@bold_insight
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🌐 Global UX research agency. Solving design challenges with data. #UserExperience #HumanFactors
Chicago, IL
Joined December 2017
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The AV bottleneck isn't a technology issue; it's an ecosystem problem. Scaling relies on universal design and a human-centered operational backbone. 🚗💨 boldinsight.com/insights/blo…
To celebrate 8 years, we made UX Magic 8 Balls with answers written by our team 🪄
Now it’s your turn: ask a research question and shake the digital version at boldinsight.com/8
Magic is fun. Research is better 😉
AI can write fluent language. But it can’t understand the world behind it.
Our latest newsletter explores why cultural meaning still trips up generative AI, and why UX research matters more than ever.
👉 Read + subscribe: linkedin.com/build-relation/…
✨ The magic has been shipped ✨
222 boxes packed, tape everywhere, holiday joy delivered!
Meet the UX Magic 8 Ball 🔮 because some UX questions need mystical guidance.
Try our virtual version! boldinsight.com/8-years
Wishing you a healthy, successful 2026! 💫
The new ANSI/AAMI HE75:2025 standard is out! Proud that Bold Insight's Korey Johnson and Kaitlin Stinson contributed to this major update. boldinsight.com/news/bold-in…
Today we recognize #WorldDiabetesDay and the global effort to help everyone with diabetes live well. We’re proud to have supported safer, more effective diabetes care technology for over 20 years. Thanks to the patients, caregivers, & clinicians who make it possible.
🎉 It’s #WorldUsabilityDay! WUD turns 20 and so does the @UXalliance! For two decades, our global network has helped make products easier to use.
We pulled out some retro lab pics (yes, VHS + tube TVs 🤣) to see how far we’ve come!
Today, we honor all who’ve served. 💙
Proud to support the @DeptVetAffairs through TEAM Agile4Vets, advancing Veteran-centric solutions that improve care, strengthen services, and enhance outcomes for those who served our nation.
#VeteransDay #ThankYouVeterans
AI moves fast, but keeping humans at the center keeps it meaningful. Proud to support The Human Factor of AI Implementation conference Nov 8-9 in Switzerland, where they address the questions that matter most! boldinsight.com/news/bold-in…
#HumanCenteredAI #BoldInsight #AIandEthics
We’re headed to Portugal! @glew joins #WUD2025 to bust innovation myths and celebrate 20 years of World Usability Day! boldinsight.com/news/bold-in…
🎃 From a Furby throwback to a LEGO UX researcher, we went all out this Halloween!
Want to work with a team that brings this much imagination to research? 👻🔎
Let’s talk about your next project! [email protected]
🎉 We’ve partnered with Seoul National University Bundang Hospital to help Korean med device makers enter the U.S. market! Learn more 👇boldinsight.com/news/bold-in…
🎙️ What happens when you design AI products with people in mind? Bold Insight's Gavin Lew and Larry Becker join Katie Johnson from Panasonic Well on the @UserInterviews podcast to talk LLMs, simulations & ethnography. Listen here 👉podcast.userinterviews.com/e…
We're headed to @epicpeople_org #EPIC2025 with Panasonic Well to share how ethnography + simulation shape better LLM design! boldinsight.com/news/bold-in…
Gavin Lew speaks at STRAT 2025 Tuesday! AI + UX, with a human lens. Register for this virtual conference: strat.events #UXResearch #STRAT2025
We’re hiring contract UX + HF researchers in Chicagoland! On-site projects starting soon. Apply: careers.boldinsight.com/appl…
STOP SCROLLING. She’s engaged! Now let’s talk about how to keep your users engaged. Check out the BONUS TIP we've added to our very timely blog. 💍
What do Taylor Swift and UX design have in common?
More than you might expect. 👀
#Swifties, this one’s for you! ❤️🔥boldinsight.com/insights/blo…
#TaylorSwift #TheLifeOfAShowgirl #ShowGirlEra #UXResearch #UX #HumanFactors
What do Taylor Swift and UX design have in common?
More than you might expect. 👀
#Swifties, this one’s for you! ❤️🔥boldinsight.com/insights/blo…
#TaylorSwift #TheLifeOfAShowgirl #ShowGirlEra #UXResearch #UX #HumanFactors
8 ways to turn your call center tools into performance game-changers🚀
More in this month’s newsletter --> Smarter systems for stronger customer support linkedin.com/pulse/smarter-s…
#contactcenter #callcenter #UXdesign
Your smart home device isn’t smart if it only works for one person.
Let’s talk multi-user design, for real homes with real chaos. Blog 👉 boldinsight.com/insights/blo…
#UX #SmartHome #ConsumerTech #DesignTips
