
๐ฑ @zappi_io | formerly @drift @workhuman @workhumanlive | โ๐พ art + design | ๐ฎ๐ณ indian ๐บ๐ธ american - daughter of immigrants | ๐ฟ veg
Boston, MA
Joined July 2020
- Tweets110
- Following226
- Followers61
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Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
It's crazy to me that so many companies ask ONE person to be a
Community manager
Content scheduler
Graphic designer
Videographer
Data analyst
Copywriter
Strategist
Creator
& more
Then lump it under โsocial media managerโ...
We need more social TEAMS.
What do you think?
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
In our latest #UX film ๐ฌ, our in-house motion team explores the new macro interactions alongside the new look + feel for #OutlookforWindows ๐๐ง.
Learn more: msft.it/6004eTX0A
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
Will, Jeff, and I are tuned into the @SproutSocial webinar: โHow to make the most of your social data in 2023 & beyond.โ Leveraging social data in new and innovative ways will help us better serve our members at @MemberOne_FCU! ๐ฑ #SproutWebinar
Excited to be able to hear about @glossier's brand on today's #SproutWebinar, How Glossier contours their 2023 social media strategy! @SproutSocial ๐ค๐พโจ๏ธ
Yasss ๐ฏโโ๏ธ
Replying to @colorsofroshni
@colorsofroshni, I am looking forward to hearing from another #browngirl in social media during @SproutSocialโs webinar.
#SproutWebinar ๐๐ฝโโ๏ธ
2
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
An unconventional shade for an unconventional time:
a new vision. Color of the Year 2023: PANTONE 18-1750 Viva Magenta
Vibrating with vim and vigor, a shade rooted in nature descending from the red family demonstrating a new signal of strength.
bit.ly/3ujPus8
#Pantone
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
Social media strategy should be siiiimple. ๐งต:
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
As a social media manager, your time is typically split up as:
50% copywriting
50% strategy
50% social listening
50% community management
50% publishing
50% graphic design
50% data & reporting
50% new platform exploration
50% trend research
50% video editing
50% everything else
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
companies are going to have to adjust to the fact that more employees are going to be creators, influencers, and have personal brands
the startups that encourage their employees & bolster their personal brands are markedly different and I can guarantee more efficient
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
How to spook a social media manager with one sentence... GO! โฌ๏ธ๐ฑ๐ป
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
Ready to get Reel? We're hosting a creator-led event to help you learn how to grow your audience with Reels! ๐คณ๐คณ
๐ RSVP to save your spot: lat.gr/reeltalk
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
Figuratively speaking, if you were listening to a Spotify playlist specifically curated for social media managers, what songs would be on it? ๐ถ
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
Social media manager: "Urgh, why does my head hurt?"
Narrator: Meanwhile, they've spent the last 8 hours moving between a big screen, a medium-sized screen, and a tiny screen, blinking only once they've manually shut their eyes with their fingers.
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
Tell us youโre a social media manager without telling us youโre a social media manager ๐
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
"I can have this done by EOD!" I type with shaking hands, knowing very well there is no chance I will have this done by EOD.
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
I dare men to say that their lives are harder than womenโs lives.
Roshni ๐ฉ๐พโ๐ป Social Media + Illustration retweeted
Me every day: I just need to schedule this week's content. ๐ฅฒ














