CEO, Ari Buchalter, explains how the advertising channel has evolved. adweek.com/performance-marke…
Place Exchange by Broadsign retweeted
CodePath is proud to announce our next set of sponsors that our esteemed students will have the opportunity to connect with.
Learn more 👉🏼 codepath.org/virtual-career-…
@MetLife
M&T Bank
@mutualofomaha
@nvidia
@PlaceExchange
Restaurant Brands International
