Dave Traver

STICKER MULE GIVES $1,000 CHRISTMAS BONUS TO ALL 1,000+ EMPLOYEES WORLDWIDE December 1, 2025, Amsterdam, NY - Sticker Mule issued a $1,000 Christmas bonus to more than 1,000 employees worldwide. The bonus will hit paychecks on December 5, just in time for the Christmas season. In total, the company will pay out more than $1 million in bonuses. Sticker Mule has been on an innovation spree recently launching a suite of new services: - Stores: a fully automated e-commerce platform that’s free to use. - Give: a fully automated application that automates giving away merch. - Notify: a free email marketing application that rivals MailChimp. - Commissions: automatically paid out 10% commissions for referrals Already this suite has helped people earn $375,000 and the company aims to exponentially grow that number in the coming year. Sticker Mule CEO, Anthony Constantino, promises to keep up the fast pace of innovation to help people earn more money. “We decided to build all the apps we want to use internally at Sticker Mule to help others succeed as we have,” said Constantino. “Expect us both to continue improving our existing apps and launch new ones next year.” In addition to new software applications, Sticker Mule has also launched a number of new physical products that customers can now both buy and sell. They include hoodies, rigid yard signs, sticker packs, fabric stickers, paper labels, and direct-to-fabric transfers to enable customers to decorate any piece of personal apparel. Sticker Mule employee, Roosevelt Glass, commented to the media at a recent event that the $1,000 bonus was a “game changer” for Christmas. “I love working at Sticker Mule,” he said. ABOUT STICKER MULE Sticker Mule is the best way to buy and sell custom merchandise, including stickers, t-shirts, magnets, buttons, labels, packaging, keychains, temporary tattoos, and an award-winning hot sauce. Founded in 2010, today we are powered by 1,200+ people in 30+ countries, with factories in New York, South Carolina and Italy. PRESS CONTACT Paul Antonelli [email protected] 518 866 6298

CUSTOM HOODIES ARE HERE

Sticker Mule partners with xAI to deploy Grok to 370 employees and millions of customers. Aug 6, 2025, Amsterdam, NY - Sticker Mule will bring Grok to 370 employees and millions of customers worldwide. Implementation begins in August with Grok being deployed across all departments including engineering, marketing, finance, support and manufacturing. “Everyone with an email at Sticker Mule is getting Grok, including many front line factory employees,” said Sticker Mule CEO, Anthony Constantino. “We wanted to be among the first to implement Grok company-wide as we most trust xAI’s capabilities.” The company will also begin implementing Grok-powered customer support and utilize Grok as its business brain to enhance decision-making. “AI is going to beat up pure software businesses, but it will help innovators that sell physical products like Sticker Mule,” Constantino said. “AI can’t manufacture but it will help innovators, like Sticker Mule, to reach feature parity with incumbent software platforms.” Sticker Mule recently entered the e-commerce market by launching Stores which has already helped sellers earn nearly $200,000 while in beta. Constantino expects AI to accelerate development of Stores and position it to challenge incumbents like Shopify. To supplement Stores, the company is also building a suite of business tools to further help its sellers including Give, an automated online giveaway platform, that was launched recently. Give automates giveaways to help sellers grow their Email and SMS marketing lists. Sticker Mule is also soon to release Notify, a full blown Email and SMS marketing platform that's in beta testing and other tools will follow. “We believe, with xAI, we can likely double sales with minimal staff growth which will enable us to significantly improve compensation for our team and store sellers,” said Constantino. About Sticker Mule Sticker Mule is the best way to buy and sell custom merchandise, including stickers, t-shirts, magnets, buttons, labels, packaging, keychains, temporary tattoos, and an award-winning hot sauce. Founded in 2010, today we are powered by 1,200+ people in 30+ countries, with factories in New York, South Carolina and Italy. Press contact Paul Antonelli [email protected]

SOFTWARE DEVELOPMENT PRINCIPLES AT STICKER MULE Move fast Time is finite so avoid wasting it.  Delegate to make the best use of resources Use resources wisely by assigning tasks to others when appropriate. Don’t sit on a task that another person can do. 
 Focus on features that benefit the many Prefer working on features that benefit the masses over features that benefit the few. Push back on marketing if they violate this principle.  Ignore edge cases that affect few people When building new features, build for the masses, and avoid coding edge cases that affect the few. Edge cases can be addressed once a feature is live and we get feedback from customers.  Avoid stupid bugs that affect few people Countless bugs affect small numbers of people and we can easily waste resources trying to fix them. Focus on fixing bugs that affect the masses.  It’s better to break things than move slowly It’s worse to delay features than to break things. There are no consequences at Sticker Mule for making mistakes in order to move faster. Offload legal decisions to other departments   Don’t waste developer time and energy trying to assess legal compliance. We have a strong legal team that includes multiple in-house lawyers of the highest caliber. It’s a waste resources for a non-lawyer to try to make legal decisions. Create new teams when sensible When the scope of work for a team grows too large, split into multiple teams to move faster and create more leadership roles.  Practice using AI AI will continue providing increased value to all departments, but it’s only as good as the person using it. Practice using AI so we can improve productivity which is the best way to also improve wages.  Avoid polishing too often Set aside polish tasks and schedule periods to work on polishing once or twice annually at the direction of management.

We signed a contract to deploy @grok to 370 people at Sticker Mule.

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We're giving away 100 free Sticker Mule t-shirts. Enter here 👉 stickermule.com/give/IySOh7w

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🆕 Acrylic magnets! Perfect for fridge art, souvenirs, and holding your takeout menus. stickermule.com/products/acr…

HOW TO USE STICKER MULE X BOTS Follow us to use our fun and helpful X bots. Instructions on how to use each are below. Try them today! FRAME POSTS: Step 1: Reply to a post that you want to frame Step 2: Write "@stickermule frame this" Step 3: Enjoy your framed post REMOVE BACKGROUNDS: Step 1: Post an image or reply to a post with one Step 2: Write "@stickermule trace this" Step 3: Enjoy your traced image within minutes PRINT POSTS Step 1: Reply to a post that you want to print Step 2: Write “@stickermule print this” Step 3: Enjoy your printed post

BETA TESTERS WANTED: Sticker Mule Pro just went live. It’s the easiest way to get extra exposure and access to new features when using Sticker Mule. Sign up today for $9. stickermule.com/pro

WINTER 2025 UPDATES Products - Fabric stickers - Mule sauce jugs - Youth shirts - Frame this X bot - Die cut acrylic signs Features - Search - Product setup for stores - Filter and sort store items - Pin store items - Sticker Mule Pro stickermule.com/blog/winter-…