VP of Comms @hypepartners | always asking why | certified idiot

Joined October 2021
well this was pretty cool @Mastercard and @hypepartners
What happens when AI agents need to pay for the services they use? We’re working with @Mastercard and an ecosystem of partners to help answer that question through Mastercard Agent Pay for Machines, enabling trusted agent-to-agent payments within defined budgets and permissions. See it in action:
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how it feels to follow up with a reporter
lmk if you want a video demo
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just think about how it could be
If you were mine, I'd wake you up every morning with the smell of freshly exploded hot dogs in the microwave
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Anastasia retweeted
This week we launched public beta access to HypeFlow for the first time. Here's why...
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Anastasia retweeted
Secret is out. Today is the first product shared publicly: HypeFlow, a platform to build cinematic grade production with AI Hype's been building internal products, became fully AI enabled as an org, and growing beyond just a "crypto" agency. Really proud to see the team I worked with for 5 years continue to stay on the edge During my time as CMO there, I watched our creative directors build out brand creative with early video gen models. Back then, it was refined with sound designers, motion designers, and other forms of post-editing. As AI evolved, @0xDannyHype directed focus into a new AI department Q4 2025, now led by @glitch_ . This one was battle tested by the team internally, used across the creative, social, and UGC departments, and now starting to be shared with the public. Request for early access today
What if your entire creative team could collaborate with Gen AI the way they collaborate in Figma? Enter flow state, enter HypeFlow. Sign up for early access: hy.pe/flow
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kinda insane how good the outputs are with this
Pinterest + Seedance 2.5 + HypeFlow = your next AI UGC ad. → pick a reference → create your character → add your script → generate different shots with the same face hy.pe/flow early access just opened 👀
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Anastasia retweeted
What if your entire creative team could collaborate with Gen AI the way they collaborate in Figma? Enter flow state, enter HypeFlow. Sign up for early access: hy.pe/flow
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I’m just a cat, standing in a doorway, asking you to give me eternity to decide if I want to walk through it or not.
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“Can you ask the reporter to change their headline?”
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oooooooo what’s this?!?!? 👀
Flow State activated 🥷
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nothing like driving to the airport at 4am and the uber driver plays Taste by Sabrina Carpenter 4x back to back
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There will always be people who challenge if you're smart or what you do matters, and if you start questioning yourself every time somebody else does, you’re wasting a lot of time you could be spending getting things done. thanks @jilliangodsil @blockleaders for the interview! blockleaders.io/women-in-web…
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they haven’t been this whole time???
Serious people in crypto are working 12-16 hour days right now.
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all I want for Christmas is @CryptoDickbutts #4270
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Anastasia retweeted
Hype leadership has entered its parenting era. Unfortunately, the generational wealth has not. Help fund the babies.
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not how I expected this evening to go
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they don't call it diamond hands for nothing.
this time we take profit, not screenshots
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working in comms = being in a codependent relationship with everyone
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wow this Tuesday's starting to feel really Monday-ish
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“Sooner or later PR is gonna make a comeback” yup. yup yup yup
Throwback to one year ago when I made Reddit’s stock fall 😂 Jokes aside this sudden new ChatGPT citation drop that happened a few days ago will probably reverse soon just like it did last time. But over the long term I think it’s inevitable that all AI search tools will give less relevance to platforms with user generated content. They’re too easy to manipulate. If I had to guess I’d say the strongest signal that correlates with being mentioned by AI is probably going to be repeated mentions by the press and/or authoritative sites in your niche. Sooner or later digital PR is going to make a comeback.
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