Blog for Eng, Architects & Leaders interested in Serverless to transform Business Models. We show you Modern Cloud alongside The Value Flywheel Effect book.

Belfast, Northern Ireland
Joined July 2021
The Serverless Edge retweeted
Mark Cuban just described the largest wealth transfer of the AI era. Almost nobody understood what he said. Cuban: “There are 33 million companies in this country. Aren’t going to have AI budgets. Aren’t going to have AI experts.” Not tech startups. The shoe store. The regional trucking outfit. The accounting firm with 12 employees. The businesses that actually run the physical economy. They know AI is coming. They have no idea what to do with it. Cuban: “You’ve got the head of Microsoft saying software is dead because everything’s going to be customized to your unique utilization.” Software is dead. The SaaS era ran on one rule. Build a generic product. Force millions of companies to bend their workflows around it. Charge rent forever. AI ends the contract. The business stops bending to the software. The intelligence bends to the business. But customized by whom. The third-generation manufacturer cannot tell Claude from Gemini. The county hospital is staring at a reactor asking where the light switch is. Cuban: “Who’s going to do it for them?” That question is worth more than the frontier models themselves. Hundreds of billions are being burned to build the foundation. The smartest engineers alive are locked in a bloodbath over who owns the base layer. Let them fight. Let them burn the capital. Let them drive the cost of raw intelligence toward zero. Because the wealth does not collect where the brain is built. It collects where the brain meets the business. Every ambitious kid in college right now thinks survival means a seat at OpenAI or Anthropic. Cuban is staring at the other 99 percent of the economy. Learn the models. Then learn the messy, unglamorous reality of how a 50-person company actually operates. Walk through the door. Understand their problems. Wire the intelligence directly into their revenue. That is not a job title. That is an entire economic class being born. You do not need to build the brain. You need to build the nervous system. The biggest winners of the electricity era were not the engineers who built the generators. They were the ones who walked into dark factories and showed the owners where to plug in. 33 million companies are standing in the dark right now. Silicon Valley is racing to build the god. The fortunes will belong to whoever teaches him a trade.
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✨ Talk Highlight ✨ We’re still thinking about Diren Akkoç’s brilliant session at ServerlessDays Belfast: “From Data Stress to Data Mesh: Breaking Up with Silos!” 💥 Diren, from @fourtheorem , shared how teams can move from chaotic, siloed data environments to a scalable, flexible data mesh architecture — powered by serverless. “Today I will be talking about Data Mesh. We have lots of clients where we help them to build their data platform. Almost all the services we are using are AWS Serverless Services. For example, AWS Lambda, AWS Lake Formation. Serverless is our default. Actually, we use serverless every single day because it is the way to go!" – Diren Akkoç 📺 Missed it? Catch the full talk and all the others at: 🔗 serverlessdaysbelfast.com/sp… #ServerlessDaysBelfast #DataMesh #ServerlessFirst #fourTheorem #AWS #TechCommunity
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🚀 “Serverless has been our default for the last couple of years.” – Mark O'Connell, SVP Engineering & Site Lead NI, at EverQuote. We were delighted to have Mark share his reflections at #ServerlessDaysBelfast — both as a speaker and as a leader from one of our headline sponsors, EverQuote. Mark captured the evolving mindset of modern engineering teams: moving beyond “how do we build this in serverless?” to “how do we integrate this into everything we do?” 🗣️ From the excitement of Simon Wardley's keynote to the anticipation for Conor Teer’s session, it was a full day of inspiration, community, and serverless insights. Big thanks to Mark and the EverQuote team for your continued support. 🙌 #Serverless #TechCommunity #BelfastTech
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We’re still pinching ourselves that @swardley was our keynote speaker at #ServerlessDaysBelfast 🤯 🗣️ “In physical engineering, you don’t dig a mine with a blender. But in software, we often treat everything the same—whether it's healthcare or online gambling. That’s like using a kitchen blender for everything.” Simon’s talk was packed with wisdom, wit, and a timely reminder that context matters more than ever in software—and in strategy. And yes, you can rewatch the whole thing on our YouTube channel 👇 🔗 youtube.com/watch?v=Sy8MNLP2… #WardleyMaps #Serverless #SoftwareStrategy #KeynoteHighlight #CorridorConversations
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It’s hard to believe it’s already been nearly two weeks since ServerlessDays Belfast at the Titanic Hotel 😢 From breakfast in the Pavilion Bar to the closing keynote in Drawing Office One, the day was packed with learning, energy, and real conversations about the future of serverless and beyond. Paul Toner, Senior Software Engineering Manager at @GlobalEOR captures what the day was all about: “What’s really exciting from today’s talks is that we’re really digging into what the customer journey is all about and focusing on the user journey… It’s been exciting to see people talking to the strengths of their journey and what’s went well — and also the pitfalls. We want to make sure our engineers are skilled not only with theoretical knowledge but with hands-on practical experience for the long term.” Massive thanks to the speakers, sponsors, and every attendee who made it such a special day. Until next time! 💙 #ServerlessDays #Serverless #TechCommunity
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With less than 24 hours to go here is everything you need to know for ServerlessDays Belfast tomorrow! linkedin.com/pulse/serverles…
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🎤 Sponsor Spotlight: Matthew Mairs, Principal Software Engineer at @EverQuoteInsure At EverQuote, serverless isn’t just a buzzword—it’s a backbone. Matthew Mairs, Principal Software Engineer on the Sites Experience team in Belfast, works in a high-volume, high-traffic environment that handles millions of requests daily. “Being able to use serverless technologies to scale has been a game changer for us,” he says. Matthew’s a ServerlessDays regular, and he’s all in for the learning and storytelling. “It’s great being able to network, hear people’s war stories, and take those learnings back to our own work. Things like Step Functions—we heard about them at a previous conference, and now we’ve adopted them into our own systems.” He’s especially excited about the future: “Looking forward to hearing from Simon Wardley. I joined his virtual Map Camp, so it’ll be brilliant to catch him in person this time. And I’m keen to learn more about the intersection of AI and serverless.” Matthew balances tech and dad life, often hearing Gen Z slang from his kids, like Slay or Rizz—but sticking to engineering terms at work. Big thanks again to EverQuote and Matthew for supporting ServerlessDays Belfast. You’re helping us scale learning just like your systems—seamlessly. ⚡💬
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🎯 ServerlessDays Belfast 2025 – Mindset, Modernisation, and Empowerment—stories, insights, and inspiration on how software engineering is evolving in 2025. 💡 1. The Serverless Mindset Serverless isn’t just architecture—it’s how we work. It’s a mindset focused on impact, velocity, and high-quality engineering. While the tools change, the core goal remains: build great software that solves real problems. 🔍 Hear from: ▪️ Simon Wardley – mapping tech evolution ▪️ Patrick Debois – AI-native development and the new automation frontier ▪️ AWS (Julian Wood & Ronan Prenty) – what’s happening in the wild ⚙️ 2. Modernisation in the Real World Modernisation is more than adopting new services—it’s about transforming delivery, teams, and outcomes. Learn from the teams doing it at scale and with precision. 🧠 Talks from: ▪️ Flipdish ▪️ aclaritytech ▪️ Instil Software From .NET legacies to cloud-native hospitality platforms—these are stories of change that matter. 🚀 3. Developer Empowerment Tools are powerful, but empowered developers build better systems. From fast feedback cycles to real data strategies, we’ll explore how to truly enable modern engineering teams. Featuring: ▪️ Diren Akkoc – making data architectures AI-ready ▪️ Yasmine Rigby – unlocking the power of democratised data ▪️ Conor Teer – testing strategies that keep devs in flow 📍 Whether you’re rethinking architecture, wrangling data, or shipping product—we’ve got you covered. 📖 Full article here: serverlessdaysbelfast.com/20… 🎟 See you at ServerlessDays Belfast 2025 #ServerlessDays #SoftwareEngineering #CloudNative #DevOps #AINative #DataEngineering #DeveloperExperience #TechLeadership #Modernisation #Serverless #BelfastTech #BuildWithImpact
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Big thanks to @SyncNI for listing ServerlessDays Belfast on their events page: syncni.com/event/serverless-… Get your ticket now or get a gang together for a group discount: eventbrite.co.uk/e/serverles…
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💥 A Word From Our Sponsors – ServerlessDays Belfast 💥 We're really proud to welcome back @GlobalEOR as a sponsor — supporting ServerlessDays Belfast for the third year in a row! 🙌 “We love being part of the ServerlessDays community. It's bigger than just Belfast — it brings together amazing talent from across the entire island of Ireland.” Claire Montgomery, VP Software Engineering at G-P. As a remote-first company, GP sees huge value in community events like this. They’re not only a chance for their engineers to learn and grow, but also a brilliant way to connect, collaborate, and stay at the cutting edge of what's next in serverless. “It's awesome to meet old friends and new faces from all over Ireland, hear their stories, their challenges, and the big leaps they’re making with serverless.” At G-P, they're pushing boundaries — especially when it comes to advancing AWS capabilities. And they're bringing that energy and innovation to the ServerlessDays community. Oh, and as we are using Gen Z slang in our theme 'Serverless is Serving', here is a personal note from Claire: “My sons, Ron and Alex, are 15 and 17 — and they talk about FOMO (Fear of Missing Out) all the time. So here’s our advice: 👉 Don’t miss out on ServerlessDays Belfast, 15 May!” We're buzzing to have G-P back again. Let’s make this year’s event the best one yet! 🎉 #ServerlessDays #ServerlessBelfast #GP #GlobalPayments #ServerlessCommunity #AWS #TechNetworking #FOMO #IrelandTech #ServerlessInnovation #MeetTheCommunity #RemoteFirst
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The Serverless Edge retweeted
Great senior architects embrace uncertainty. Hear more from Barry O'Reilly in episode 212. #architecture #softwarearchitect
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The Serverless Edge retweeted
Excellent as always, @theburningmonk talked about 6 important money-saving tips at AWS Community Day Romania.
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The Serverless Edge retweeted
Fantastic audience at #AWSDevDay for #Serverless and #GenAI! Uma and Dhiraj are taking the stage!
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The Serverless Edge retweeted
Multi-LLM routing strategies for generative AI applications 👉 This blog explores different routing strategies between multiple LLMs to optimize for task type, complexity, and domain-specific needs. buff.ly/PcR3KV6 #AWS #AI #GenAI #LLM
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The Serverless Edge retweeted
New research shows #AI can save product owners 26% of their time while improving quality. We've summarized how AI/LLMs can transform the entire product lifecycle—from ideation to implementation. Check it out! itrev.io/3Y6wfkR #ProductManagement #Leadership
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The Serverless Edge retweeted
The impact we leave behind is greater than we think. 🌿🧬👉 go.aws/448THlj Environmental DNA is all around us, left by living organisms. Supported by #AWS technology, @NHM_London scientists are collecting & monitoring it at scale to help restore urban biodiversity.
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The Serverless Edge retweeted
Replying to @edjgeek
@edjgeek and I are ready to kick off AWS Dev Day San Francisco! Hope to see you here today! bit.ly/devdaysf #aws #awsdevday #genai – at Downtown, San Francisco
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The Serverless Edge retweeted
Issue #323 of Off-by-none is out! In this issue, @awscloud announces Amazon Nova Reel 1.1, @Cloudflare dedicates a week to developers, and websites built by robots can now deploy straight from your IDE. #offbynone offbynone.io/issues/323/
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🔥 SECOND KEYNOTE ANNOUNCEMENT 🔥 We’re thrilled to announce that @patrickdebois , the father of DevOps, will be joining us as a keynote speaker at ServerlessDays Belfast! Patrick is a true pioneer—credited with coining the term DevOps, co-authoring the DevOps Handbook, and launching the very first Devopsdays back in 2009. Since then, he’s been shaping the tech industry with his unmatched ability to bring development, operations, and now GenAI together in truly transformative ways. Here’s why you don’t want to miss this: 🔹 Independent consultant at the cutting edge of GenAI and DevOps 🔹 Fractional CTO, advisor, and workshop leader 🔹 Former VP of Engineering, Distinguished Engineer, CTO 🔹 Guided teams at industry giants like Atlassian and Snyk 🔹 Active speaker, community builder, and lifelong learner Patrick is all about raising the bar—helping companies embed engineering rigor into their GenAI journeys, inspiring teams to embrace AI for automation, and advising GenAI platforms on how to truly deliver value. He bridges the gap between management and engineering with a rare mix of deep tech expertise and people-first thinking. 💬 Ready to hear where the future of DevOps, GenAI, and software delivery is headed? This is your chance. 🎟️ Tickets are moving fast – grab yours now: serverlessdaysbelfast.com/ #ServerlessDays #ServerlessDaysBelfast #PatrickDebois #DevOps #GenAI #KeynoteSpeaker #DevOpsDays #EngineeringLeadership #AITransformation
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Meet more of the brilliant organisers behind ServerlessDays Belfast 2025! We’re delighted to introduce these industry experts who are helping bring this year’s event to life: 🔹 Peter Farrell – Power Platform Solution Architect, Kainos Peter has been delivering solutions across the public and private sectors since 2008, specialising in .NET, SQL Server, Azure, and Power Platform. Passionate about serverless architectures and managed services, he focuses on selecting the right tools to help teams deliver faster, more efficiently, and cost-effectively. 🔹 Julie Sherlock – Communications, Public Relations & Copywriting Specialist Julie is an experienced communications and PR professional, with expertise in corporate communications, crisis management, digital strategy, and copywriting. With a MSc in Communications, Advertising & PR from the University of Ulster, she brings invaluable knowledge in strategic engagement and storytelling across multiple industries. 🔹 Garth Gilmour – Learning Consultant, Liberty IT Garth is one of Ireland’s most experienced software trainers, having delivered 1,000+ training sessions and authored over 40 technical courses. A mentor to developers at all levels, he is a prolific contributor and organiser of conferences and user groups, helping shape the future of the tech community. 🔹 Mary Mullin – Engineering Leader, Workrise With over 20 years of experience across industries such as telecoms, logistics, pharma, insurance, and e-commerce, Mary is dedicated to building high-performing teams using serverless technologies. She is passionate about engineering excellence and Well-Architected principles, ensuring software solutions deliver real business value. ✨ Join us at ServerlessDays Belfast to learn, collaborate, and innovate with these industry leaders! Stay tuned for more updates: serverlessdaysbelfast.com/ #ServerlessDays #BelfastTech #CloudComputing #Serverless #TechLeadership @KainosSoftware @LibertyMutual @workrise @redhandknight @Desleysmummy @GarthGilmour
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