Principal, @chrisboyer LLC. Co-host https://xitter.cf/t.co/9ncCW0NJ2S. Using digital marketing, experience and UCD/CX to transform healthcare.
Minneapolis, MN
Joined April 2008
- Tweets10.7K
- Following2.9K
- Followers8K
- Likes2K
Chris Boyer retweeted
📣We're hosting a webinar on June 27 at 1PM ET.
@marthavanberkel will be joined by @chrisboyer to discuss the changing AI search landscape & key shifts that digital marketers in Healthcare should consider to stay ahead of the curve.
Register here 👉 bit.ly/457Gurm
Chris Boyer retweeted
Join our upcoming webinar with @chrisboyer to learn:
✅How user experience is changing with AI search
✅How to stay relevant & perform in AI search
✅Metrics for measuring results in AI search
✅Upcoming trends reshaping healthcare marketing
Register👉bit.ly/457Gurm
Chris Boyer retweeted
@marxtango is the kind of #healthcare exec who's seen it all. In our new #podcast episode, he shares why he's adamant about empathy & patient-centered culture. Proud to partner w/ @BowstringStudio and @tpmnetwork (w/ host @chrisboyer): bit.ly/49Y1i69
Moving my former Twitter activity over to a new platform. I encourage you all to find me on Threads: threads.net/@chrisboyer
It's my #Twitterversary! I have been on Twitter for 15 years, since 30 Apr 2008 (via @twi_age).
Chris Boyer retweeted
New #TheMorningFix podcast: Hosts Amy Shepherd and Julie Dye are joined by guests Byron Yu and Steven Chase to discuss how science informs the medical device field through their research on brain neuroactivity & cursory movement.
Listen in to learn more!
touchpoint.health/podcast/ne…
It's my #Twitterversary! I have been on Twitter for 14 years, since 30 Apr 2008 (via @twi_age).
Chris Boyer retweeted
New #touchpoint: @chrisboyer & @reedsmith discuss the tie between branding and reputation, and how organizations can leverage this to support recruitment and retention efforts: touchpoint.health/podcast/tp… #hcldr #hcmktg
Chris Boyer retweeted
New #TheMorningFix podcast: Hosts Amy Shepherd and Julie Dye are joined by guest Vinay Singh to discuss a new cognitive therapy software to help children improve their reading and comprehension levels, due to dyslexia and other learning challenges. Listen:
touchpoint.health/podcast/co…
It was a great conversation. Thanks for sharing this, @Colin_Hung
Does marketing have a role to play in the healthcare workforce crisis? @chrisboyer says YES!!! Marketing = brand. Brand = experience. It's all about building a good recruiting, onboarding, & work experience.
Check out the full interview: hitmc.com/branding/marketing… #HITMC #hcmktg
In this week's podcast, @reedsmith & I discuss whether social media for hospitals and health systems is dead. Give the episode a listen, and let us know your thoughts!
#hcic22 #hcldr #hcsm
New #touchpoint: @chrisboyer & @reedsmith discuss the recent challenges #socialmedia companies are facing, and dare to ask for hospitals and health systems: is social media dead? touchpoint.health/podcast/tp… #hcsm #hcldr
Are healthcare leaders ready for consumerism? In this episode, @reedsmith talk through the challenges health systems face when pursuing the modern healthcare consumer. Rob Klein joins to share the insights from his 202 Consumer Insights Study. Give this a listen!
New #touchpoint: @reedsmith & @chrisboyer discuss the new digital consumer and the challenges their expectations have on health systems. Rob Klein from Klein & Partners shares insights from his 2022 Consumer Insights Study: touchpoint.health/podcast/tp…
Do you know the differences between CRM and Marketing Automation? Turns out, it's substantial (and many mistake one for the other). Give this a listen - good episode!
New #touchpoint: @reedsmith & @chrisboyer break down the differences of a CRM and Marketing Automation (and their role in a #patientexperience system). Stephanie Petrazzi from @NuvanceHealth shares her expertise: touchpoint.health/podcast/tp… #hcldr #hcmktg
This is worth a listen or a re-listen if you are building a Voice of Customer program. Special thanks to @AmyAuthenticx for the great interview and sharing her insights! #hcldr
New #touchpoint: ICYMI @reedsmith & @chrisboyer discuss how health systems can build a Voice of Customer program, and @AmyAuthenticx from @authenticx shares how leveraging all customer touchpoints are critical to this strategy: touchpoint.health/podcast/tp… #hcldr
Chris Boyer retweeted
New #TheMorningFix podcast: Hosts Amy Shepherd and Julie Dye are joined by guest Dr. Erica Montes, OB/GYN and founder of The Modern Mujer, a blog in English and Spanish dedicated to answering questions about health, motherhood and medicine.
Listen: touchpoint.health/podcast/re…
Really enjoyed this conversation with @luketrailrunner - it allowed me to get geeky about structured content! I tried to clarify the interchange of content and technology - would love your thoughts!
Listen to @chrisboyer, VP Digital Strategy at Beth Israel Lahey, and @luketrailrunner, Podcast Host of #HelloHealthcare, as they discuss how the right content strategy can help drive a better consumer experience. bit.ly/3T9ZDlw
In partnership with @HCStrategists
Chris Boyer retweeted
New #touchpoint celebrating the 300th episode: @reedsmith & @chrisboyer reflect on how digital has evolved in hospitals and health systems over the last six years. Guests @kparran, @sleibforth & Tom Hileman (@HilemanGroup) answer "3 Questions": touchpoint.health/podcast/tp… #hcldr
Love this conversation I had with @luketrailrunner about the technical elements of content strategy.
Well done, @luketrailrunner & @ChrisBoyer! » Content Strategy that Drives Results, ft. Chris-Boyer, VP of Digital Strategy, Beth Lahey Israel actiumhealth.com/hello-healt… #hcmktg #contentstrategy
Chris Boyer retweeted
New #touchpoint: @reedsmith & @chrisboyer discuss a study showing the average wait time for an appointment is nearly a month(!) and how health systems need to change their thinking to improve this critical enabler of patient experience. #hcldr #hcmktg touchpoint.health/podcast/tp…
