Talon is an independently owned Out of Home media agency, serving clients in APAC.
Joined May 2022
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Talon APAC retweeted
.@BACARDI's latest campaign is live across JCDecaux's Digital Network in Changi Airport to promote its popular Dewar's Double Double 37 Year Old Blended Scotch Whisky.
The creative directs travellers to visit DutyFree stores to buy a bottle.
Great work with @TalonAPAC @OMD_EMEA
Talon APAC retweeted
We’re constantly challenging ourselves & the industry to re-invent the possibilities of what #OOH can be.
This week we hosted our International Summit in London with Talon's leadership team from APAC, MENA & Ireland to discuss our progress, goals and future plans.
Talon APAC retweeted
4 ways #OOH advertising will evolve over the next 10 years
As we approach our tenth year, Group Chief Strategy Officer, Sophie Pemberton, predicts the trends that will shape our second decade, including measurement and tech evolution.
Via @TheDrum ow.ly/wte150M3iqu
Talon APAC retweeted
Our monthly airline capacity report for September revealed:
🌏 431,000 seats added worldwide
🛋 431,747,153 global capacity (seats)
✈️ Flights from the Spain to UK saw the biggest increase in seat capacity for the 6th consecutive month.
Talon APAC retweeted
As a mark of respect to the late Queen Elizabeth II, major UK #OOH media owners paused all advertising and transformed public spaces into opportunities for remembrance and tribute.
We are proud of our industry for honouring Her Majesty and marking this moment in history.
Talon APAC retweeted
We absolutely loved working on this #OOH campaign! Great location, even better creative 🙌🏻
“Best to be honest.”
And we couldn’t agree more.
We are thrilled to be supporting @YorkshireTea on their mission to become the #1 brew down under with our collaborative overseas OOH campaign, and this iconic billboard in Melbourne, live throughout August with @PlexusOOH ☕️🥇
Talon APAC retweeted
Our monthly airline capacity report for July revealed:
🌏 36.8 million seats added worldwide
🛋 460,106,632 global capacity (seats)
✈️ Flights from the Spain to UK saw the biggest increase in seat capacity MoM.
Talon APAC retweeted
World Out of Home Organization sets date for first in-person APAC Forum. Read more - bit.ly/3Pacq5P
Talon APAC retweeted
Our Group CEO @barrycupplesgm1 & @GrandVisual's CCO @mymatedan had a great time with @stagwell's @AnasGhazi7 at #Cannes2022.
They discussed the importance of intelligence and relevance in #OOH, the growth opportunity with social in OOH & lots more.
ow.ly/Ormo50JMmj7
Talon APAC retweeted
.@talonooh, the specialist OOH buying agency led by former Omnicom Media Group executive Barry Cupples and former Kinetic chief Eric Newnham, has changed hands.
campaignlive.com/article/tal…
Talon APAC retweeted
At the @worldoohorg Congress, Managing Partner @hexham1971 and @phdworldwide's Rohan Tambyrajah discussed:
💡 How we're harnessing the forces of change to build the future of #OOH
💡 How the wider marketing landscape is shifting
💡 How OOH seamlessly meets each challenge.
Talon APAC retweeted
Group CEO @barrycupplesgm1 will be joining the programmatic panel at @worldoohorg's Toronto Congress to discuss "what clients want from #OOH."
Find out more about WOO’s first in-person Congress since Dubai 2019: ow.ly/O5CB50Jflw9
