@SpiceDebbie

I tweet about marketing, leadership, & whatever inspires me! #CMO #Marketer

linkedin.com/in/dschwake
Joined February 2012
  • Tweets3.1K
  • Following956
  • Followers658
460Media
This. Today. Everyday.
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NEW EPISODE! The Marketing Book Podcast: "From Backroom To Boardroom: Earn Your Seat With Strategic Marketing Operations" by Debbie Qaqish @Forbes_Books @DebbieQaqish @revenuemarketer @SpiceDebbie @JeffPedowitz bit.ly/3F8hqEe
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Accurately stated by @Deloitte: "CMOs often sit at the executive table without the strategic empowerment their position demands" www2.deloitte.com/us/en/insi… @RevenueTable #revenuemarketing #revenue #marketingstrategy #CMO
So spot on! #ABM #B2B #marketingstrategy @RevenueTable
Terminus@Terminus17 Nov 2020
Key findings from this year's State of ABM Report: 🏃🏽 COVID spurred a rush to ABM 💰 Leaders prioritized revenue > leads 👤 Customer retention is the new acquisition 💪 Mature ABM programs are resilient 🤯 This year changed B2B marketing forever terminus.com/blog/2020-state…
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#kindness
Debbie Schwake@SpiceDebbie31 Aug 2018
This. Today. Everyday.
Sales and marketing alignment is worth the work you put into it! #salesandmarketing #MarketingStrategy #alignment
RevenueTable@RevenueTable17 Nov 2020
It's time to put the #lead #attribution argument to rest. Learn how to get #aligned revenuetable.com/post/defini… #salesandmarketingalignment #salesstrategy #marketingstrategy #ABM #accountbasedmarketing #alignment

The Definitive Guide to Sales and Marketing Alignment

Sales & Marketing alignment creates a predictable, profitable revenue pipeline. Learn how to achieve this.

revenuetable.com
Thank you for the ❤️ @B2BMX Fabulous event! #b2bsmx
B2B Marketing Exchange@B2BMX5 Nov 2020
Take a look at some of our favorite tweets from last week's #B2BSMX ⬇️ b2bsalesmarketing.exchange/b…
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Thanks @slosauro It was a great #b2bsmx event!
Sal LoSauro@slosauro5 Nov 2020
Top 10 Tweets From #B2BSMX 2020 - B2B Sales & Marketing Exchange buff.ly/3mWrYLS
How often should you send an email? @jaybaer says as often as you have something interesting to say! #margeting
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Stop counting leads. Count #revenue #margeting #marketing
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You have to commit to a specific list! #icp #ABM #margeting @jaybaer @justinkeller
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When you’re good at #ABM it’s easy to scale. #doubledown #marketing #revenue #margeting @jaybaer @justinkeller
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Revenue is what matters. Amen @justinkeller #margeting
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This! 🙌 #margeting
Terminus@Terminus5 Nov 2020
We couldn't have said it better than @jaybaer..."the more ABM you do, the more ABM you do." It. Works. #MARGeting
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The more ABM you do, the more #ABM you do @jaybaer No one says this doesn’t work once they’ve tried. #margeting
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Off base tone deaf emails are less and less tolerated. #margeting
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COVID spurred a rush to #ABM because marketers knew they needed to be smarter! #margeting
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Best #marketing stat today from @jaybaer “Our barware supplies have grown 400%...” @justinkeller #margeting
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Excellent conference! Thank you #B2BSMX
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Here’s me learning that the lid for the caffeinated gummy bears doubles as a top! Maybe I ate too many of them? @PFLcom #B2BSMX
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"What a crappy experience for your customer is when the first interaction with you after the sale is an invoice." @JeffPedowitz @revenuemarketer #B2BSMX 👆 So. Much. This. Fellow #marketers how do we change this?
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