
The #1 reference for building authority sites online. Run by @markwebster1 and @gaelbreton
Joined February 2014
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Agency tip: give clients an email address for website changes, let a bot make them, and check the staging preview before it goes live.
Spend your time on the first page. Once AI writes the design system, it builds every other page in one shot.
Not technical? Tell your AI to handle GitHub and your domain for you. The terminal just has to exist on your computer.
AI's first website concepts can be awful. Gael's process: generate concepts, keep what works, reject the rest and go again.
99 on mobile, 100 on desktop. Give your AI the Lighthouse CLI and let it optimize your page speed in a loop.
Glowing buttons, a ticker, four calls to action and an em dash. The most vibe-coded site we've seen. Great meal prep, though.
Businesses still pay thousands for websites, and a lot of what they get is AI slop. Mark thinks that's one of the best openings right now.
Gael explains why he uses free Cloudflare hosting for static websites, and why that differs from paying for WordPress hosting.
Google Calendar availability, Stripe checkout, emails to both sides. Gael's AI built the booking system from scratch, styled to match the site.
Traffic going up doesn't mean you're making money. Gael's advice: find the traffic that converts and drop the rest.
Gael's done with WordPress. He clicks an element on his site, tells Claude Code "make it bigger," and that's the edit.
A free skill that flags AI slop on your pages so your agent fixes it. To install it, just give your agent the URL.
An agency would charge $3K to $5K for this site. Gael built it in Claude Code for nothing beyond his subscription, in under an hour of his own time.
Same prompts in Claude and GPT. The Claude site came out nicer. Gael's pick for web design right now: Opus 5.5.
I asked Kermit to set up our company plugin marketplace. About 40 minutes later, it tagged the team to say it was ready.
Review the local site, check staging, approve the update. Gael describes letting the agent handle GitHub and Cloudflare.
Nested boxes. Eyebrows everywhere. Mark and Gael talk about stripping the familiar AI look out of a website.
Mark's AI remembered a contract discussion, reviewed the reply and brought him the remaining issues before he asked.