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Founding partner and Chairman Zeus Jones. Managing Partner Demos

Minneapolis, MN
Joined April 2008
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The shift to Web 2.0 created a new class of brands - we called the Modern Brands. These were brands built around participatory media and optimized for that environment. I think the same is happening as we move to Web3. Brands built…lnkd.in/gsKhVs9z lnkd.in/gZqBRV_w
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A massive congratulations to our partners at Standard Carbon for winning the Startup TNT Investment Summit VII 2023 and closing their seed round. We've been believers for a while, and think their approach of merging the business and carbon economies to he…lnkd.in/der_YTzg
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This recap of Nike membership is pretty incredible: In its last reported quarter, Nike Direct sales climbed 22% to $5.3 billion, with Nike brand digital sales increasing 24% "much of what Nike has learned comes from its robust m…lnkd.in/dQTSMq5q lnkd.in/dweGpK6B
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According to a recent study from PWC, 40% of CEOs don't think their companies will be economically viable in 10 years, yet most aren't spending enough time thinking about the future. 10 years is actually quite a long time. Massiv…lnkd.in/eqfJkp34 lnkd.in/eRvyf8gn
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Traditional loyalty programs have done little to innovate in decades, leaving people feeling increasingly disenchanted with their offerings. And while a lot of initial brand entrants into the web3 space feel more gimmicky in nature…lnkd.in/efZbu67P lnkd.in/eXiyJnfh
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Many of you know that we created a joint venture between PLB LAB and Zeus Jones called Hellen This is where we’re 100% committed to building out membership programs for pioneering brands. At Hellen, we believe that a membership-…lnkd.in/ej_6qvu9 heyhellen.com
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There's a new model for brands built for the Web3 world - it prioritizes co-ownership, cooperation and decentralized control and value creation/capture as its default mode of operation. It brings a radically different set of core benefits to its stakehol…lnkd.in/ezgRUGKJ
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Welcome to the new and improved Nostos Network. There's been a LOT of work going on behind the scenes for the past year, new positioning, new members, new clients and an even sharper commitment to independence and cooperation. I'm…lnkd.in/e_7rtsJF lnkd.in/enRw-uQr
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I think 6x makes it a habit - I'm thinking, writing and experimenting about a bunch of odd topics loosely related to AI, web3, creativity and humanity - I'd love to see you here: mirror.xyz/adrianho.eth/subs…
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More thinking on what it means to be human and our important role in creating a shared reality: lnkd.in/eszt6AdK
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I'm continuing to explore the paths towards a new way of being for people. This one focuses on the intentional development of emotions and emotional responses that are better suited to our current and future environments. As always…lnkd.in/enwa6S3v lnkd.in/ezjPKNgz
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I know it might not look like it but this event is the collision and manifestation of so many things we've worked on over the past 5 years with so many of the people that have made that work meaningful. From the partnership we've had with @aliwing and all…lnkd.in/eZaJr26Z
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I've been thinking more about HOW web3 will drive value creation. I think there are 4 dynamics that web3 companies can use to create value: 1. Reduce inequality by redistributing value 2. Use distributed ownership to build stronge…lnkd.in/eDz5xZV4 lnkd.in/emi_hAfe
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Even outside the all of the speculation, most people agree that web3 will be a huge value creation event like Webs 1 & 2. But what is the nature of the value that will be created? Applying a lens of ecosystem services - I wonder if…lnkd.in/emgEKjBP lnkd.in/eEABNkjg
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I've been writing recently - mostly about the role of humanity within web3 and AI. I think we sometimes view humanity as a fixed object, and measure progress against it. For me, I think/hope that's not true and that we can also see…lnkd.in/eEdsjn8v lnkd.in/ewBufbFu
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Verifying my identity for @viamirror sig:0xca9ce43251078450a8808a17c22ab040157ba0205a9e40c5c4e7042680fb870c0592334535e44d458fcc53af243b7f3468260e9bcac69aa00c7d5f79131f0d701c mirror.xyz
Testing, testing….