Struggling to scale across channels as performance dropped on core channels, with the complexities of cross-channel measurement on iOS 📲 … 2/3

Scaling app advertisers have been hit hardest by ATT 😔 … 1/3

Looking forward to this @Adweek webinar in partnership with @InMobi on 24th May (1PM EDT, 6PM BST). @JenniferCrook1 will be joined by @Moshiblum and Adrienne from @MCSaatchiPerf to break down advertiser challenges and solutions a year after ATT's rollout: lnkd.in/ecKwsGWx

All major channels saw a swing of budget towards Android last week as iOS 14.5+ adoption accelerated. Snap has seen the largest swing towards Android since ATT launched. Get all the insights in our "Post ATT Media Spend Index": hubs.ly/H0Qxb5C0

We've started seeing a bigger swing of budget to Android from iOS as iOS 14.5+ adoption increased. Get all the insights across advertiser size, channel and share of wallet by channel in this week's "Post-ATT Media Spend Index": hubs.ly/H0Qxb1F0

Will fingerprinting finally die in iOS 15? In this final snippet from our webinar last week, @alexdbauer and @pgbowen discuss details of the WWDC announcements with @peggyanne. Watch the full session on demand here: appsumer.io/article/key-less… youtu.be/p6-Z4uzCBFw

Should you trust modelled conversions from Self Attributing Networks (SANs) post-ATT? @Thomasbcn lets loose on this "fake data", but highlights where it might be valuable. Watch the full session and get all the insights here: appsumer.io/article/key-less… youtu.be/66dicq-wJjA

How is or isn't media spend shifting since ATT rolled out? @shumellais our founder and CEO shared our most recent data last week on our SKAN and ATT webinar. Watch the full session and get key insights here 👉 appsumer.io/article/key-less… youtube.com/watch?v=e-_pG1-o…

Is the IDFA essentially dead? @pgbowen from @algolift weighs-in on ATT opt-in rates and what they mean for the IDFA, to leave you in no doubt. Watch the whole session on demand and get all the insights here: appsumer.io/article/key-less… youtube.com/watch?v=YktOOeED…

Trying to understand what attributable installs are in iOS 14.5+? Here's @alexdbauer from @branchmetrics sharing a bit about them, where they're at and what it means for mobile app advertisers. Watch the full session on demand: appsumer.io/article/key-less…