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PR for magic internet money @ChainstoryPR | Stack sats, lift heavy

israel
Joined August 2019
Photo by Tal Shmuel Harel (@TalHarelTal)Photo by Tal Shmuel Harel (@TalHarelTal)Photo by Tal Shmuel Harel (@TalHarelTal)Photo by Tal Shmuel Harel (@TalHarelTal)Photo by Tal Shmuel Harel (@TalHarelTal)Photo by Tal Shmuel Harel (@TalHarelTal)Photo by Tal Shmuel Harel (@TalHarelTal)Photo by Tal Shmuel Harel (@TalHarelTal)Photo by Tal Shmuel Harel (@TalHarelTal)Photo by Tal Shmuel Harel (@TalHarelTal)
Crypto has a "credibility for sale" problem, and it’s costing founders their reputations. We analyzed 2,893 press releases over four months to see how the "wire service" machine actually works. The results were worse than we thought: 62% of crypto press releases come from projects flagged as high-risk or outright scams. Here is how the crypto press release distribution industry is laundering reputation.
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Sorry to everyone who accidentally funded Pyongyang, I had a great chest day
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Tal Shmuel Harel retweeted
The largest crypto exchange in the world just experienced the largest robbery in human history—and the person running it is a nomadic autistic man in Dubai posting “Funds are SAFU!” What a time to be alive.
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North Koreans celebrating the binance airdrop 😂
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The other day a candidate asked me about the office dress code. should’ve just sent him this so he understand what kind of industry we work in.
TRENDING: Binance was hacked for more than $5.5 billion in what is likely to largest crypto hack ever N*gga Its Over solana:7SL2VnfYsChvog5oQY9Nmtqu1wceaMiQzWoqoLQpump is up 180% on the news
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Wheelchair manufacturers upon discovering this sport:
And just like that, a new [pointless] sport was invented.
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Published a Claude skill that reads crypto announcements like an editor. It does a few things, but mainly it checks one: does this announcement carry news? Ran it on all 220+ October releases from 4 leading crypto wires. Only 10% passed. 11% weren't even about crypto 11% we're about events/awards 9% were trading promos 5% were "partnerships to explore" Run your next announcement through it: github.com/talhareltal/crypt…
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Founders love saying: “We just need more exposure” No. I saw the product/game You don’t need more exposure You need to fix this shit nobody wants to use/play
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we're at a pivotal point in the evolution of the marketing profession.
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“Got time to hop on a quick call?”
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The thing we've heard most from founders and CMOs for the past 6 months is "we want LLMs to cite us". usually followed by "and someone told us there's an easy way to do it". @muckrack's May 2026 AI citation report says otherwise. 1/ Press releases went down from 6% of AI citations in December to 1.1% in May. Or, in other words, blasting a wire to hundreds of outlets isn't a GEO strategy. 2/ Journalism shows up in AI answers across every query type - from 18% in comparisons to 46% for industry trends. When someone's asking what's happening in your space, AI reaches for the news. 3/ 57% of cited journalism was published in the last 12 months. Which is pretty much what every parent tells their kids - there's no easy way to do things. One big press release distribution won't move the needle. Showing up consistently will.
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List of Middle Eastern countries where Muslims can vote in free democratic elections: 1. Israel 🇮🇱
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the roadmap in the deck vs what shipped
Mozambican President Chapo and Putin
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never have i ever seen a listing get this much attention. it's usually a post about the ticker and 12 likes from the project's own team.
Near has landed on Gemini near:native is now available to trade, with deposits and withdrawals enabled → exchange.gemini.com/buy/NEAR
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fastest way to get banned from 40 subreddits is to promote your app. reddit users can smell a promotion from a mile away. show up, contribute, share what you're building when it's actually useful. the promotion part will take care of itself.
40 sub-reddits to promote your app: r/vibecoding — 422k r/saas — 211k r/founder — 56k r/buildinpublic — 46k r/chrome_extensions — 42k r/micro_saas — 41k r/appbusiness — 30k r/startupideas — 26k r/sideprojects — 20k r/imadethis — 18k r/appideas — 16k r/sideproject — 16k r/saasbuild — 15k r/saasdevelopers — 12k r/vibecodedevs — 10k r/startupsolofounder — 8.7k r/alphaandbetausers — 8.6k r/vibecodingcommunity — 6.2k r/solopreneur — 5.6k r/promotemyapp — 4.6k r/appbuilding — 4.6k r/webapps — 4.5k r/creativecoding — 4.4k r/indie_startups — 4k r/b2bsaas — 2.8k r/appdev — 2.7k r/projects — 2.6k r/saasmarketing — 2.5k r/saassoloprenurs — 2.3k r/startupaccelerators — 2.3k r/startups_promotion — 2k r/showmeyourapps — 2k r/appswebappsfullstack — 1.7k r/showmeyoursaas — 1.6k r/saasinvestors — 1.6k r/vibecodecamp — 1.5k r/nocodesaas — 1.3k r/aibuilders — 1.2k r/getstartups — 1.2k r/websitefeedback — 1.2k
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$178M spent on midterms. Ads about taxes and immigration. Crypto's biggest comms campaign of the year, and "crypto" barley made the cut.
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even the company with the product everyone and their moms uses decided "build it and they will come" wasn't a plan.
Anthropic’s sales & marketing line: 2023: $2M 2024: $43M 2025: $568M H1 2026: $3.17B 26x year over year. The “it sells itself” era is over.
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crypto teams either have too many announcements, or stretch one into three.
Marketing team struggling to keep up the pace of announcements...
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Nearly 9 in 10 reporters have written stories that started with a pitch, and over half of them still won't reply to yours, which is not because "manual pitching is dead" but because your entire media strategy is a wire release and a 900-name spreadsheet called "tech journos final v4".
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Your ancestors watching you spend 8 hours a day trying to make strangers on the internet click things
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if porn and casinos had a child it would be crypto
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