Who says you have to give up gross to sell more cars?
LaFontaine Automotive Group's James Jordan joins Sommer White for the premiere of 'Off the Lot'.
▶️ Watch the full, YouTube-exclusive at youtube.com/@Wikimotive
#OffTheLot #FollowTheSignal #Wikimotive
Red flags in SEO? What's your biggest SEO mistake?
#SEOHacks #digitalmarketing
AI wrote it. Your dealership owns it.
Jessica Baron explores AI efficiency, human expertise, and metadata tailored to your store—with 12 actionable takeaways to hold your team accountable.
wikimotive.com/wikiblog/ai-w…
More pages won’t fix content that misses the shopper’s question. Wikimotive Content Production Manager Kelsea Filleul shares 12 practical ways dealers can make their website content more useful.
Read it: wikimotive.com/wikiblog/good…
Dealers are not powerless.
The market may be difficult. That doesn’t mean your next move is out of your control.
Read here: bit.ly/46JDZxm
#AutomotiveMarketing #CarDealerships #DigitalMarketing #AutomotiveSEO #GoogleAds
Wikimotive retweeted
What ChatGPT Really Looks for Before Recommending a Dealer
My conversation with Zach Billings, CEO at @Wikimotive:
1:15 ChatGPT Visibility Is The New Goal.
4:35 Content Beats Technical SEO.
7:55 AI Slop Makes Dealers Identical.
11:50 SEO Is Art, Paid Search Is Money.
14:10 50 Writers Beat AI Repetition.
18:50 More Inventory Boosts AI Visibility.
21:50 AI Search Is Only 1% Of Pie.
24:05 Location Rules The Map Pack.
27:10 PMax Campaigns Waste Dealer Money.
33:00 SEO Compounds Gains Over Time.
38:30 Vendor Consistency Beats Chasing Shiny.
46:00 Prune Marketing With No ROI.
What if the biggest driver of dealership performance isn't process—it's conversation? 🎙️ Chalmers Brothers joins us to discuss trust, accountability, leadership, and why better conversations lead to better business. Listen or watch => linktr.ee/insearchofpodcast
Wikimotive is announcing a strategic evolution to strengthen how we serve our dealer partners while preparing for the next chapter of growth.
Meet our new executive leadership team & read the full announcement!
wikimotive.com/wikiblog/wiki…
From the May issue of @autosuccess, dealers are being told they need to win Google's AI Overviews. Few are asking whether the keywords that trigger AI Overviews are even capable of producing customers in the first place.
Check out Zach Billing's latest 👉wikimotive.com/wikiblog/bs-b…
Missed Zach Billings' first LIVE monthly briefing on the State of AI Search?
Get yourself up to speed ➡️ bit.ly/monthly-briefing-ep1
Then register for our next session Monday, June 8th at 12PM EST ➡️ bit.ly/StateofAISearch
“Just write more blogs” isn’t what drives leads.
Dealers focused on volume over strategy are missing real search opportunity.
wikimotive.com/wikiblog/mass…
“GEO, AEO, LLMO” ≠ more leads.
Before you chase AI rankings, read why Zach Billings says <1% of dealer opportunity lives there, and why search + reviews still win in 2026.
wikimotive.com/wikiblog/geo-…
When AI does recommend a local dealership, what’s it really looking at? This clip explains why “consensus” matters — and why it starts inside the showroom, not with a vendor pitch.
FULL VIDEO HERE bit.ly/40vIJ6t
Stop blaming marketing.
Most dealerships measure the wrong part of the funnel.
In this clip, Jim Dodd of NADA breaks down where the real leak usually is.
FULL EPISODE 👉 linktr.ee/insearchofpodcast
#automotivemarketing #dealershipmarketing #seo
Organic, paid search, and AI are all influencing the same ecosystem, but many dealers still manage them like separate channels. Zach Billings explains why that’s a mistake. Full episode 👉 linktr.ee/insearchofpodcast
#automotivemarketing #searchmarketing #seo
Many dealers treat SEO like a line item instead of infrastructure. Jim Dodd of NADA has a better analogy: SEO is the heart doctor of your digital presence.
🎧 Watch the full conversation here linktr.ee/insearchofpodcast
AI search isn’t flipping the table, it’s blending into what already works. If you’re being told everything has changed overnight… pause here first.
Watch the full episode before you invest another dollar: bit.ly/3OvsZ0F
Your SEO vendor posts content. Cool. But are they doing what moves the needle?
Read more: bit.ly/46uKynF
On @GuyDealership, Zach Billings explains why AI hasn’t replaced bottom-funnel dealer search. Research may shift. Buying behavior hasn’t. Full episode here 👉 bit.ly/3OvsZ0F






