Courses: Analytics for Agencies & Practical GA4 Instructor: @danaditomaso Talks about #GA4, #SEO & #DigitalMarketing Brought to you by @kickpointinc!
Joined February 2023
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Analytics Playbook | GA4 Mastery Starts Here retweeted
Part 2 is here! 🎤 More SEO tactics meet @taylorswift13 albums for a fresh take on optimization. From 'Folklore' content strategies to 'Fearless' link-building tips, don’t miss it. 🎶
Analytics Playbook | GA4 Mastery Starts Here retweeted
Got a negative review? 😬 Don't panic! In my latest video, I share 4 tips to turn criticism into an opportunity. Learn how to address issues, offer real solutions, and build trust. Watch now! 📺
Analytics Playbook | GA4 Mastery Starts Here retweeted
ANNOTATIONS IN GA4 I REPEAT ANNOTATIONS IN GA4 THIS IS NOT A DRILL (looks like it's coming out in Q4)
🔜 GA4 - Anotaciones
Nos adelanta @diegomainez la siguiente información sobre las anotaciones:
- Saldrán en Q4
- Disponibles vía API
- Hasta 1000 por propiedad
- Sólo en los informes de interfaz, no en las exploraciones
- Agrupadas en una nueva sección, ''Annotations Manager''
ALT Revisión de una anotación sobre el informe de rendimiento de artículos.
ALT Crear anotación directamente en el gráfico de la interfaz de GA4
ALT Panel derecho de creación de una anotación.
ALT Gestor de anotaciones
Analytics Playbook | GA4 Mastery Starts Here retweeted
Google will not deprecate third-party cookies in Chrome after much testing and delays seroundtable.com/google-not-…
Analytics Playbook | GA4 Mastery Starts Here retweeted
One year ago today, we launched our first @kp_playbook course, Analytics for Agencies. I can’t believe it’s been a whole year! To celebrate this milestone, we’re offering a 50% off sale today only — and this sale price applies to both Analytics for Agencies and Practical GA4!
Analytics Playbook | GA4 Mastery Starts Here retweeted
📢 We're updating our attribution models in GA4 to improve the accuracy of conversion credit for paid search campaigns.
🔍 Why the change? Sometimes, the 'gclid' parameter (identifying your paid click) doesn't remain around page views. This fix ensures paid campaigns get the credit they deserve!
📈 What to expect: This change may increase the number of conversions attributed to paid search, potentially affecting your Ads campaign spending. Please review your budget caps and adjust them as needed before this update takes effect over the next two weeks.
→ goo.gle/4cTMHdx
Analytics Playbook | GA4 Mastery Starts Here retweeted
Some of the most common reasons why #SEO doesn’t deliver the expected results…
A 🧵that looks at some of the possible reasons why you might not be seeing growth despite ‘doing SEO.’
Analytics Playbook | GA4 Mastery Starts Here retweeted
Google is rolling out a new report called 'Advertising segments' in #GA4.
Advertising segments are GA4 audiences that are synced with Google advertising products (like Google Ads) for remarketing and ads personalization.
The Advertising segments report shows list sizes i.e. how many users are available for ads personalization in the last 30 days.
The sizes of advertising segments may differ from the number of users in GA4 audiences used for measurement.
Analytics Playbook | GA4 Mastery Starts Here retweeted
Kicking off soon with @kp_playbook!
@clairecarlile and @danaditomaso will be talking about the Metrics that Matter. 🚀
Be there, or be square. 🔜
linkedin.com/events/allkille…
Analytics Playbook | GA4 Mastery Starts Here retweeted
Join us June 25 for a live #SEO webinar with @MordyOberstein @CrystalontheWeb @danaditomaso and @navahf. They’ll discuss how GA4 brought on a new era of analytics that has transformed how we think about site data.
Save your spot: wix.to/D3qVnro
ALT Live Wix Studio webinar: GA4 lessons and tactics one year later. Tuesday, June 25, 2024 at 1PM ET.
Analytics Playbook | GA4 Mastery Starts Here retweeted
#MozCon! @danaditomaso still has some free stickers left. 👀
Find her during the break! It's like "Where's Waldo?" but more fun.
Analytics Playbook | GA4 Mastery Starts Here retweeted
Always love seeing @danaditomaso discuss analytics, why the data is wrong/misleading -
- Tools don’t talk to each other
- Users have ad blockers on (52% of users in the U.S. !!)
- Users decline being tracked (EU)
- Sites don’t use UTMs / users remove UTMs
- there is no standard for accuracy
Use “directional data” 👏🏽
Analytics Playbook | GA4 Mastery Starts Here retweeted
Want to round large numbers in Looker? @danaditomaso and @kp_playbook have you covered: kpplaybook.com/resources/how… #mozcon
Analytics Playbook | GA4 Mastery Starts Here retweeted
Start to remove the idea of precision, which we all know is an illusion anyway, and start including efficiency and percentages into the data we're using.
@danaditomaso #mozcon
Analytics Playbook | GA4 Mastery Starts Here retweeted
Less tables, more bar charts in your analytics reporting.
@danaditomaso #MozCon
Analytics Playbook | GA4 Mastery Starts Here retweeted
If you have a visitor and they did not consent to being tracked, YOU CAN'T TRACK THEM. No, not even a little.
@danaditomaso #MozCon
Analytics Playbook | GA4 Mastery Starts Here retweeted
With the advent of ad blockers, you're only making decisions on half your data
@danaditomaso #MozCon
Analytics Playbook | GA4 Mastery Starts Here retweeted
Welcome back! @DanaDiTomaso is on stage now to talk about the future of analytics and how you can make informed decisions in a landscape full of uncertainty. 🔮 #MozCon
Analytics Playbook | GA4 Mastery Starts Here retweeted
Get ready for a great talk from @DanaDiTomaso, MozCon! We're starting at 2 pm, so please find your seat now. 💻 #MozCon
Analytics Playbook | GA4 Mastery Starts Here retweeted
Ok, let's get this party started!
A couple weeks ago I said I was publishing the most important thing I ever wrote. I was wrong.
Documentation related to the Google Search algorithm leaked and I spent the weekend tearing it apart.
ipullrank.com/google-algo-le…
✌🏾
