Media x Science x Technology | @ParrotAnalytics | 🇳🇿

Los Angeles & Auckland
Joined September 2010
Unrelated to the fact that I think #Severance is one of the best TV shows of recent times, S01 generated an impressive $200M for @AppleTV 👏 Meanwhile – I just logged in to @ParrotAnalytics to check – the show's global fandom is still on a sharp rise in most regions around the world! Congrats @BenStiller and all teams involved ❤️
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Beginning next week, @ParrotAnalytics will be hosting the Sixth Annual Global Demand Awards. As I did last year, I will be posting our video interviews with industry executives/creatives here on this thread. This year's theme is the globalization and discovery of content!
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“Dropping HBO from the name is cementing that ‘we’re not just a home for premium programming,’” Julia Alexander of Parrot Analytics tells @koblin. “‘We’re the home for anything you want to watch.’” nyti.ms/41mnWRq
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Bard's initiation to AGI will always be to outdo Jaskier
We're expanding access to Bard in US + UK with more countries ahead, it's an early experiment that lets you collaborate with generative AI. Hope Bard sparks more creativity and curiosity, and will get better with feedback. Sign up: bard.google.com blog.google/technology/ai/tr…
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We launched @ParrotAnalytics’ #GlobalDemandAwards 🏆 to recognize what’s capturing audience attention in every corner around the world 🌎 Few do it better than @paramountco — congratulations to Bob & the entire team 🔥🔥
Congratulations to the winners of the 2022 Global Demand Awards by @ParrotAnalytics. #PopularIsParamount 🏆 @TopGunMovie 🏆 @SpongeBob 🏆 @YoungSheldon 🏆 @RuPaulsDragRace 🏆 @HaloTheSeries

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It's almost as if @DisneyPlus and @hulu are a good fit But media strategy is hard
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Some TV shows should be saved
Replying to @beatricebadass1
8/9 So any show that still has Exceptional demand >3 months after it premiered (and no @netflix promo) is doing INCREDIBLY well. #WarriorNun has: ->Higher demand than shows that premiered in January ->Higher demand than major shows The Crown and Manifest #SaveWarriorNun
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Recently, I interviewed Kelly Campbell, Susan Rovner and Beatrice Springborn for @ParrotAnalytics' Global Demand Awards. How do they value original vs library content, leverage NBCU's distribution channels, etc. Checkout highlights in @NBCUniversal's thread below.
As @peacock continues to grow, NBCU leaders behind the scenes are finding ways to innovate, reimagine, and deliver exciting content for all audiences.
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As reported in @TheWrap today (thewrap.com/top-new-shows-hb…), #TheLastOfUs is the most in-demand new series in the US this week 🇺🇸📈 More impressively – get ready for this – it is now THE most popular TV show on the planet 🌎 🥇 Congrats @Caseybloys, @TheLastofUsHBO, @HBO & team 🔥
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Interesting that #TheLastOfUs is climbing up the ranks internationally at a faster pace than it’s doing domestically — really high travelability 🌎📈
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Congrats to all the winners — lots of gems here ❤️🏆
🏆 We are pleased to announce the winners of the 5th #GlobalDemandAwards!🏆 These are the winners in the TV categories. See the full list in globaldemandawards.com/#cate…
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Wared Seger retweeted
Squid Game is on track to become Netflix's most lucrative title if it adds two more seasons. That's according to Parrot Analytics' first-ever analysis of content valuation provided to Axios. trib.al/UwYLYhY
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$WBD “has to get operation costs under control,” @parrotanalytics Director of Strategy @loudmouthjulia says on the Q3 earnings. “They need to prove that this is a type of product that people are going to jump ship for.”
Those ratings have been butchering the actual popularity of the show for years. Demand for Season 4 is down ~35% from S3 and on par with S1 and S2. It's still a top-10 title in pretty much every country around the world and (fun fact) #1 in China 🇨🇳
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Congrats @TaikaWaititi @rhysiedarby @david_jenkins__ and #OurFlagMeansDeath team & fans 🎉 Proud to have had @ParrotAnalytics play a small role in quantifying that global audience passion — one step closer to our mission of connecting creators & audiences globally ❤️ 🏳️‍🌈🇳🇿🏴‍☠️
🏳️‍🌈🏴‍☠️2️⃣
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Most in-demand breakout series 7 weeks in a row. Up there with DC and Marvel shows. All through word of mouth and the engagement of our brilliant Crew. The gratitude is immense to all of you🫀🙏🏾🏴‍☠️✨#OurFlagMeansDeath #hbomax thewrap.com/top-new-shows-hu…
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