Tim van Iersel (@Tim_vanIersel) header
Tim van Iersel (@Tim_vanIersel) profile picture

Dev | Build multiple Dutch SEO tools - 🔎 Keyword research tool 100M+ records (Zoekwoord) - 🏗️ WIP Interactive video platform

Valkenswaard, Nederland
Joined January 2010
Goed nieuws, mijn bestelling is onderweg geweest.
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Added special Rank Tracking page to Zoekwoord to make it a bit easier for users. Still pretty basic.
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Spent most of today improving workflows. Custom CLI tools, small automations. Less clicking, more building 🏗️.
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Added Belgium search data (BE-nl) 🇧🇪 to Zoekwoord. First data is in the database 🙌.
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Surprisingly handy feature that all tweets are auto translated to English (or whatever settings you have X on). Makes it a lot more accessible to more people 👏.
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Still not used to writing in Dutch on this platform but I might try it out in time.
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Today mostly doing freelance work. If there is any time left it will be to create a marketing site and examples for my new interactive video platform. Looking forward to launching it 🎬🚀
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March 2026, also not a good month 🔎 Zoekwoord - €450 🔗 Linkjuice - €10 Also more freelance work from new and returning clients. Focussing on releasing the interactive video platform this month and marketing.
February 2026 wasn’t a good month. 🔎 Zoekwoord — €150 (-75%) 🔗 Linkjuice — €30 (-40%) Luckily there was enough freelance work to makenup for it. Focussing on marketing of these tools in March. #BuildingInPublic
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5 years ago I already built an interactive video tool. Interactions as a layer on top of YouTube videos. Technically it worked, but it remained mainly an experiment.
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Interest was limited at the time. In retrospect, I just did it wrong in terms of marketing. I didn't show enough what you could do with it in practice.
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The idea has always stayed with me. Recently I have started again with this concept. This time built from scratch and with more focus on concrete applications.
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Making great progress with the new tool I’m building. Got the basic functionality working, now moving on to integrating payments and getting a launching page up. #indiehacker
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Recreating a tool from 5 years ago. Found the original todo lists. What once required weeks of work now takes hours. The pace of software development has shifted 💯.
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New project on the way 🙌
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Switched to React as that is long term the smarter choice for this project.
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Asked Claude (Github Copilot) to optimize conversion rate and it actually gave some good suggestions 👏. Implementing those suggestions now for Zoekwoord.
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Do have to mention it's absolutely *** at coding now I'm used to Codex. Fixing the errors myself as that is faster... 🙃
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Had a long conversation today with a free Zoekwoord user. Questions about: - data sources - premium features - comparisons with international SEO tools that are way more expensive
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After all that… They concluded the free plan was good enough. Good validation for the product. Less great for my time & revenue…
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Did add one more feature to my todo list however 😅 #indiehacker #buildinpublic
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