Capgemini Invent CE Blog

Consumers are driving a purpose revolution – how can brands keep up? @ceblog bit.ly/2mWbrhS

Hyper-personalisation: How is DNA data generating opportunities for consumer products brands? @ceblog bit.ly/2mxecWc

#RainbowWashing: how can retailers promote diversity and inclusion without being accused of pure tokenism? teapawt.org/alicepaul_ccuk/status/… bit.ly/2GRMGtS

#Sustainability: How can CP companies change their operations and go-to-market strategies to make them eco-friendlier? bit.ly/2TO2LV2

Did you know #AI can analyze a patient's risk of a heart attack without the need of a blood test? Marvel at the power of this technology in Jeff Bird's latest blog. @ceblog goo.gl/6uPMkq

The B2B Power Shift: Find out how new technologies are enabling B2B players to engage with their end customer @ceblog teapawt.org/alicepaul_ccuk/status/… goo.gl/LziELu

‘Buy online now’ – how will #ecommerce impact automotive retail? goo.gl/Vx74PP

#Rationalisation, #Differentiation and #Innovation: Read how these three key areas could help retailers revamp their channel strategy @ceblog goo.gl/Hg9vZE

Look to the future- Automotive retail need to leverage #AI technologies if they want to improve #customerservice @ceblog goo.gl/U6RmNn

Easter eggs vs. automotives: how will building an ethical brand win the hearts of consumers? @ceblog goo.gl/bDGQzv

Why are top retailers renewing their focus on the physical to improve their #CustomerExperience? @ceblog goo.gl/RkkLaq

#InternationalWomensDay: How are brands tackling #gender politics in the #CustomerExperience? @ceblog goo.gl/WpRZco

From personalised services to tailored products: #CPG companies have begun to use the power of #AI to sway consumer sales @ceblog goo.gl/aEuXBS

From car leasing to joint ownership, what innovative models for #automotive sales are emerging? @ceblog goo.gl/kKjr3k

#InfluencerMarketing: Why are increasingly more brands investing in this space? @ceblog goo.gl/KQPwnR

#Techfins: Will they become the biggest #competitor for traditional banks? @ceblog goo.gl/kMUzHz

Is the targeted #adindustry helping to perpetuate harmful stereotypes? @ceblog goo.gl/GccUYf teapawt.org/alicepaul_ccuk/status/…

How can organizations make better emotional connections with consumers and drive #loyalty? @ceblog goo.gl/cHJCYG

The rise of the subscription economy – how have changes in #customer #retail tastes acted as catalysts for this growth? @ceblog goo.gl/HkAg72

Can a global distributed marketing cloud deliver a VIP #CustomerExperience? @ceblog goo.gl/9oUVBF