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Affinity is a full-service trademark licensing firm that combines over 100 years of collegiate, athletic, fraternal and association licensing expertise.

Joined May 2015
Photo by Affinity Licensing (@affinitylicense)Photo by Affinity Licensing (@affinitylicense)Photo by Affinity Licensing (@affinitylicense)Photo by Affinity Licensing (@affinitylicense)Photo by Affinity Licensing (@affinitylicense)Photo by Affinity Licensing (@affinitylicense)Photo by Affinity Licensing (@affinitylicense)Photo by Affinity Licensing (@affinitylicense)Photo by Affinity Licensing (@affinitylicense)Photo by Affinity Licensing (@affinitylicense)
A special thank you to our generous sponsors: 4imprint, Branded Custom Sportswear, Blue 84, Colosseum, Desert Cactus, L2 Brands, Logo Brands, and Unrivaled Teamwear!
From meaningful discussions to Captain Charlie Plumb’s powerful reminder that we all have people who pack our parachutes and have the opportunity to pack them for others, our first Summit was one to remember. Thank you to everyone who helped make it possible!
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From meaningful discussions to Captain Charlie Plumb’s powerful reminder that we all have people who pack our parachutes and have the opportunity to pack them for others, our first Summit was one to remember. Thank you to everyone who helped make it possible!
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Our 2026 Summit gave us the opportunity to not only share ideas, exchange insights, and learn from one another, but also to connect on a more personal level and strengthen the relationships that make our work so meaningful!
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We kicked off the 2026 Affinity Licensing Partner Summit at Full Swing! ⛳️ @FullSwingGolf A special thank you to our friends at Unrivaled Teamwear for sponsoring the evening! It was the perfect opportunity to connect, catch up, and kick off the Summit together.
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Affinity Licensing retweeted
CapX's American Sign Language hat has a new edition to the family 🩶 🍒 Available now at the UNM Bookstore!
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A little something new.🔥🔴⚫️ #WolvesUp🐺 X #FPE
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𝗢𝗡𝗘 𝗢𝗙 𝗔 𝗞𝗜𝗡𝗗 𝗕𝗟𝗔𝗖𝗞𝗢𝗨𝗧 𝗚𝗘𝗔𝗥 🏈 Fans can customize a player jersey or create a personalized jersey during the game at Gate A. Get yours this weekend and BLACK OUT Davis Wade! 🎟️: hailst.at/4z1Fnb5
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A fresh look for your gameday sidekick! 👀 Our NEW black camo tumblers are available this Friday at H.A. Chapman Stadium! #ReignCane
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Spotted in Tulsa 👀 A look at some of the licensed products around town!
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What a great time at #CALS26! We enjoyed connecting with leaders in collegiate athletics, sharing ideas, and having conversations about where the industry is headed. Always great to learn from others and spend time with people who are helping shape what’s next!
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GOLDEN EAGLE GEAR? SAY LESS. Rep Southern Miss LOUD and PROUD with officially licensed gear! From game-day apparel to gifts, décor, and more, find everything you need to show off that Golden Eagle pride. Shop your favorites at the link below! 👇 goldeneaglegear.com/
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We will never forget. Today, we remember the lives lost and honor the courage and sacrifice of the heroes who served on September 11, 2001.
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Affinity Licensing retweeted
It’s Threads Thursday! Gameday is right around the corner! Swing by the University of Tulsa Bookstore, pick up some fresh threads and help us BLUE OUT H.A. Chapman Stadium this weekend! #ReignCane
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𝐖𝐞𝐞𝐤 ☝️ 𝐌𝐞𝐫𝐜𝐡 Fans, pick up this week's T-shirt of the game and item of the game at Yosef's Locker on Friday or at retail locations throughout Kidd Brewer stadium on Saturday! #GoApp
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Branded Bills are back! Stop by the store or shop online at trojanthreads.com – at Troy, AL
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Affinity Licensing retweeted
These Camels are ready for the WHITE OUT and the New Student Run on Saturday at the @GoCamelsFB game! Miss picking up yours? Don’t worry, more will be available on game day. C-U at the game! #FightAsONE | #RollHumps 🐪🏈
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Affinity Licensing retweeted
A Gameday must have! Pick up your Gametime Sidekick Tumblers this weekend as Tulsa takes on Oklahoma State here at H.A. Chapman Stadium! #ReignCane
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Gear up for the season with the Campbell tailgate essentials! Chairs, cups, apparel and more are available now from our licensing partners! 🛍️ | shorturl.at/LdK11 🎟️ | GoCamels.com/Tickets #RollHumps🐪
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Affinity Licensing retweeted
𝐆𝐄𝐀𝐑 𝐔𝐏 𝐅𝐎𝐑 𝐆𝐀𝐌𝐄𝐃𝐀𝐘 Fans who purchase $1️⃣0️⃣0️⃣worth of officially-licensed TROY merchandise in store at Barnes & Noble Troy Bookstore, Eagle Eye Outfitters, Heritage 1843, Barefield's, Confetti Crate, Hazel's, Trojan Threads, Southern Girls Embroidery or the OneTROY Shop will receive a coupon with a unique promo code for 4️⃣ free general admission tickets to this Saturday's game! 📰 gotroy.us/b6o #OneTROY⚔️
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