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Had an incredible experience delivering a guest lecture and hosting a workshop on "AI in Marketing" for MBA students at @ShantiBusinessSchool, Ahmedabad! 🎯
It was an engaging session with future marketing leaders 🚀
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Your next customer may shortlist competitors before visiting your website.
→ 53% of consumers across 11 markets use AI for shopping.
→ 81% say AI helps narrow their choices.
The new competition isn't just Google rankings. It's earning AI recommendations.
#AEO #GEO #AISearch
🤖 Made with AI
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Check out my latest article: 5 Key Learnings from 6 Months of AEO/GEO: From AI Visibility to Business Impact linkedin.com/pulse/5-key-lea… via @LinkedIn
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Make the brand discoverable, credible, recommendable and transaction-ready across AI search.
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AI is transforming search faster than ever.
Users now expect instant, context-aware answers from platforms like ChatGPT, Google AI Overviews, Gemini, and Bing Copilot—making zero-click experiences the new normal. Read more: uxmatters.com/mt/archives/20…
#AI #DigitalMarketing
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Honored to attend the First Convocation of SVGU as a guest. Inspired by Swamiji’s message on inner divinity, selfless service & character building, and enriched by insights from Chief Guest Shri Sujan R. Chinoy, former diplomat & DG, IDSA. Grateful to Dr. Vishal Dhaiya & the SVGU
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Completed 2 incredible reads:
📖 Same as Ever: Morgan Housel’s timeless wisdom on how human nature shapes our choices.
📿 Shiva Sutras: Ranjit Chaudhary’s gateway to inner stillness & awareness.
One grounds you in life’s realities, the other lifts you into the infinite. ✨
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Running a business without a real-time dashboard?
A well-designed dashboard = your business GPS:
📊 Real-time data
🎯 Critical metrics
âš¡ Confident decisions
Don’t drive blind. Design smart.
👉 lnkd.in/duv6YH6D
@uxmatters @pabini
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