@alagoon

I’m Anthony—designer, entrepreneur, dad, and tinkerer. I started @underbelly to help brands tell real stories that people actually want to talk about.

 Salt Lake City, Utah
linkin.bio/alagoon
Joined June 2008
  • Tweets9K
  • Following819
  • Followers2.5K
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The value of ‘proof of work’ is going up. Share your process - @martinleblanc
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My mind is blown. Designers have to check this out!
Tom Krcha
@tomkrchaSep 17
Introducing the new pen.dev, an agentic canvas for building bold ideas. Never start from scratch. Import any website or webapp to the canvas, iterate, and push back to code. Update or download today.
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Anthony Lagoon retweeted
Tom Krcha
@tomkrchaSep 17
Introducing the new pen.dev, an agentic canvas for building bold ideas. Never start from scratch. Import any website or webapp to the canvas, iterate, and push back to code. Update or download today.
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Love how @valiocon kicked it off with positive vibes
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Excited to hang out with a bunch of talented humans this week at @valiocon!
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I learned a new term today… “meat proxy” as in “don’t be a meat proxy by by passing along your ai output to me”
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Anthony Lagoon retweeted
Geoff Teehan
@gtAug 19
Can we use em-dashes again?
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When things are moving fast, focus becomes trajectory. - Jesse Stewart If you're feeling the weight of trying to keep up with all the changes in our industry, this is a great post to read. Keep your head up and stay the course! jessestewart.com/blog/resili…

Resilience During Uncertainty - Jesse Stewart

AI is moving fast, the job market is contracting, and the cost of falling behind feels existential. When things are moving fast, focus becomes trajectory.

jessestewart.com
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Oh snap!
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If you're looking to get into tech & in Utah, this could be for you
Underbelly@underbellyJun 9
Our friends at @ProductHive are running a free summer design camp in Lehi this July — graphic design, UX, architecture, industrial design, and more. Ages 13–18. No experience needed. 30 spots. producthive.org/summer-desig…
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This is nuts
0xMarioNawfal
@RoundtableSpaceMay 8
REAL ESTATE JUST GOT DIGITIZED • Entire homes can now be scanned with a phone and toured instantly in-browser • Uses 3D Gaussian Splatting to recreate photoreal spaces from simple photos
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Anthony Lagoon retweeted
Underbelly@underbellyMay 6
Love this move from The Guardian. Pulled a 40-year-old ad out of the vault and made it feel more relevant than ever. Sometimes the smartest creative isn't new - it's knowing what still hits. creativereview.co.uk/the-gua…

The Guardian draws on its past for new campaign

The media brand revisits its classic Points of View ad, now 40 years old, to highlight how relevant its message remains today

creativereview.co.uk
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I'm here at #SMMW in Annaheim CA. DM me if you're here and want to meet up! @underbelly
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Now that everyone has agents coding for them, they're building everything they dream of just like…
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I'm starting 75 HARD again, but this time I wanted a simple way to track progress. I didn't like any of the calendars I was seeing, so I created my own. Feel free to use it if you are doing 75 Hard as well. underbelly.is/product/75-har…

75 Hard Printable Challenge Tracker (Free PDF) - Most 75 Hard trackers get the job done. Almost...

Most 75 Hard trackers get the job done. Almost none of them are pleasant to look at. This printable PDF is for people who want a little structure and a little taste. It’s clean, calm, and thoughtfu...

underbelly.is
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Loving these Utah Park Prints behance.net/gallery/23905836…

Utah Park Prints - Russ Gray

Art Prints available of these Utah National Park posters. Designed in the sensibility of midcentury amusement park posters, these prints are meant to evoke the joy of visiting these breathtaking...

behance.net
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I love how this project turned out! underbelly.is/making-it-awes…

Corporate Optics Brand Identity | Underbelly Creative

Brand Identity for Corporate Optics

underbelly.is
Underbelly@underbelly5 Nov 2025
Corporate Optics brings people together through unforgettable experiences and gets them excited for what’s next- we built a cohesive design system to help amplify that mission!
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What are your thoughts on AI Art? Loved this write-up by the Oatmeal. theoatmeal.com/comics/ai_art

A cartoonist's review of AI art

This is a comic about AI art.

theoatmeal.com
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Anthony Lagoon retweeted
Underbelly@underbelly9 Sep 2025
We're stoked to see the new navigation live on pulse.org! Best part is that it's already showing signs of increased engagement. This was a great collaboration and one of our favorite clients. Check it out and give them a follow @PulseEvangelism
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Kicking off #gls25 with @craiggroeschel! #notboring
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