The world leader in sonic testing, helping brands harness the power of sound.

Joined September 2008
SoundOut and Columbus Consulting have conducted a wide ranging survey with over 21,000 UK and US consumers during April 2020 to understand how the consumer is being impacted and how their attitudes and habits have changed since before the pandemic: bit.ly/3c3Mmps
#ICYMI Fashion continues it's fight to phase out plastic, Amazon’s AI powered StyleSnap tool launches in the US and Nike ends supply agreements with indie retailers. Catch up on all this and more.... bit.ly/2BLhFF4
#ICYMI The Kardashian's launch #KardashianKloset, #Forever21 files for bankruptcy, #IKEA invests in smart home technology and all #KarenMillen and #Coast stores close after Boohoo purchase. Catch up on all this and more with our weekly roundup: bit.ly/33auKmQ
#ICYMI Retailers urge the government to save the high street, @Zalando trials AI powered 3D-sizing, @HarveyNichols rolls out an after-care programme and @gucci goes carbon neutral. Catch up on all this and more with our weekly round-up: bit.ly/2lQyjON
#ICYMI Retailers grapple with the high price of #fastfashion, @marksandspencer is to be booted out of the #FTSE100 for the first time EVER, retailer platform Tmall use @AlibabaGroup to harness #VoC and @ArianaGrande sued #Forever21 Catch up here: bit.ly/2k7TnQh
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“I liked the shaver so much, I bought the company" @Nike's acquisition of demand sensing firm #Celect shows that #AI driven #PredictiveAnalytics will be of fundamental strategic importance to the future of fashion retail. #Nike #fashion #retail #PLM bit.ly/2TP1Zc0
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#ICYMI @boohoo began building an empire with the acquisition of @KarenMillen & #Coast, TV ads from @UKVolkswagen and @Philadelphia_UK were banned for gender stereotyping and @Spotify trialed a price increase of 13%. Catch up on all this & more: bit.ly/2Nf7PSP
Last week @Nike invested in predictive analytics, @BootsUK rolled out reverse vending machines and @VictoriasSecret cancelled their iconic fashion show. Catch up on all this and more with our weekly round-up: bit.ly/2yUvyzq #ICYMI #AI
Last week @LilNasX smashed records, @Selfridges launched Christmas five months early and research found that a quarter of primary school children don't know what a high street is. Catch up on all this and more with our weekly roundup: bit.ly/2Tcg8zO
It's #InternationalBeerDay 2019 has seen beer brands evolve to keep up with changing demographics. Our exclusive analysis reveals which beer brands are ahead of the curve and which need to go back to the drawing board... bit.ly/2LJHHj6